IWC’s Mark Series Turns 75, and the Brand Celebrates with a New Silver Dialed Variant of the Popular Pilot’s Watch
Last year, IWC launched the Mark XX in a somewhat unusual way for a marquee watch from a big Swiss brand: without much fanfare at all. We’re accustomed in the watch world to getting teased about new releases weeks ahead of time, with splashy PR campaigns to accompany the biggest reveals. The Mark watches, for many watch enthusiasts, are the watch collection that comes to mind when thinking about IWC. So for the new Mark, arguably the most critical of the entire Pilot lineup (don’t @ me, Big Pilot fans) to just kind of appear on the website one day last year was a little surprising. Now, almost a year later, the Mark XX is very much out there and certainly no longer an under the radar secret to stumble over. The subtle updates to the dial (including a date window which appears to be a bit more in harmony with the outer Arabic numerals clocking the hours) and a higher spec movement have gone over well with the collector community, and the Mark XX is the rare update to a core collection watch, from any brand, that seems to have a consensus around being an improvement. Think about how rare that is, for a minute. When the new 41mm Submariner was announced in 2020, Rolex fans were close to war. But with the new Mark, if you liked the last one, chances are you were going to like this one more. If it was never your thing to begin with, your opinion probably didn’t change. It was that most uncommon type of watch release: one with no real controversy. Since the black and b...
Time+Tide
