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Bulgari Bulgari Bulgari

Gérald Genta's 1975 Roman-coin-inspired design. Bulgari's best-selling watch for 50 years.

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LVMH Watches

TAG Heuer (1999), Zenith (1999), Hublot (2008), Bulgari (2011), plus Louis Vuitton in-house and Tiffany & Co. Bernard Arnault\'s Paris-based group.

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Wristshot gallery from the Horlogeforum Bulgari thread.

Piaget Introduces the Altiplano Tourbillon Infinite Blue SJX Watches
Bulgari Aug 7, 2020

Piaget Introduces the Altiplano Tourbillon Infinite Blue

To commemorate the 60th anniversary of its first extra-thin wristwatch that was launched in 1957, Piaget launched a series of anniversary watches in 2017, including the flagship Altiplano Tourbillon High Jewelry watch, powered by the cal. 670P caliber that’s a mere 4.6mm tall. Piaget has since continued the series with additional variants featuring exotic dial materials, such as last year’s Altiplano Thin Meteorite. And now Piaget unveils the Altiplano Tourbillon Infinite Blue, a trio of limited-edition, high jewellery tourbillon wristwatches decorated with the infinity symbol rendered in diamonds. Initial Thoughts The race to produce the thinnest wristwatch ever reached its zenith in the 1970s and 1980s, after which tastes shifted in the new century towards ever-larger watches, particularly with the rise of luxury-sports watches. But some watchmakers, notably Bulgari and Piaget, have continued to slim their watches. In that context, the Tourbillon Infinite Blue does not do anything revolutionary, but take takes a tried-and-true formula and elaborates on it with a high level of execution. Baguette diamonds on the bezel and dial, brilliant-cut diamonds on the case band and lugs of the Ref. G0A45044 Like many other modern-day extra-thin watches, the largish diameter of 41 mm is necessitated by the movement’s architecture, which sees the components are spread out, instead of stacked up as in a conventional movement. The size and thinness of the bezel means that the w...

Piaget Altiplano Ultimate Concept, The World’s Thinnest Watch: Shaving Microns To Make Millionths Quill & Pad
Bulgari Jun 7, 2020

Piaget Altiplano Ultimate Concept, The World’s Thinnest Watch: Shaving Microns To Make Millionths

Talking about exceptionally thin mechanics leads us to world-record-holding thin watches, which inevitably leads to Piaget. These days constantly in battle with Bulgari for thinness world records, Piaget has recently released the production version of the Altiplano Ultimate Concept, which now holds the record for thinness at just 2 mm. How is this even possible?

Zenith Introduces the Chronomaster El Primero Radar SJX Watches
Bulgari all companies Oct 7, 2019

Zenith Introduces the Chronomaster El Primero Radar

Having been one of the first brands to work with watch customiser Bamford Watch Department, Zenith has one gone one further with the Chronomaster El Primero Radar. Featuring a striking aesthetic reminiscent of the 1970s, it was designed by Bamford for Zenith, and will only be available at the watchmaker’s boutiques. In short, it is an official boutique edition designed by a former aftermarket customiser. Bamford Watch Department was founded by George Bamford, an entrepreneur who made a name for himself selling customised watches and clothing, but who also happens to be the son of a construction equipment tycoon. His watch division made its name customising Rolex watches, but has now become the official customiser for Zenith, TAG Heuer, and Bulgari, all companies of luxury conglomerate LVMH. According to Zenith, the red and brown livery of Chronomaster El Primero Radar was inspired by a 1916 pocket watch Mr Bamford spotted during a visit to Zenith’s factory in Le Locle. Mr Bamford used that to create the “retro-futuristic aesthetic” of the El Primero Radar. The dial is a graduated brown, while the sub-dial at three has five hashmarks that are the “negative of the [Zenith logo of a] star”, according to Mr Bamford. Dial aside the watch is identical to the standard Chronomaster El Primero, with a 42mm steel case that contains the El Primero 400 B movement.   Key facts and price Chronomaster El Primero Radar (ref. 03.2082.400/02.R830) Diameter: 42mm Heigh...

3 of the best ladies watches at GPHG Time+Tide
Bulgari Oct 5, 2019

3 of the best ladies watches at GPHG

With the watchmaking industry’s famed awards ceremony, the Grand Prix d’Horlogerie de Genève - or as it’s more commonly known, GPHG - fast approaching, we thought we’d mention a few more nominated watches that you should be keeping an eye on. Now, we’ve already covered a host of brilliant timepieces from Bulgari and Zenith that have been … ContinuedThe post 3 of the best ladies watches at GPHG appeared first on Time+Tide Watches.

Grand Prix d’Horlogerie de Genève Reveals 2019 Finalists SJX Watches
Bulgari Serpenti Seduttori Pink Gold Sep 13, 2019

Grand Prix d’Horlogerie de Genève Reveals 2019 Finalists

The 2019 Grand Prix d’Horlogerie de Genève is at its starting block: 84 watches have been shortlisted across 14 categories, all vying for one of the year’s awards. This year’s categories include the usual like Men’s Complication, Chronometry, Mechanical Exception, and Challenge (for adorable watches under 4,000 Swiss francs), but also grows to encompass two new categories, Divers and Iconic. But the top prize of the evening remains the Aiguille d’Or, or “golden hand”, which is the best of show. Given the number of independent brands that found success at the 2018 contest – of the 16 prizes, nine were awarded to independents, with Bovet scooping the Aiguille d’Or – the watches in contention this year include a broad spectrum of independent watchmaking, from establishment names like MB&F; to newcomers like Alchemists. The 30-member jury, composed of the industry notables like auctioneer Aurel Bacs, watchmaker Philippe Dufour, Jack Forster of Hodinkee, and also our founder Jiaxian Su, will meet to evaluate the watches and cast their vote by secret ballot in the week before the prize ceremony in November. At end September, the watches will soon go on a world tour, prior to the awards ceremony on November 7 at the Théâtre du Léman in Geneva. (The tour calendar is at the end of the article.) Here’s the finalists, by category: Ladies (From left to right, top to bottom) 1. Bulgari Serpenti Seduttori Pink Gold and Diamonds 2. Chanel J12 Calibre 12....

VIDEO: 5 winning Bulgaris from Baselworld 2018 Time+Tide
Bulgari s from Baselworld 2018 Apr 3, 2018

VIDEO: 5 winning Bulgaris from Baselworld 2018

While I know Bulgari released a full suite of new models at Baselworld 2018 - including a nice new Lucea and variants on the Octo Roma - really, it was all about their geometric critical hit, the Octo. And while we didn’t exactly see the Octo come in new shapes and sizes (it’s still very square), we … ContinuedThe post VIDEO: 5 winning Bulgaris from Baselworld 2018 appeared first on Time+Tide Watches.

Bulgari Octo Finissimo Review: The King Of Ultra Thin Watches Teddy Baldassarre
Bulgari Nov 16, 2025

Bulgari Octo Finissimo Review: The King Of Ultra Thin Watches

The Bulgari Octo Finissimo collection has been a presence in the larger luxury-watch universe for just slightly over a decade now, but its impact has been tremendous - blazing trails of ultra-thinness in watchmaking that few brands have attempted and fewer have even attempted to rival. Today, the Octo Finissimo, in its simplest and most complex iterations, is regarded by enthusiasts as the creative cornerstone of the Bulgari brand, which up until very recently has been known more for high-jewelry watches than ambitious, record-setting mechanical complications. Here’s how the Octo Finissimo became an icon in 10 short years - starting from the very beginning.  [toc-section heading="Bulgari History (1884-1934)"] Sotirios Voulgaris, the only survivor of 11 children from a family of silversmiths in the Greek town of Paramythia, was born in 1857 and learned the family craft from his father, making jewelry as well as sword sheaths and belt buckles. After Ottoman invaders set fire to the town in 1873, the family moved to the Isle of Corfu, where Voulgaris met the man who’d become his mentor, Macedonian goldsmith Demetrios Kremos. The two artisans decided to start a business in Italy, settling first in Naples, and eventually in Rome, where they opened their first shop in 1884. After just a few months, however, the partnership ended and Voulgaris - who had now changed his name to the more Italianate “Sotirio Bulgari” - opened up his own shop, which found success sel...

Business News: Bulgari and Six Independents Join Watches & Wonders 2025 SJX Watches
Christiaan van der Klaauw Kross Studio Sep 17, 2024

Business News: Bulgari and Six Independents Join Watches & Wonders 2025

Continuing the evolution and growth of Watches & Wonders Geneva (WWG), the event will see new additions next year, with Bulgari coming on board as a major exhibitor, along with a half dozen independent brands, including Christiaan van der Klaauw, Kross Studio, and HYT. Bulgari will then become the second major jewellery to show at the event, after Cartier, which historically dominated the Geneva fair when it was still known as Salon International de la Haute Horlogerie (SIHH). WWG was essentially a renamed SIHH after the demise of Baselworld, and Cartier retained its most-favoured status at the event even after the transition to WWG in 2020. As WWG has evolved, however, the balance of power has shifted, as reflected by the recent additions to the event’s governing board. While Cartier and its parent Richemont once had half the seats on the board, the pair now account for just two seats on the expanded, seven-member board, which now includes LVMH, the French luxury group that owns Bulgari. The last SIHH ever that took place in 2019 Indies and youth The addition of six more independent brands to WWG add to its diversity, with a majority of the exhibitors now being small and tiny independent brands. But as was the case with Baselworld before, the independent brands participating are a mixed bad of the good, the bad, and the ugly, which is one reason why some established independent brands are doing their own thing outside the fair – and which ironically was the reason SIH...