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Bienne

Bilingual Swiss city; HQ of Rolex (1919), Omega (1880), Tissot, Movado, Mido, ETA SA, Nivarox-FAR.
Everything to See and Do at Windup San Francisco: Padel, Panels, Parties, Watches, and More! Worn & Wound
Frederique Constant Apr 29, 2026

Everything to See and Do at Windup San Francisco: Padel, Panels, Parties, Watches, and More!

The 2026 Windup Watch Fair San Francisco is just days away, and we’re fairly certain there’s never been a Windup with as much going on as this one. Alongside everything you’d expect—like amazing lead sponsors including Bremont, Brew, Christopher Ward, Frederique Constant, and Oris—this fair also features 80+ brands from around the world and a slew of extracurricular activities across all three days. Here’s a quick guide to everything happening in and around the big weekend in The Bay Area, starting with a reminder of the where and when. Windup Watch Fair San Francisco Friday, May 1 – Sunday, May 3, 2026 Gateway Pavilion at Fort Mason Center for Arts & Culture San Francisco, CA Free and open to everyone No registration necessary EDC Expo, Giveaways, and More We’re excited for the return of the EDC Expo, presented by GiantMouse. Longtime supporters of Windup, the team at GiantMouse is elevating the gear and accessories section in a meaningful way with their ACE Riv in titanium, brass, green canvas Micarta, and more. Nearly a dozen everyday carry and accessory brands will greet you at the front of Gateway Pavilion. For the first time, you’ll also find Kindred Motorworks on-site, showcasing their meticulously restored EV Broncos—and yes, you can sign up to test-drive one through some of San Francisco’s most iconic streets. Our friends at Fitwell will be joined by their mustachioed mate Andy from Andy’s Watches on Instagram and TikTok at their EDC Expo b...

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Introducing: Christopher Ward Overhauls The Sealander Line With Design Refinements And Upgrades Hodinkee
Christopher Ward Overhauls Apr 29, 2026

Introducing: Christopher Ward Overhauls The Sealander Line With Design Refinements And Upgrades

What We Know The Sealander sits at the core of Christopher Ward's lineup, serving as its everyday, approachable, price-conscious, do-it-all Swiss-made watch. For those considering a Christopher Ward for the first time and looking for a sport watch with the most bang for the buck, the Sealander GMT or Automatic three-hander has been a logical go-to. It's also been a major seller, with the 39mm white dial GMT often taking the honors as the top-volume model for the U.K.-based company. So when Christopher Ward embarks on a major overhaul and redesign of the Sealander collection, it's a significant moment.  Unveiled today, and on sale beginning tomorrow, the new models bring a slimmer case and upgraded movement for the Automatic, refinements to the case and dial design for both models, a new 42mm size for the GMT, and upgraded, more user-friendly bracelets with tool-free adjustment and link removal. Starting with the Sealander GMT, the brushed case has been redesigned, giving a more refined, thinner profile and sporty finish, and is available in 36mm, 39mm, and, for the first time, 42mm. The new case offers sharper lugs with distinctly faceted, polished edges. The upgraded, refined finishing further emphasizes the crown guards that remain on the GMT case, adding to the overall rugged appearance.  The brushed 24-hour fixed bezel with black lacquer-filled numbers is now less angled with a flatter profile to improve legibility while giving the watch more presence across the thre...

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Farer Introduces New Watches in the Pilot Series Worn & Wound
Farer Introduces New Watches Apr 29, 2026

Farer Introduces New Watches in the Pilot Series

This month, I’ll be on 12 flights across four cities, two continents and nearly three weeks away from home, so – yeah – I’ve been thinking a lot about planes lately. Perhaps, quite coincidentally, Farer has been, too, with the launch of their new Pilot Collection Series II, with three new models debuting. The collection has been redesigned around a 40mm Grade 2 titanium case, with a bead-blasted finish and a brushed bezel with a coin-edge profile. Across the line, Farer keeps the focus on legibility and performance, using large markers, broad minute tracks and lozenge-shaped hands applied with Grade X2 Super-LumiNova.  Powering each watch is the Sellita SW300-1 Elaboré automatic movement, offering a 56-hour power reserve. Since cockpits can be highly magnetic environments, Farer has protected the movement with an internal soft iron Faraday cage, giving the watches anti-magnetic resistance up to 500 Gauss – these are the little details of Farer that go beyond just theming a watch and making it functional and operational to those that inspired the collection. The Curtis, named for English aviator and flight test engineer Eleanor Lettice Curtis, uses a blue-grey guilloché dial divided into twelve slightly concave sections, catching the light in a way reminiscent, as Farer notes, to the motion of a propeller. It has applied Lumicast markers, pale yellow lume and orange accents, with an additional Curtis Eastern Arabic edition limited to 100 pieces. The Barnwell is...

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Introducing: The Zenith Chronomaster Revival A384 Gets A Tropical Overlay (Live Pics) Hodinkee
Zenith Chronomaster Revival A384 Gets Apr 29, 2026

Introducing: The Zenith Chronomaster Revival A384 Gets A Tropical Overlay (Live Pics)

What We Know Today, Zenith adds another variation of its modern revival of the unique A384 chronograph to its catalog, with the Chronomaster Revival A384 Tropical. This is, at a high level, just a new dial that's been added to the collection, and one that's done in a familiar Zenith way at that. Here, the inspiration is very much around tropical dials, with a base dial in a softly grained white, contrasted by brown accents in the subdials and tachymeter scale. Zenith calls it a "chocolate panda" configuration, and I think that's a pretty apt name. Text on the white portion of the dial is printed in black, including the "El Primero" script under the Zenith logo, while printing on the brown portions of the dial, such as the tachymeter and sundial markings, is all done in white. The aged, tropical theme continues with lume on the applied markers and handset executed in Old Radium Super-LumiNova, which certainly complements the warmth of the overall look. A bright red chronograph seconds hand sits front and center, and a date window sits between the four and five o'clock hour markers. The dial sits in that distinctive A384 case, with a compact, angular tonneau silhouette measuring 37mm. Pump pushers and a Zenith star-signed crown sit on the right flank of the case. Finishing is interesting throughout the watch, with radial brushing on the front slab of the case, polished facets, and horizontal brushing on the sides. It's complemented by Zenith's revival of the Gay Frères ladd...

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Early Audemars Piguet Single-Button Chronograph Wristwatch Emerges at Christie’s Geneva SJX Watches
Audemars Piguet Single-Button Chronograph Wristwatch Emerges Apr 28, 2026

Early Audemars Piguet Single-Button Chronograph Wristwatch Emerges at Christie’s Geneva

One of the highlights in Christie’s upcoming Geneva auctions taking place on May 11, 2026, is the Audemars Piguet “Coussin Tortue” single-button chronograph wristwatch, serial number 41’849. It is an exceedingly rare watch, being one of a batch of three examples that were the first ever chronograph wristwatches made by Audemars Piguet (AP). Moreover, the watch has been in the same family since new, and is consigned by a descendent of the original owner who bought the watch in 1943. Also notably is the fact that this watch has been comprehensively – but sympathetically and artfully – restored by AP. This “cushion turtle” wristwatch has a platinum case and two-tone, solid gold dial, while the movement is a LeCoultre, just like the others in the batch of three watches. The first of the three was in white gold, following by two in platinum, including this example. Interestingly, this watch was delivered to retailer Veuve Louis Goering in La Chaux-de-Fonds in 1937, but only sold six years later. The tepid demand for such watches perhaps explains why, according to Christie’s, AP made a total of six single-button chronograph wristwatch movements, but the remaining three were only cased and sold over a decade after this one. Restored perfectly Besides being extremely rare and also unexpectedly beautiful, this watch stands out for having been enjoyed “extensive” restoration at Audemars Piguet. Ordinarily restoration would be frowned upon, but the watch was pre...

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RJ’s Best 5 Watches From Watches And Wonders 2026 Fratello
Jaeger-LeCoultre as well as Apr 28, 2026

RJ’s Best 5 Watches From Watches And Wonders 2026

Another Watches and Wonders in the books. The first two editions were online only, but since 2022, I’ve been attending them all with pleasure. Watches and Wonders 2026 had some wonderful releases in store, and today, I’ll share my favorites from A. Lange & Söhne, Chopard, Piaget, Rolex, and Jaeger-LeCoultre, as well as a few […] Visit RJ’s Best 5 Watches From Watches And Wonders 2026 to read the full article.

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Hands-On With The Unimatic Modello Quattro U4S-T-LB Limited Edition Fratello
Unimatic Modello Quattro U4S-T-LB Limited Apr 28, 2026

Hands-On With The Unimatic Modello Quattro U4S-T-LB Limited Edition

I have been lucky enough to try a wide variety of Unimatic watches over time. As some of you know, I love the brand’s ability to create great new releases that surprise me time and again. A big part of that is due to the brilliant canvas that the Unimatic founders, Giovanni Moro and Simone […] Visit Hands-On With The Unimatic Modello Quattro U4S-T-LB Limited Edition to read the full article.

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Sunday Morning Showdown: Nomos Club Sport Neomatik Worldtimer Vs. Frederique Constant Classic Worldtimer Manufacture Fratello
Frederique Constant Classic Worldtimer Manufacture It’s Apr 26, 2026

Sunday Morning Showdown: Nomos Club Sport Neomatik Worldtimer Vs. Frederique Constant Classic Worldtimer Manufacture

It’s Sunday morning, which means it’s time for a nice cup of coffee and an early morning watch battle. On top of that, this is the first one after Watches and Wonders 2026 officially ended. This week has predominantly been one of reflecting on the new introductions and, for the Fratello team members who were […] Visit Sunday Morning Showdown: Nomos Club Sport Neomatik Worldtimer Vs. Frederique Constant Classic Worldtimer Manufacture to read the full article.

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Full Jaeger-LeCoultre Immersion: Three New Marc Newson Atmos And Memovox Designs, Milan Design Week, And Homo Faber Fratello
Jaeger-LeCoultre Immersion Three New Marc Apr 25, 2026

Full Jaeger-LeCoultre Immersion: Three New Marc Newson Atmos And Memovox Designs, Milan Design Week, And Homo Faber

Jaeger-LeCoultre had a pretty impressive Watches and Wonders, with several high-horology releases and a new range of integrated-bracelet Master Control models. The team would surely have been forgiven for taking a few days off in the lovely Vallée de Joux to catch its breath. Instead, JLC flew straight to Milan, Italy, for the Salone del […] Visit Full Jaeger-LeCoultre Immersion: Three New Marc Newson Atmos And Memovox Designs, Milan Design Week, And Homo Faber to read the full article.

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Just Because: The Rexhep Rexhepi Chronograph Flyback Next To Some Classics From Patek Philippe And A. Lange & Söhne Hodinkee
A. Lange & Sohne 1815 Chronograph just so Apr 24, 2026

Just Because: The Rexhep Rexhepi Chronograph Flyback Next To Some Classics From Patek Philippe And A. Lange & Söhne

Ask people about the most exciting thing they saw at Watches and Wonders, and I'm willing to bet that a few people might just mention something that wasn't even at the show, but rather tucked away in Old Town—the new Rexhep Rexhepi Chronograph Flyback. And you know what? That's understandable. I mean, the new RRCHF has been the talk of the town since its introduction earlier this month, marking the first release from Rexhepi and his brand in literal years. Years in which the brand has continued to climb in legend, desirability, and hype, thanks to the growing recognition of Rexhepi's previous Akrivia line of watches, as well as icons like the Chronomètre Contemporain I and II. If you came here looking for a lengthy read about the new chronograph, I'll steer you instead to Ben's original article covering the release, which has plenty of words that encapsulate everything around the watch and the history leading up to it. And not to spoil anything, but Mark's working on a deeper, hands-on look at the new watch, hitting Hodinkee this summer. So, during our visit last week to Rexhepi's Atelier Akrivia, we decided to do something fun and expand on Ben's initial write-up, which compares the RRCHF to two iconic, high-end, hand-wound chronographs that seem most similar to the RRCHF in the vein of a classically designed chronograph. So we brought along a Patek Philippe 5170P, as well as an A. Lange & Sohne 1815 Chronograph, just so I could shoot them alongside Rexhepi's chronogra...

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Bring a Loupe: A White-Gold Vacheron Constantin, An IWC Mark XII, And A Cartier Bamboo Coussin Hodinkee
Vacheron Constantin Apr 24, 2026

Bring a Loupe: A White-Gold Vacheron Constantin, An IWC Mark XII, And A Cartier Bamboo Coussin

It was bound to happen. I've written nine Bring a Loupes, covering 38 watches (excluding Strays or Buyer Beware watches). Two weeks back, I picked a clunker of a Doxa Sub 300T, which, among other issues, had the wrong hands (I'd actually been more concerned with the dial), and in my enthusiasm for vintage Doxa divers, I screwed up and included it. My apologies, though, as Coleman Hawkins consoles, "If you aren't making mistakes, you aren't really trying." Scorekeeping the picks from two weeks ago, the Esso Breguet sold for €15,2000, the Juvenia Arithmo's still available, the Blancpain Bund sold for €15,500, the Doxa Sub 300T passed, the Chaumet sells Friday afternoon and has been bid to $12,000 at the time of writing, and the black dialed Seamaster sold for CHF 1,000. Strays A Universal Genève Railrouter. For sale on OmegaForums. A Gübelin Cioccolatone at Monaco Legend this weekend. For absolutely no reason whatsoever, here's a lovely Doxa Sub 300. As Stefon (from SNL) would say, this watch has it all: original (correct!) black hands, no-T dial, signed expandro bracelet and screw-down crown, and, of course, the OG thin case. These early thin-cased Doxa Sub 300s were made for only a year, and aside from minor paint loss on the bezel, this looks like an excellent example. If the Doxa's not your flavor and/or diving's not your bag, maybe this UG Railrouter'll do it for you. I have an overdeveloped fondness for railroad watches, which fondness is equaled by my appreciati...

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Watches & Wonders: Hands-On with the Parmigiani Fleurier “Toric Anniversaire” Collection Worn & Wound
Parmigiani Fleurier Toric Anniversaire” Collection My Apr 24, 2026

Watches & Wonders: Hands-On with the Parmigiani Fleurier “Toric Anniversaire” Collection

My appointment with Parmigiani Fleurier at last year’s Watches & Wonders was one of those meetings where it all kind of clicked for me. I loved those perpetual calendars they introduced, and for the first time since I’ve been working in the watch industry, the insider hype around Parmigiani really began to make sense. They are one of the ultimate “if you know you know” brands, at least among the mainstream exhibitors at Watches & Wonders, but they had always kind of eluded me.  This year’s big novelty was a very interesting chronograph that I wrote about here. I saw that watch, of course, and it’s very special. The movement is mindblowing – there’s simply no other chronograph quite like it, and it kind of takes seeing it in action to fully comprehend. It’s ability to go from a simple time only three hander to a five handed ultra complicated never before seen chronograph execution in a literal blink of an eye (and back again) is incredibly cool.  The new Tonda PF Chronograph Mystérieux But, I have to say, with every Tonda PF release, I become more aware that it just isn’t the corner of Parmigiani that appeals to me. The case just doesn’t really work on my wrist or sing to me in the way other similar watches sometimes do. The Toric, on the other hand, always does. This really feels like the distillation of what the brand is about, or at least how I understand it. The case is remarkably simple at a glance, but close examination reveals that every deta...

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The Iconic Seiko 1968 Diver Gets A New Automatic GMT Movement Two Broke Watch Snobs
Seiko 1968 Diver Gets Apr 23, 2026

The Iconic Seiko 1968 Diver Gets A New Automatic GMT Movement

Seiko has been revisiting its 1968 Diver's platform for years now, and the Prospex Heritage family keeps getting more interesting with each wave of releases. The latest additions are the HBC001 and HBC002, two new references that bring a mechanical GMT complication to the lineage for the first time. Both watches reference the 1968 original while expanding what the modern Prospex Heritage line can do. Availability is set for May this year. The post The Iconic Seiko 1968 Diver Gets A New Automatic GMT Movement appeared first on Two Broke Watch Snobs.

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Unpacking Patek Philippe’s Latest Novelties from the 50th Anniversary of the Nautilus and Beyond Worn & Wound
Patek Philippe s Latest Novelties from Apr 23, 2026

Unpacking Patek Philippe’s Latest Novelties from the 50th Anniversary of the Nautilus and Beyond

Perhaps only second to Rolex, Patek Philippe’s novelties rank among some of the most highly anticipated at each year’s Watches & Wonders. The maison (like Rolex) is one of a select few brands that notoriously keeps its models under strict lock and key until the fair. Despite receiving the press kit in our inboxes that fateful morning, we all know nothing really compares to seeing the watches in the metal. Once you’ve been attending Watches & Wonders for many years, you know the Patek Philippe choreography well. The booth is one of the sleekest and most well-appointed each year, standing brightly lit and with a commanding presence directly across from the moodier Rolex outpost. As you pass through the threshold, you’re met with a warm and serene vibe that may surprise some for such a prestigious and traditional brand. After mingling with representatives from every major U.S. media outlet, you’re all ushered into the expansive roundtable room at the back of the booth. Here, you must choose your seat carefully in front of the covered tray you hope will reveal the novelty you’re most excited to see. At the moment of the grand unveiling, gloved experts from the maison lift the coverings off the trays in perfect synchronicity, marking the start of the dance, which moves counterclockwise around each station featuring a different watch family. This year, I choose well, beginning my journey with the 50th anniversary Nautilus models. Here, we have three new executions of...

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In-Depth – Impressions About the Rolex Daytona Rolesium 126502, a.k.a The Ultimate Cosmograph Monochrome
Rolex Daytona Rolesium 126502 a.k.a Apr 22, 2026

In-Depth – Impressions About the Rolex Daytona Rolesium 126502, a.k.a The Ultimate Cosmograph

Without a doubt, one of the most discussed releases of Watches and Wonders Geneva 2026 and the biggest surprise of Rolex for its 2026 collection… There’s now a new steel Rolex Daytona, but actually not quite. See, for decades, the steel Oyster Perpetual Cosmograph Daytona has been available in basically two versions only – white […]

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Business News: Timothée Chalamet Joins Urban Jürgensen As Minority Partner And Creative Advisor Hodinkee
Urban Jürgensen Apr 22, 2026

Business News: Timothée Chalamet Joins Urban Jürgensen As Minority Partner And Creative Advisor

Timothée Chalamet has gotten really deep into independent watchmaking lately. He's shown up at press events, basketball games, and on the red carpet, wearing everything from a Simon Brette to a Franck Muller and even an Akrivia AK-06. He's also been wearing a neo-vintage Urban Jürgensen from time to time. But it seems like he's always rotated back to his trusty Urban Jürgensen UJ-2, the time-only watch that launched with the brand's revival last summer. He wore the watch promoting the movie Marty Supreme, and again later, when he won the Golden Globe for Best Male Actor in a Motion Picture – Musical or Comedy for that same film. And now, in a move that makes his passion for the brand official, he's gotten on board as a minority partner and creative advisor. Timothée Chalamet wears an Urban Jürgensen UJ-2 as he attends the 83rd annual Golden Globe Awards at The Beverly Hilton on January 11, 2026 in Beverly Hills, California. (Photo by Kevin Mazur/Getty Images) In a press release provided by the brand, Alex Rosenfield, CEO of Urban Jürgensen, says that Chalamet's passion for independent watchmaking isn't just him hopping on a trend, but rather a part of his passion for craft and quality of work. "We want to work together to advance our mission of bringing a contemporary perspective to the world of independent watchmaking while remaining grounded in what has always defined it," says Rosenfield. The Urban Jürgensen UJ-2, UJ-1, and UJ-3, from our story on the brand rev...

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Fresh From The Fair: Nacho’s Favorite Watches And Wonders 2026 Releases Fratello
Apr 22, 2026

Fresh From The Fair: Nacho’s Favorite Watches And Wonders 2026 Releases

The sun has officially set on Watches and Wonders 2026. The Fratello team is back home, and after a couple of days of R&R;, we’re back to it. Heated discussions have been taking place at HQ, with the team debating the show’s most significant releases, unexpected charmers, notable omissions, and personal favorites. As we begin […] Visit Fresh From The Fair: Nacho’s Favorite Watches And Wonders 2026 Releases to read the full article.

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Good Vibrations: Armin Strom reveals  the Minute Repeater Resonance 12:59 First Edition Quill & Pad
Armin Strom reveals  Apr 22, 2026

Good Vibrations: Armin Strom reveals  the Minute Repeater Resonance 12:59 First Edition

We all know that watchmakers love complications. Throughout history, the quest for ever greater chronometric precision has produced a wide range of mechanisms, like the tourbillon, which has been mastered by many and improved. The post Good Vibrations: Armin Strom reveals  the Minute Repeater Resonance 12:59 First Edition appeared first on Quill & Pad.

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First Look – The New Reservoir Mark II Series, a Stronger Identity with Integrated Design Monochrome
Reservoir Mark II Series Apr 22, 2026

First Look – The New Reservoir Mark II Series, a Stronger Identity with Integrated Design

Reservoir was launched in 2017 and quickly became known as a watchmaking brand inspired by automotive gauges, aeronautical counters and industrial manometers. Reservoir built its identity around a simple yet visually interesting concept: displaying time through jumping hours and retrograde minutes, often with a power reserve indication. Until now, that instrument’s aesthetic influence has been […]

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Photo Report: A Week In Japan With Citizen Celebrating 50 Years Of Eco-Drive Hodinkee
Citizen Celebrating 50 Years Apr 21, 2026

Photo Report: A Week In Japan With Citizen Celebrating 50 Years Of Eco-Drive

We're not paying enough attention to Citizen. Or, at least, I haven't been. Sure, the occasional Aqualand or Promaster might sneak through my net, but if I'm being totally honest, going into my week spent exploring Japan with Citizen in celebration of 50 years of Eco-Drive, Citizen is not a brand I'd ever felt much urgency to think about. It seemed too ubiquitous, too familiar, to register as something enthusiasts were meant to seriously consider. That perception is probably common for a reason. For plenty of people, Eco-Drive was the watch you first saw in a mall case, on a relative's wrist, or that was explained to you by someone excited about it being powered by the sun. Citizen has sold Eco-Drive watches on an enormous scale, and that kind of visibility can sometimes obscure what's actually interesting about them.  Eco-Drive's popularity is substantial. Since its introduction in 1976, Citizen estimates that the technology has prevented the use of roughly 100 million watch batteries. Stacked end to end, that's the equivalent of about 3,600 Mount Everests. But it turns out that achievement only scratches the surface. What I hadn't appreciated is that ubiquity and serious watchmaking aren't mutually exclusive. Beneath the scale and familiarity is a product backed by a half-century of innovation and, what surprised me most, a watch that still involves a meaningful amount of hand assembly. The original Eco-Drive watch, the Citizen Crystron Solar Cell, from 1976. A "reflect...

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Watches & Wonders: A Few Thoughts on Nostalgia, the 1990s, and Moser’s Streamliner Pump Worn & Wound
H. Moser Apr 21, 2026

Watches & Wonders: A Few Thoughts on Nostalgia, the 1990s, and Moser’s Streamliner Pump

Playing on nostalgia is nothing new for watch brands, but I’ve mostly been immune to it. Usually it’s for a period of time I wasn’t alive for, or a war I didn’t fight in, or an old car I simply don’t care about. But I’ve come to accept that I’m at an age where nostalgia for me is actually real history for many. My lived experience of hanging up phones, buying CDs that came in cardboard long boxes, and killing time in malls doing nothing at all might seem as foreign to someone 20 years younger than me as getting all misty about the Pan-Am logo does for my friends and colleagues at the heart of Gen-X.  It was inevitable that a luxury watch brand would reach back into my childhood and pull something out like the Reebok Pump. The fact that it’s H. Moser is not particularly surprising given the brand’s recent history of challenging somewhat stodgy conventions of what it means to be a “luxury” brand in the first place. But it does make me feel a little old to know that something I have such a clear memory of from my youth is fodder for the watch nostalgia marketing machine.  For those who have forgotten or are simply too young to remember, the Pump was a line of basketball shoes introduced by Reebok in the early 90s with a particularly enticing gimmick, at least to impressionable children who waited all week to watch NBA Inside Stuff every Saturday morning: the shoe’s tongue was topped with a rubber basketball “pump.” Pushing it inflated an air pock...

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Introducing – The Limited-Edition IWC Pilot’s Watch Chronograph Laureus Monochrome
IWC Pilot’s Watch Chronograph Laureus Apr 21, 2026

Introducing – The Limited-Edition IWC Pilot’s Watch Chronograph Laureus

IWC’s Laureus watches have been available for some time now. Over the years, the brand has released them in different collections, from Pilot’s watches to Portofino models and even some more experimental pieces. What stays consistent over the years is the blue dial and the link to Laureus Sport for Good, a global initiative that […]

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Mido’s Affordable Rolex Datejust Alternative: Hands-On With The Datoday Two Broke Watch Snobs
Rolex Datejust Alternative Hands-On Apr 20, 2026

Mido’s Affordable Rolex Datejust Alternative: Hands-On With The Datoday

We’ve always had a thing for Mido. It’s a brand we talk about a lot at TBWS because, when someone is ready to break into the four-figure range without getting too wild, Mido usually has something worth looking at. They’ve got a huge catalog of fun divers, GMTs, and everyday pieces, and that variety has always been part of the appeal for us. So when Mido announced the refreshed Commander Datoday, I was stoked to hear we’d be getting one in for review. It looked like the kind of watch that could make a lot of sense as an everyday option, but still clean up well enough if you wanted to wear it a little differently. The post Mido’s Affordable Rolex Datejust Alternative: Hands-On With The Datoday appeared first on Two Broke Watch Snobs.

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