Time+Tide
INSIGHT: Legitimately unique; why Vacheron Constantin’s Les Cabinotiers department is unlike any other
I’ll be frank: even using the word “unique” in this feature – let alone in its title – is dangerous territory. In this era of overblown, overhyped, and over-exaggerated positioning by brands and their marketing machines filled with a youthful and often naive “we are the next big thing!” mentality, words like unique are thrown around with impunity pretty much every … ContinuedThe post INSIGHT: Legitimately unique; why Vacheron Constantin’s Les Cabinotiers department is unlike any other appeared first on Time+Tide Watches.