Time+Tide
Why Hublot’s pitch at cricket is a smart play
The watch industry is nothing if not traditional - and this habitualness extends into the realm of brand partnerships. Formula 1, tennis, car brands, yachting, the Olympics and other top-tier aspirational sporting and cultural events. These are the happy hunting grounds for Swiss marketing executives hoping to leverage a new audience for their finely wrought, … ContinuedThe post Why Hublot’s pitch at cricket is a smart play appeared first on Time+Tide Watches.