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A Difficult Question That Needs Answering: When Are Watches Art? Fratello
Jul 23, 2026

A Difficult Question That Needs Answering: When Are Watches Art?

During lunch with Aurel Bacs and Alex Ghotbi from the auction house Phillips, I started wondering out loud, “When are watches art?” What sparked my question was last month’s Phillips auction, which was the highest-grossing watch auction in US history. The sale made a record US$75.8 million, and every single lot was sold. No fewer […] Visit A Difficult Question That Needs Answering: When Are Watches Art? to read the full article.

Fratello Talks: How Our Grail Watches Have Evolved Over Time Fratello
Jul 23, 2026

Fratello Talks: How Our Grail Watches Have Evolved Over Time

Ask any seasoned collector what his or her grail watch was upon first entering the hobby, and chances are the answer will be very different from what it is today. As our knowledge grows and our tastes mature, so too do the watches we aspire to own. Sometimes the grail gets bigger, sometimes it gets […] Visit Fratello Talks: How Our Grail Watches Have Evolved Over Time to read the full article.

Ranking my CARTIER tank alternatives WatchRider
Cartier tank alternatives Few watch Jul 23, 2026

Ranking my CARTIER tank alternatives

Few watch designs in history carry the timeless, effortless elegance of the Cartier Tank. Ever since Louis Cartier introduced the rectangular silhouette in 1917, it has been the gold standard for dress watches. But you don’t need to drop thousands of dollars to get that iconic Art Deco aesthetic on your wrist.  There is a specific kind of magic in the rectangular watch silhouette. It is an aesthetic that feels timeless, refined, and effortlessly chic, a design language that speaks of old-world elegance without being loud.  While the legendary Cartier Tank remains the gold standard for many, I have found that my own journey into watch collecting has been defined by finding that same “Tank” spirit in pieces that tell their own stories. Over the years, I have carefully curated a collection of rectangular timepieces that have become constant companions in my daily rotation. They aren’t just accessories, they are long-term partners that have seen me through countless days. Here is how I rank my personal collection of “Tank” alternatives. The Undisputed Champion: Seiko V115-0BE0 (SUP250) When searching for the ultimate homage to the Tank style minus the steep price tag, the Seiko V115-0BE0 (SUP250) easily emerges as the winner. Having spent years putting this watch through its paces, its status as my top pick is unquestionable. Its exceptional craftsmanship, refined finishing, and brilliant light play make it the ultimate spiritual heir to that luxury holy grail w...

Hands On: Rolex Submariner Date Desk Clock Ref. 909010LN SJX Watches
Rolex Submariner Date Desk Clock Jul 23, 2026

Hands On: Rolex Submariner Date Desk Clock Ref. 909010LN

Late last year, Rolex unveiled its accessories line, comprised of a range of cufflinks and the Submariner Date Desk Clock ref. 909010LN. In the typical Rolex fashion, the new accessories are conservatively styled; the desk clock is essentially a Submariner face enlarged to 80 mm. But in typical Rolex fashion, the clock is impressively made. The Submariner desk clock is an impressive piece of desk-bound timekeeping. Execution is top class with flawless fit and finish, while the mechanics (or more accurately, electronics) are advanced: the quartz movement incorporates a 400-year perpetual calendar, and surprisingly, decorative finishing. Initial thoughts The Submariner desk clock is an impressive object, sizeable, heavy, and clearly well made. It has to be seen – and held – in person to understand the quality of make. Elements like the brushed steel case (that’s ironically not water resistant), engraved bezel insert, and decorated movement speak to the precision manufacturing and finishing. This clock is a beautifully-made industrial creation. That said, the design is a boring. It’s basically a Submariner face blown up to 80 mm. Fans of the design will be pleased as Rolex did replicate the details of the wristwatch artfully, right down to the engraved flange around the dial and tiny crown within “Swiss made”. Fortunately, the insides of the clock are more advanced than the design. The cal. 8335 displays the time and date, but the date is actually a secular calend...

Breitling Goes Back to Its Racing Roots with Three New Top Time Models Celebrating the Iconic Aston Martin DB5 Worn & Wound
Breitling Goes Back Jul 22, 2026

Breitling Goes Back to Its Racing Roots with Three New Top Time Models Celebrating the Iconic Aston Martin DB5

Breitling is no stranger to a racing inspired watch. Its history with the sport traces back to the debut of its Top Time collection back in 1964. Over the years the brand has most notably worked with Bentley Motors to create automotive-inspired wristwatches and dashboard-style clocks. In addition, we’ve seen Breitling commemorate several iconic models through its Top Time Classic Cars line, like the Ford Mustang, Chevrolet Corvette, and Shelby Cobra. Earlier this year, Breitling made a pivot, announcing it was teaming up with Aston Martin and the Aston Martin Aramco Formula One Team as the official watch partner. The duo’s first timepiece was the limited-edition Navitimer B01 Chronograph 43 with a titanium case, carbon-fiber dial, and Aston Martin racing green accents. Now, we get another edition as Breitling gets back to its original racing roots with three new Top Time models that pay tribute to the Aston Martin DB5. The DB5 hailed from the same era as the original Top Time and was first introduced by Aston Martin in 1963. The model became one of the most iconic cars to grace the silver screen, namely films in the James Bond franchise, and cemented the luxury carmaker’s place in both automotive and pop culture history. Today, the two brands bring this spirit of the 60s into the modern era with the new Top Time B01 Chronograph 41 Tribute to Aston Martin DB5 in a trio of limited editions. The details of the new designs marry the codes of both makers with both tactile...

Hands-on - All the new Dials for the Rolex Datejust in 2026, and There’s Much More than the Green Ombré Monochrome
Rolex Datejust Jul 22, 2026

Hands-on - All the new Dials for the Rolex Datejust in 2026, and There’s Much More than the Green Ombré

For 2026, Rolex had a pretty big year at Watches and Wonders Geneva. There was, of course, the much-debated high-end Rolesium and enamel Daytona, the revamped Yacht-Master II, or a new gold alloy named Jubilee gold for the Day-Date. Then, the Crown publicly showed the special edition steel and gold Oyster Perpetual 100th Anniversary. You thought […]

The Ruhla UFO: A Memento of Mod and The Cold War Worn & Wound
Audemars Piguet Disco Volante 5093 took Jul 22, 2026

The Ruhla UFO: A Memento of Mod and The Cold War

The Gebhard Duve-designed Audemars Piguet Disco Volante 5093 took the horological world by storm in the mid-1950s, and there’s no denying that it remains an exemplar of well-executed watch design today. With the combination of the ongoing Space Race and Mid-century futuristic design movement came an influx of wildly shaped and uniquely proportioned wristwatches throughout the middle portion of the 20th century. One of the most popular designs was the UFO, with brands like Omega, Timex, Zenith, Gruen, and Ruhla employing this case architecture in their 1950s, 60s, and even 70s catalogs. While I’ve had the chance to own a Timex UFO model and handle an Omega Dynamic, it’s the Ruhla you see pictured above that really caught my eye. Why? Let’s dig in. Brief History of Ruhla and The UFO Model Ruhla’s watch production, initially named “Gebrüder Thiel GmbH,” began in 1892 with its “Fearless” pocket watch, becoming the first mass-produced timepiece put to market. Fast forward decades later to 1952, and the company is renamed “Uhren und Maschinenfabrik Ruhla,” or Ruhla for short, and continues production of watches and movements for both the domestic East German and international markets. Ruhla quickly found great success throughout this era, with their plant becoming one of, if not the, world’s largest watchmaking factory. By 1963, the Ruhla logo seen on my UFO example was applied to all the company’s domestic models and was used until the brand’s closu...

The Business of Watches Podcast: Inside Lorier Watches' Acquisition With Lorenzo Ortega And Blake Malin Hodinkee
Lorier Jul 22, 2026

The Business of Watches Podcast: Inside Lorier Watches' Acquisition With Lorenzo Ortega And Blake Malin

This week on The Business of Watches, a breaking news story, of sorts. Our friends at Worn & Wound have acquired Lorier Watches. It's a story of success for the New York-based boutique brand that started way back in 2017 with a mission to make vintage-inspired watches, designed to be worn every day, at an approachable price. In a way, it's a tale of too much success. Lorier co-founders, the husband and wife team Lauren Ortega and Lorenzo Ortega, struggled with the rapid growth of the small company, and the inability to meet demand for their products took a toll on the two-person operation. They considered winding up the brand, as it were, but a talk with Blake Malin, the co-founder of the well-established content, retail, and watch event company Worn & Wound, also based in New York, set them on a different path. Lorier founders Lorenzo Ortega (right) and Lauren Ortega (left). Worn & Wound co-founder and CEO Blake Malin. The acquisition of Lorier is the first time Worn & Wound has acquired a watch brand. Malin and Lorenzo Ortega join us to talk about how the deal came about and what's next for both Lorier and Worn & Wound. Though Ortega spent his formative years in Geneva until he was about 18, it's a decidedly American business story in the watch industry. There's plenty of watch business and strategy to discuss, and we hope you enjoy the conversation. Be sure to leave any thoughts or questions in the comments section, and we'll do our best to respond. Want to subscribe so...

Hands-On: The Haim Watch Co. Annum Hodinkee
Jul 22, 2026

Hands-On: The Haim Watch Co. Annum

Haim Watch Company, a Chicago-based microbrand, marked its fifth anniversary in 2025 by introducing an intriguing new timepiece called the Annum. I first saw the watch last fall at the WindUp Watch Fair in New York City, where the brand's founder, M. Zakir Miah, brought along a prototype that immediately caught my attention. Visitors at the event received a sneak peek of the Annum alongside previous creations like the Viajero worldtimer, a model I reviewed last year. Since that initial preview, the Annum has undergone a bit of an evolution, including a subtly redesigned case and a few small tweaks to the dial. In its final iteration, the Annum offers a compelling complete calendar watch that punches well above its weight and continues what Haim Watch Company has achieved with its Viajero: creative, supremely wearable takes on complications that stand out the price point. The Annum comes in three dial variations. "Dark Cobalt" and "Stone White" are solid-colored dials with a sunken-in CNC guilloché center section and applied hour markers on the grained outer dial ring. But when it was time to pick which variant I'd spend some time with for this hands-on, it was the semi-transparent "Fumée" dial that I wanted to see, and it wasn't even close. From afar, the Fumée iteration reminds me of the dials of great skeletonized perpetual calendars of old, thanks to the display of the module underneath the smoked PVC (plastic) dial. On this dial, the subdial rings and minutes track ...

Introducing - New Green and Blue Dials for the Hamilton Khaki Field Power Reserve 40mm Monochrome
Hamilton Khaki Field Power Reserve Jul 22, 2026

Introducing - New Green and Blue Dials for the Hamilton Khaki Field Power Reserve 40mm

Hamilton, once one of the largest American watchmakers, has a long tradition of accessible, robust field watches and military-inspired timepieces, a style that’s been crucial for the brand with its Khaki Field Collection. While most of the models are modelled after the mid-20th-century Hamilton Hacked watches, some editions took the brief at face value, while some, […]

We Had It So Good: The IWC Mark XV And The Rolex Explorer Ref. 114270 Fratello
Rolex Explorer Ref 114270 Put Jul 22, 2026

We Had It So Good: The IWC Mark XV And The Rolex Explorer Ref. 114270

Put an IWC Mark XV next to a Rolex Explorer ref. 114270 on a table, and you might wonder why anyone would bother comparing them. One is a Schaffhausen pilot’s watch built around a military lineage. The other is Rolex’s purest expression of the no-nonsense sports watch, worn by mountaineers and geologists long before it […] Visit We Had It So Good: The IWC Mark XV And The Rolex Explorer Ref. 114270 to read the full article.

First Look - The Seiko Prospex 1968 Heritage Diver’s GMT HBC001 and HBC002 Monochrome
Seiko Prospex 1968 Heritage Diver’s Jul 22, 2026

First Look - The Seiko Prospex 1968 Heritage Diver’s GMT HBC001 and HBC002

Over the past year, Seiko has refined its Prospex 1968 Heritage Diver’s GMT with several editions, including the 60th Anniversary SPB509 and the SPB534 Seashadow. Following the white-dialled SPB519, the latest additions, the non-limited references HBC001 and HBC002 in classic black or green colourways, offer the familiar design of the 1968 Heritage Diver’s GMT with […]

Hands-On With The Daring And Downsized Tudor Black Bay Chrono 39 “Bumblebee” Fratello
Tudor Black Bay Chrono 39 Jul 22, 2026

Hands-On With The Daring And Downsized Tudor Black Bay Chrono 39 “Bumblebee”

Just like an actual bumblebee, Tudor’s new Black Bay Chrono 39 appeared out of nowhere at the beginning of June. We hadn’t even had a chance to recover properly from Watches and Wonders yet. Tudor, on the other hand, was ready to go again with one of the most exciting releases of the year. Following […] Visit Hands-On With The Daring And Downsized Tudor Black Bay Chrono 39 “Bumblebee” to read the full article.

Hands On: Piaget Polo 79 Sodalite SJX Watches
Piaget Polo 79 Sodalite Jul 22, 2026

Hands On: Piaget Polo 79 Sodalite

The Piaget Polo 79 Sodalite adds five panels of blue semi-precious stone to the brand’s flagship bracelet watch. It is a worthwhile extension of the collection that draws on an authentic Piaget speciality and gives the revived Polo 79 a stronger identity of its own. Initial thoughts Stone dials are now widespread, to the point that any new watch with a mineral dial feels a bit like an exercise in jumping on the bandwagon. But Piaget has been making watches with semiprecious stone dials since the 1960s, and helped establish the category altogether. As a result, the Polo 79 feels authentically Piaget, even though stone dials are now commonplace enough to seem generic. The case dimensions and build quality are unchanged — at 38 mm wide and 7.45 mm high, the Polo 79 remains compact and elegant, while the full white gold case and bracelet give it a heavy, dignified feel. The alternating brushed surfaces and polished gadroons are naturally finished to a high standard, and the rhodium plating will ensure the colour of the 18k white gold stays cool and bright indefinitely, even if it makes later refinishing a little more complicated. The watch is powered by the latest in a long lineage of Piaget micro-rotor calibres that reaches back more than 60 years. It’s still one of the thinnest automatic movements in the world, though it comes up a little short on power reserve by today’s standards, at 44 hours. Otherwise identical to the white gold Polo 79, the sodalite dial adds ab...

Hands On: Parmigiani Fleurier Tonda PF Chronographe Mystérieux SJX Watches
Parmigiani Fleurier Tonda PF Chronographe Mystérieux Jul 22, 2026

Hands On: Parmigiani Fleurier Tonda PF Chronographe Mystérieux

Parmigiani Fleurier (PF) continues its exploration of “mysterious complications” with the Tonda PF Chronographe Mystérieux, a fully functional and surprisingly legible chronograph that is indistinguishable from a normal three-hand watch — until it isn’t. Pressing the conveniently placed chronograph monopusher summons a chronograph on demand, fully equipped with central minutes and hour totalisers, which disappears just as easily. Despite being one of the most ambitious chronographs on the market, it is priced relatively accessibly, at least in steel. Initial thoughts At first glance, the Chronographe Mystérieux is nearly indistinguishable from a normal three-hand watch, unless you spot the pair of rose gold hands secreted under the mean time hands. Depressing the chronograph button at eight o’clock causes these, along with the sweep seconds hand, to fly back to zero and being timing intervals up to 12 hours. The concept is not unlike that of the Maurice Lacroix Memoire 1, little-known halo piece that debuted in 2007 for EUR300,000. The Chronographe Mystérieux would work the same way without its hour and minutes hands, but their presence ensures the user can still read the time when the chronograph is running. The result is a highly legible dial, enhanced with an almost excessively fine grain d’orge guilloché that, like the undersized 18k gold hour markers, gets out of the way of the hands. At launch, PF offers two variants of the Chronographe Mystérieux ...

Photo Report: Tudor and Red Bull Take to the Skies Worn & Wound
Tudor Jul 21, 2026

Photo Report: Tudor and Red Bull Take to the Skies

If there’s one thing I’ve learned from being in the watch industry, it’s that you never know when you’ll have the opportunity to do something unique, and that saying “yes” to something without having all of the details might result in a rare, or even once in a lifetime experience. With that in mind, let me set the stage for how I found myself 1,000 feet above Manhattan in a 1958 DC-6B, piloted by The Flying Bulls. Early this month, I received a rather vague invitation to a ”Red Bull Flying Bulls thing with Tudor” immediately after returning from our Chicago Windup Watch Fair, and that it “involves a very early morning flight on a very old plane”. While I’d usually ask a million questions and try to get every detail that I could before committing to something, in the interest of being just a touch more spontaneous, I couldn’t respond “I’m intrigued, count me in” fast enough.  As we got closer to the event, I’d come to learn that the “old plane” in question was a beautifully restored 1958 DC-6B and the “very early morning” meant arriving at the Meatpacking Tudor Boutique at 7 AM. Once everyone arrived, our small crew began heading up to White Plains FBO, which I later learned was named Million Air. Not long into the ride, we were presented with a briefcase of loaner watches, ranging from the Tudor Ranger in 36mm “Dune” and 39mm “Black”, or the Black Bay 58 GMT on either the new five link bracelet or classic rubber strap. While...

Hands-on - The Patek Philippe Annual Calendar 5396R-016, Celebrating 30 Years of an Ingenious Complication Monochrome
Patek Philippe Annual Calendar 5396R-016 Celebrating Jul 21, 2026

Hands-on - The Patek Philippe Annual Calendar 5396R-016, Celebrating 30 Years of an Ingenious Complication

Introduced in 1996 with the reference 5035, Patek Philippe’s Annual Calendar was neither a simplified perpetual calendar nor an upgraded complete calendar, but an entirely new mechanism protected by a patent; we explained the full story of its creation and evolution in this article here. By automatically distinguishing between months with 30 and 31 days, […]

Dispatch: A Love Letter To "The Valley of Complications" Hodinkee
Jaeger-LeCoultre was Jul 21, 2026

Dispatch: A Love Letter To "The Valley of Complications"

Two months ago, I spent a Friday lunch eating a sandwich called the Crazy Poulet at Notos Bar Restaurant in Le Sentier with Mark Schmid, who is a sort of jack-of-all-trades in the marketing and communications department at Audemars Piguet. Schmid has quickly become someone I'd consider a friend, whom I appreciate for our candid conversations, his willingness (and frequency) to correct my confusion between l'accent aigu and l'accent grave in articles, and, more recently, his gastronomic suggestions. I'm sure this story will require a few more corrections from Mark, for which I apologize (mostly to him) in advance, but I wanted to share a recent experience that illustrates why I love Switzerland's Vallée de Joux, past and present. Le Sentier, pictured back in 2022 on the author's first trip to Switzerland. The town, now home to the headquarters of Jaeger-LeCoultre, was the hometown of Samuel-Olivier Meylan, the first watchmaker in the valley who began crafting timepieces around 1743 and set the stage for what is arguably the most important geographic location in watchmaking. "People ask me what I'd want to do if I didn't work at Hodinkee," I said. "Sometimes I say that I wish I could be the head of the tourism bureau for the Vallée de Joux." "Well, maybe you could be our advocate in New York," he said. "But if you came back here on a Thursday night at 4 o'clock, this place would be full. You'd hear watchmakers talking about all the things they were up to at AP, JLC, Blancp...

Nomos Introduces New Tetra 27 References Worn & Wound
Nomos Introduces New Tetra 27 Jul 21, 2026

Nomos Introduces New Tetra 27 References

When it comes to more modestly sized watches, Nomos has long been ahead of the current trend of smaller models. The brand is built on clean, conservatively proportioned designs across its collections. The Tetra – Nomos’ square offering – was part of the inaugural lineup introduced back in 1992 alongside the Tangente, Ludwig, and Orion. The model has always been offered in 27mm and 29mm and later, a larger 33mm was added with the Tetra Neomatik. Now, the smaller 27mm size gets two new additions: the Tetra 27 white and Tetra 27 duo. With the Tetra 27 white, we get the most classic expression of the model – pared down 27.5mm by 27.5mm square proportions with only 6.1mm of thickness making up a polished stainless steel case framing a crisp white dial. Here, we have central hours and minutes with a subtle touch of color thanks to blue steel hands and a mix of stick and Arabic numerals. Tucked at 6 o’clock, you’ll find a flat small seconds register as opposed to the recessed one seen in other models with its own micro hashmarks and tiny blue steel hand. No frills, no fuss, just an ultra-classic dress watch design with a nod to Art Deco styling, which extends from the square case to the double-stepped lugs. Alternatively, the Tetra 27 duo offers a bit more interest with a two-tone type of dial featuring concentric squares thanks to a soft grey inlay at the center and the same gray creating a frame across the minute track adding just a bit of contrast to the stark whit...