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Results for Swiss vs Japanese Watchmaking

4,700 articles · 22 videos found · page 115 of 158

Breitling Launches a Pair of Motorcycle Themed Collaborations in their Permanent Collection Worn & Wound
Breitling Launches Jun 23, 2023

Breitling Launches a Pair of Motorcycle Themed Collaborations in their Permanent Collection

Breitling’s long history has continuously been dotted with opportunities to push the brand forward and introduce a new crowd to the Swiss brand. One way to do this is through a continued focus on partnering with brands that complement the Breitling’s mythology, particularly those with a focus on adventure, speed, and adrenaline. Take, for example, the latest releases from Breitling’s Top Time line-up. Originally designed in the 1960’s by Willy Breitling, grandson of the family company’s founder Léon, as a response to the growing interest in motosports. The popular model, worn by design aficionados and 007’s alike, has only increased in popularity over its six-decade span. Now, both Triumph and Deus Ex Machina are putting their own spin on the Top Time platform once again, after a series of previous successful collaborations along similar lines. Released this week, both the Top Time B01 Triumph and Top Time B01 Deus nod to the freewheeling spirit of the decades before while situating their own mark on the brand for the modern wearer. Both the Triumph and the Deus follow a blueprint established in previous collaborations, including the ice blue dial on the Triumph and playful accents on the Deus, but the new watches feature Breitling’s B01 chronograph caliber, whereas the earlier references used an ETA derived Caliber 23. That upgraded caliber is housed within the same 41mm stainless steel case as its predecessors. Often called the “unconventional chronograp...

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The Alpina Heritage Carrée Mechanical 140 Years is a retro throwback loaded with Art Deco charm Time+Tide
Alpina Heritage Carrée Mechanical 140 Jun 22, 2023

The Alpina Heritage Carrée Mechanical 140 Years is a retro throwback loaded with Art Deco charm

Alpina celebrate their 140th anniversary this year. The Alpina Heritage Carrée Mechanical 140 Years is powered by a Calibre 490 from 1938. 28 of the Calibre 490s were restored for two limited editions of 14 pieces each. A trend that has been swirling in the background of watchmaking for a number of years is starting … ContinuedThe post The Alpina Heritage Carrée Mechanical 140 Years is a retro throwback loaded with Art Deco charm appeared first on Time+Tide Watches.

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Hands-On: the Christopher Ward C60 Trident Pro 300 Worn & Wound
Christopher Ward C60 Trident Pro 300 Jun 20, 2023

Hands-On: the Christopher Ward C60 Trident Pro 300

A good friend of mine leans heavily toward the category of pilot watches. He’s not a pilot, but he likes the way pilot watches look, how legible they are, and the rich history that propelled them to occupy an important role in Swiss brands’ catalogs. I lean heavily towards the genre of dive watches, and although I’m not a professional diver, I do occasionally explore the world below the surface. I have been drawn to dive watches because of their inherent robustness and versatility, as well because I have a particular affinity for any large body of water. This means, in other words, that I mostly wear dive watches and that I’m always on the lookout for the next one to add to my collection.  At the risk of bragging a little, I’ve gotten my hands on many Christopher Ward models in the past three years. But for some strange reason, I’ve never looked at a Trident in the metal. This is odd because it is the collection that the British brand is perhaps the most known for. And this might be due to the fact that, over the past few years, Christopher Ward has revamped the Trident collection multiple times, updating the designs, improving upon the case profile and dimensions, and continuously bettering the finish. Or, in Christopher Ward terms, giving us better bangs for our bucks. So today is a special day as I got to spend some time with the 38mm C60 Trident Pro 300.  An Enthusiast Driven Design  We watch enthusiasts are not only enthusiasts about horology but we som...

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Schwarz Etienne Introduces the Geometry SJX Watches
Schwarz Etienne Introduces Jun 19, 2023

Schwarz Etienne Introduces the Geometry

While historically a movement and components supplier, Schwarz Etienne has produced timepieces under its own name for some years now. Some of its watches feature original designs with a touch of traditional watchmaking, an example being the recent collaboration with independent watchmaker Voutilainen.  Now, it is continuing the collaborative design approach in its latest release, the Geometry. Unveiled as a limited edition in two colourways, this collection showcases a dial penned by Eric Giroud, the designer best known for his work for contemporary brands like MB&F;. Described as “deconstructed”, his dial design takes inspiration from the branch of mathematics that’s all about precise alignment and arrangement of lines to form shapes. Initial thoughts In recent years, a growing number of watch brands, including Louis Erard and Bulgari, have embraced geometric dial designs to produce some standouts in their collections. As evident in its latest creation, Schwarz Etienne also aligns with this trend. What sets the Geometry apart is the combination of traditional decoration with modernist style in its contrasting utilisation of fluted lines and clous de Paris patterns. Between the two iterations, the silver dial is particularly captivating. The subtle contrast between the textures and colours are simultaneously cohesive and balanced, creating something pleasing and elegant out of what could be a very busy dial. With a price tag of US$23,490, the Geometry is expensive i...

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In Conversation with Laurent Ferrier: The Renaissance Watchmaker behind the Amazonia Revolution
Laurent Ferrier Jun 15, 2023

In Conversation with Laurent Ferrier: The Renaissance Watchmaker behind the Amazonia

Wei joined Laurent Ferrier for an in-depth discussion on his design ethos for hyper-classic masterpieces and how our Laurent Ferrier X Revolution Classic Micro-Rotor Amazonia came to fruition. Laurent Ferrier’s passion for watchmaking was inspired by his father, who was also a watchmaker. He has over 37 years of watchmaking experience, including working as the […]

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Tissot Introduces the Sideral SJX Watches
Tissot Introduces Jun 15, 2023

Tissot Introduces the Sideral

Fun, affordable, and well-equipped, the Sideral is a surprisingly interesting entry-level sports watch from Tissot. Where many recent sports watches been Genta-inspired with integrated bracelets – Tissot’s own PRX among them – the Sideral reminds us that the 70s were a time of broader experimentation for the Swiss watch industry, in terms of both design and materials. Based on the playful and quirky Sideral S from 1971, the newSideral is not a one-to-one remake of the original. Instead, it’s been smartly updated in both design and functionality. While the original Sideral S featured a fiberglass case, then a world first, the reissue has a more contemporary carbon composite case. With its clever use of lume plus a regatta countdown bezel, the Sideral packs a surprising amount of character for the price. The original Sideral S from 1971 (lower left) next to the new Sideral. Initial thoughts Heritage remakes have become a common trope in the luxury watch industry over the past few years, but brands have mostly focused on bringing back their most timeless and iconic designs from the 1950s and 1960s; the Tudor Black Bay 54 is a perfect example. In this context, the launch of the funky Sideral is a breath of fresh air, since the original design is comparatively obscure and likely unknown to many contemporary enthusiasts.  The dial itself is generously and playfully lumed, with four different colours of Super-LumiNova across the collection to bring it to life in the dark...

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HANDS-ON: The Longines Spirit Zulu Time 39 offers a more compact and ergonomic take on the prior 42 Time+Tide
Longines Spirit Zulu Time 39 Jun 14, 2023

HANDS-ON: The Longines Spirit Zulu Time 39 offers a more compact and ergonomic take on the prior 42

The Longines Spirit lineup has become a go-to collection to recommend when someone asks what a great option would be for an entry-level Swiss luxury watch. The collection, now three years into its current generation, has seen quite rapid growth with a variety of aesthetic and functional configurations. Born initially in 2020 with 40mm and … ContinuedThe post HANDS-ON: The Longines Spirit Zulu Time 39 offers a more compact and ergonomic take on the prior 42 appeared first on Time+Tide Watches.

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Oris Goes Big with their New Aquis Worn & Wound
Oris Goes Big Jun 13, 2023

Oris Goes Big with their New Aquis

Oris is once again expanding their Aquis collection, this time debuting a reference with a small seconds indicator in a case with a larger footprint, the Aquis Small Second Date 45.5mm. The Aquis is one of the Swiss brand’s signature creations, and as such Oris has endeavored to make it available, and palatable, to a huge range of potential customers, with cases ranging from 36.5mm all the way up to 45.8mm for the Aquis Depth Gauge. Over the last few release cycles, we’ve seen Oris put a focus on the smaller and medium sized watches, but here we get a big one, with a case measuring 45.5mm, a brand new size for the diver, and featuring the increasingly rare small seconds indicator at 9:00.  When we think about dive watches, normally we consider them along the metric of water resistance and legibility, but there’s another core component of any diver that is less discussed and often taken for granted, and that’s being able to immediately determine if the watch is running. Needless to say, a dive watch that has stopped running doesn’t do you very much good at all, and could potentially be quite dangerous for a diver relying on their watch to time surface intervals or bottom time. If you picture a dive watch in your mind’s eye, you’re likely to think of one with a centrally mounted seconds hand, which makes it easy to see at a glance whether or not a watch is functioning at its most basic level. But for timing purposes, getting a readout to the second isn’t of ...

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HANDS-ON: The Seiko 5 Sports retro colour collection Time+Tide
Seiko 5 Sports retro colour Jun 13, 2023

HANDS-ON: The Seiko 5 Sports retro colour collection

With its incredibly expansive catalogue of references and huge production numbers, the original Seiko 5 collection still feels like a pillar of the watchmaking landscape. Despite a complete refresh of the series, discontinuing all existing models in 2019 and starting from scratch, the remaining stock usually still offers fantastic value and cool designs. For that … ContinuedThe post HANDS-ON: The Seiko 5 Sports retro colour collection appeared first on Time+Tide Watches.

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Patek Philippe Introduces the Rare Handcrafts Tokyo 2023 SJX Watches
Patek Philippe Introduces Jun 12, 2023

Patek Philippe Introduces the Rare Handcrafts Tokyo 2023

True to form, Patek Philippe has debuted more than a dozen new timepieces from its Rare Handcrafts collection at the brand’s Watch Art Grand Exhibition in Tokyo. Reserved exclusively for the Japanese market, the new collection includes dome clocks, table clocks, pocket watches, and wristwatches. Featuring traditional Japanese motifs, the new releases reflect Patek Philippe’s expertise in a range of precious crafts and techniques, including marquetry, guilloché, and various forms of enamelling including Grand Feu cloisonné, paillonné, flinqué, and grisaille enamel.  The event is taking place at the Sankaku Hiroba expo centre in Shinjuku and runs from now until June 25, 2023. Admission is free and no registration is required to attend. Detail of the ref. 995/134G-001 “Shizuoka and Mount Fuji” pocket watch Dome clocks and table clocks When it comes to Patek’s Rare Handcrafts, nothing serves as a better backdrop for an artist’s skills than the brand’s iconic dome clocks. Measuring 213.5 mm tall and 128 mm in diameter, each clock is powered by the mechanical cal. 17’’’ PEND, which is conveniently rewound by an electric motor. While I often find that miniature paintings on wristwatch dials can look cramped at such a small scale, the large panels of a dome clock provide ample space for more dynamic compositions. Case in point is the Dome Clock ref. 20137M-001 “Hanami”, which uses Grand Feu cloisonné enamel to depict the Japanese custom of appreciatin...

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Citizen Announces Fresh Divers for the Summer, Including a New Fujitsubo and Smaller Promaster Dive Watches Worn & Wound
Citizen Announces Fresh Divers Jun 9, 2023

Citizen Announces Fresh Divers for the Summer, Including a New Fujitsubo and Smaller Promaster Dive Watches

If ever there was a time in the market for a reinvigoration of classics, it’s now. And one could argue, with the releases coming out of Citizen in June, that the Japanese brand is leading the way. From reworking one of their most iconic lines to adding a fuller scope to their existing collections, Citizen has made it a mission this Summer to provide a variety of exciting, elegant, and even eco-conscious alternatives to other watches in their existing line-up. For June, Citizen will be releasing three watch collections: the much-anticipated 37mm Promaster Dive, the Promaster Dive Automatic Super Titanium “Fujitsubo”, and the UNITE with BLUE Collection. Each one remains a variation on an existing theme within the Citizen universe, but with surprising, and sometimes intriguing, differences. 37mm Promaster Dive Dive watches entering everyday wear has been on the rise over the last decade and it seems that the new Promaster Dive is where Citizen has gotten their sea legs. By reducing the 44mm size to a more wearable 37mm, it not only makes the dive watch feel slightly less sporty, but also less clunky when worn with a long-sleeved shirt. This, in turn, will appeal to a wider audience and reintroduce the Promaster to a new generation of fans. Usually when there is a reduction in real estate on a watch, certain features have to be conceded for space. Not so with the smaller Promaster Dive. Citizen has made a conscious effort to keep all the reasons longtime divers love this...

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Who are #tide and what do they do? Time+Tide
Jun 8, 2023

Who are #tide and what do they do?

If you’ve been paying attention to watchmaking trends in the last few years, then you’ll be incredibly aware of the push towards sustainability throughout the entire industry. Whether it’s a net-zero carbon production, vegan leather straps or the slightly controversial BioCeramic MoonSwatch, renewable or recycled materials are popping up in more and more releases. One … ContinuedThe post Who are #tide and what do they do? appeared first on Time+Tide Watches.

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Tissot Revives a Funky Archive Favorite with Modern Re-Interpretation of the Sideral Worn & Wound
Tissot Revives Jun 5, 2023

Tissot Revives a Funky Archive Favorite with Modern Re-Interpretation of the Sideral

Before the bang-for-your-buck PRX Powermatic 80, the refined range of Chemins des Tourelles, as well as the brand’s stint as the official timekeeper of the National Basketball Association, there was a moment in time when Tissot decided to get experimental with their approach to watchmaking. It was 1969 when Tissot thrusted their brainchild into reality with the release of their funky Sideral diver (pronounced see-dee-rahl), sporting a multi-colored regatta timer display within the dial, an intuitive rubber strap fastening system, and for the first time ever, a monoblock case completely fabricated out of fiberglass. The Tissot Sideral has now officially made its return with all of its groovy glory with the addition of a couple of contemporary touches. 1969 Sideral S (left) Vs. 2023 Sideral (right) The Tissot Sideral 2023 retains its distinctive barrel shaped case and lug-less design that made the original yellow fiberglass-cased Sideral so eye-catching. But instead of using the same material as its predecessor, which has shown to brittle over time, the Sideral 2023 utilizes a case combination of forged carbon and stainless steel. The midcase represents the portion of the case made out of forged carbon, displaying its signature “swirl” pattern and simultaneously cutting several grams off of the total case weight without sacrificing a durable exterior. The bezel, which displays a dual-function with an elapsed and regatta timing scale, is made out of stainless steel, whi...

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IWC’s Mark Series Turns 75, and the Brand Celebrates with a New Silver Dialed Variant of the Popular Pilot’s Watch Worn & Wound
Rolex fans were close Jun 5, 2023

IWC’s Mark Series Turns 75, and the Brand Celebrates with a New Silver Dialed Variant of the Popular Pilot’s Watch

Last year, IWC launched the Mark XX in a somewhat unusual way for a marquee watch from a big Swiss brand: without much fanfare at all. We’re accustomed in the watch world to getting teased about new releases weeks ahead of time, with splashy PR campaigns to accompany the biggest reveals. The Mark watches, for many watch enthusiasts, are the watch collection that comes to mind when thinking about IWC. So for the new Mark, arguably the most critical of the entire Pilot lineup (don’t @ me, Big Pilot fans) to just kind of appear on the website one day last year was a little surprising.  Now, almost a year later, the Mark XX is very much out there and certainly no longer an under the radar secret to stumble over. The subtle updates to the dial (including a date window which appears to be a bit more in harmony with the outer Arabic numerals clocking the hours) and a higher spec movement have gone over well with the collector community, and the Mark XX is the rare update to a core collection watch, from any brand, that seems to have a consensus around being an improvement. Think about how rare that is, for a minute. When the new 41mm Submariner was announced in 2020, Rolex fans were close to war. But with the new Mark, if you liked the last one, chances are you were going to like this one more. If it was never your thing to begin with, your opinion probably didn’t change. It was that most uncommon type of watch release: one with no real controversy.  Since the black and b...

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Rado Adds Three New Ceramic Watches to their Great Gardens of the World Series Worn & Wound
Grand Seiko have been doing May 30, 2023

Rado Adds Three New Ceramic Watches to their Great Gardens of the World Series

Since 2017, Rado has partnered with the Great Gardens of the World organization on watches that are inspired both by nature and the sometimes meticulous preparation of the world’s great gardens. Watchmaking and gardening might seem like an unlikely match at first, but this series is really an opportunity for Rado designers to use the natural world as a starting point for their work, which isn’t so different from what brands like Grand Seiko have been doing for years. It’s interesting to see Rado’s take on a “nature” watch, though, as they apply texture and materials in markedly different ways than other brands, coming up with watches that are very distinctly their own, with a focus on materials and highlighting Rado’s unique visual design language.  The latest watches in the series are all inspired by specific plants found in different corners of the world, but are currently on the endangered species list. They have dynamic, textured dials and use Rado’s True Thinline ceramic case and bracelet platform as a starting point. First up is Chapter 8 (it’s the 8th watch in this ongoing series), inspired by the Hawaiian Loulu Lelo plant, which has distinct pleated leaves. The dial is broken up into separate sectors that have the pleats running in opposite directions, creating an almost psychedelic effect that is common to this series. While the Loulu Lelo leaves are a verdant green, this watch has been rendered entirely in black ceramic, with contrasting gold t...

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New Vintage-Inspired Releases from Yema - Now In The Windup Watch Shop Worn & Wound
Yema May 28, 2023

New Vintage-Inspired Releases from Yema - Now In The Windup Watch Shop

Yema has pulled inspiration from their vintage catalog from it comes two new watches that call back to some of their most iconic designs.Fresh in the shop are the Rallygraf Meca-Quartz and the Superman 500 GMT, each in several fun colors. Let’s take a closer look at these exciting new releases from the French brand with over seven decades of watchmaking experience. Yema has pulled inspiration from their vintage catalog from it comes two new watches that call back to some of their most iconic designs.Fresh in the shop are the Rallygraf Meca-Quartz and the Superman 500 GMT, each in several fun colors. Let’s take a closer look at these exciting new releases from the French brand with over seven decades of watchmaking experience. The post New Vintage-Inspired Releases from Yema – Now In The Windup Watch Shop appeared first on Worn & Wound.

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Cartier: Top 3 favorites from 2023 novelties Deployant
Cartier Top 3 favorites from May 27, 2023

Cartier: Top 3 favorites from 2023 novelties

Discover the exquisite world of Cartier luxury watches, including iconic collections like the Cartier Tank and Cartier Santos. Explore the artistry, craftsmanship, and timeless elegance of these Swiss timepieces, crafted by one of the most prestigious heritage brands in the industry. Delve into the historical significance and innovative designs that have made Cartier a symbol of luxury and sophistication.

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Rolex Milgauss Guide Teddy Baldassarre
Rolex May 26, 2023

Rolex Milgauss Guide

Rolex, as always, made news at Watches & Wonders Geneva back in April with many of the new watches it will be releasing this year (we covered many of them here), but the Swiss luxury brand generated nearly as much buzz with an announcement about a watch that it won’t be making anymore. Back in March, Rolex announced that the Milgauss, a model it had been making continuously since 2007, with roots that go back even further, would cease production this year. The news was not necessarily a shock to everyone - the Milgauss was not on a par with Rolex’s most popular models, waiting-list mainstays like the Daytona, Submariner, and GMT-Master - but it was a disappointing splash of reality to the subgroup of Rolexistas who love the cult-classic antimagnetic watch, while also serving as a call to attention for watch-market speculators who rarely find a Rolex shortage that they aren’t eager to monetize. What makes the Milgauss such a niche favorite in the Rolex portfolio? Read on. Rolex founder Hans Wisdorf (above) could be described as many things: a visionary entrepreneur, a brilliant marketer, a founding father of the modern watch industry. But at his true core, Wilsdorf was essentially a problem solver. Just about every contribution that he and his company made to horological history sprang from a dedication to fixing or eliminating some issue that plagued watch wearers. Too tedious to wind your watch every day? Here’s the Perpetual movement (below). Your watch isn...

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The J.N. Shapiro Resurgence brings American craftsmanship roaring back Time+Tide
May 22, 2023

The J.N. Shapiro Resurgence brings American craftsmanship roaring back

J.N. Shapiro introduces the first handmade mechanical watch “Made in America” since 1969 The Resurgence is a love letter to handmade watchmaking, offering a layered guilloché dial, engine-turned mid-case, and damaskeening on the bridges Options are plentiful, making each Resurgence unique to its owner Whenever we talk about the ultra-high end of horology, the discussion … ContinuedThe post The J.N. Shapiro Resurgence brings American craftsmanship roaring back appeared first on Time+Tide Watches.

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J.N. Shapiro Launches the Resurgence, the First U.S. Made Mechanical Watch Since 1969 Worn & Wound
Hamilton watches rolled off May 22, 2023

J.N. Shapiro Launches the Resurgence, the First U.S. Made Mechanical Watch Since 1969

It’s not hyperbole to say that this is an historic day in American watchmaking history. J.N. Shapiro, the California based indie known primarily for their beautiful engine turned dials, has announced a new American made watch. According to the brand, this is the first mechanical watch that can be accurately described as “Made in America” since 1969, when the last American made Hamilton watches rolled off the production line. It’s a big deal, and a big step for a watchmaker that has been very much on the rise in recent years, taking on more complex production challenges with every new release. From dials, to cases, to movements, Shapiro can now claim a watch where virtually every component is made in a single workshop.  The watch, which Shapiro has dubbed the Resurgence, is the culmination of 12 years of learned experience among Shapiro and his team. At a glance, it has all of the aesthetic hallmarks of any Shapiro watch. A highly detailed multi level dial, for one, accented with intricate engine turning that has become Shapiro’s hallmark. What sets this watch apart, though, is the movement, which is not only beautiful to look at, with healthy doses of anglage, bridges with a distinct Damaskeening pattern (the American equivalent of Côtes de Genève), and rounded spokes on the caliber’s wheels, but has been designed and fabricated entirely in the United States. Shapiro produced his first movement prototypes in 2019, and that has led to the caliber at work in t...

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J.N. Shapiro Introduces the Resurgence SJX Watches
May 22, 2023

J.N. Shapiro Introduces the Resurgence

Having made a name for himself as a guillocheur, Joshua Shapiro has taken things a step further with the launch of the Resurgence, the most thoroughly American-made wristwatch since 1969. The Resurgence offers several features that are unique within the increasingly crowded field of high-end independent watchmaking. It is a customisable product that offers an almost unlimited number of dial, case, and movement combinations; it’s possible that no two watches will be alike. Almost every aspect of the watch, from the elaborate guilloche dial, engine-turned case, and customisable in-house movement, is surprisingly interesting and original. Initial Thoughts I first met Joshua in 2019 after the launch of the Infinity Series, and even then he was keen to discuss his vision for creating an in-house American-made movement that would live up to the quality of his guilloche work. But I must admit the Resurgence has exceeded my expectations, especially in terms of finishing. As a guilloche specialist, Joshua does not disappoint with the multi-part guilloche dial. Its construction reminds me of the dial found in the Roger W. Smith GREAT Britain, a one-off watch made in 2015 for the British government’s tourism campaign of the same name. But while the construction is similar, the Resurgence dial possesses its own aesthetic that steps out from the shadow of Swiss or British-style guilloche. At US$85,000 in gold and US$70,000 in steel, the Resurgence is priced at the upper end of the ...

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Highlights: Notable Independents at Christie’s Hong Kong SJX Watches
Patek Philippe timepieces May 22, 2023

Highlights: Notable Independents at Christie’s Hong Kong

Having covered the extraordinary Patek Philippe timepieces and the single-owner “Ultimate Collection” in Christie’s upcoming Important Watches auction in Hong Kong, we now shift gears and look at the sales’s line-up of independent watchmaking. The independents in the sale are of course led by big names like Richard Mille and F.P. Journe – amongst the latter’s offerings in the sale is the rare Tourbillon Souverain in the colours of the Chinese flag. But alongside these six- and seven-figure watches (in U.S. dollar terms), are some underrated watches that might be value buys, notably the Ulysse Nardin Freak Lab. And then there’s the simply whimsical with the Konstantin Chaykin Clown II. Important Watches (lots 2201-2360) begins at 1:00 pm on May 26 – the catalogue is available here. The “China 2010” dial Lot 2215: Ulysse Nardin Freak Lab While Ulysse Nardin is not an independent watchmaker in the strictest sense of the term, it isn’t owned by a luxury group. And the Freak is still an avant-garde watch over two decades after its introduction, a watch so exotic it seems to have emerged from mind of a talented independent watchmaker. Which is true: it was conceived by Carole Forestier then refined and perfected by Ludwig Oechslin. So the Freak certainly makes the cut in this independents feature. And this particular Freak is incorporates some notable innovations. Historically a platform for movement-technology experimentation, the Freak evolved into the F...

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WHAT IF… There were no more Rolex waitlists? Time+Tide
Rolex waitlists? If you ask May 21, 2023

WHAT IF… There were no more Rolex waitlists?

If you ask the average person to name a watch brand, they’ll most likely say Rolex. Such is the power of the company which arguably perfected the sports watch, and also transformed wristwatch marketing methods with memorable campaigns and endorsements. In terms of pure dollars, Rolex dominate the Swiss watch industry as well, with US$9.7B … ContinuedThe post WHAT IF… There were no more Rolex waitlists? appeared first on Time+Tide Watches.

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