SJX Watches
Swatch Goes Green with Big Bold in Plant-Based Plastic Composite
Having introduced the oversized Big Bold in bright, funky iterations such as the Jelly Fish Neon, Swatch is now going minimalist – and green – with the Big Bold Bioceramic. Clad in solid, pastel colours, the Big Bold Bioceramic is clean and coherent. Though simple, it manages to be interesting in both style and materials. The open-worked dial reveals some of its mechanics, while the case is composite of ceramic and plastic made from plant matter. Initial thoughts For those who appreciate the bold presence of large watches like the Royal Oak Offshore, the Big Bold is a lot of fun at a far more accessible price. So when the Big Bold was launched a few years ago, I very much liked the idea of a 47 mm plastic watch. But I found the earlier iterations to be at either extreme – too funky or too plain. The latest version, however, lands in the sweet spot for me. Vibrant in colour – especially in “power pink” or sky blue – but pared back in design, the new Big Bold also has an open-worked movement that’s intriguing despite being quartz. And the new “bio-sourced” material also adds to the appeal, as does the fact that it only costs a bit over US$100. The Big Bold is ergonomic, despite the seemingly massive diameter. With almost non-existent lugs, its lug-to-lug span is a mere 44.8 mm, a length more commonly found on watches with a diameter of around 36 mm. Despite the wide case, it wears well on most wrists, without a significant overhang on either side of the w...
