WatchAdvice
Bell & Ross BR 03-92 Ceramic Heritage Review
Founded in 1992 as a university project, Bell & Ross was formed by two friends; Bruno Belamich and Carlos Rosillo. These two young entrepreneurs had a joint vision of creating a watch that embodied the idea of combining functionality and robustness into one timepiece. When the manufacturing for Bell & Ross watches started, they had to get them made by a third-party manufacturer in Germany by who we know today as SINN. As the first models of Bell & Ross watches were released, they came with the inscription “by SINN” on the dial. SINN’s partnership with Bell & Ross lasted until 2002, when Bell & Ross were able to acquire their own manufacturing plant in La Chaux-de-Fonds, Switzerland. After the acquisition of the manufacturing plant is when Bell & Ross wanted to expand their range of watch models and create a timepiece that carried their ideologies while keeping the aesthetics of the watch as simple as possible. To do this, they looked towards the military forces, diving commandos and air-forces to draw inspiration from. Bruno Belamich and Carlos Rosillo knew that the military forces and their counterparts used instruments that have easy readability while having toughness to endure the rough situations. This was the inspiration behind the first model the BR – 01 and also the start of their most iconic BR Instrument range, released in 2005. This watch became one of the most recognisable timepieces in the the watch industry and gave the brand the international exposu...
