Worn & Wound
Raising the Bar: A Recap of the 2024 San Francisco Windup Watch Fair and EDC Expo
Each Windup Watch Fair is special in its own way. We make memories, strengthen old connections, make new ones, and hopefully walk away with a cool watch on our wrists. But speak to anyone who attended the 2024 Windup Watch Fair and EDC Expo in San Francisco, and they’ll instantly tell you there was something extra special happening there. The Venue This was the first time that we held the Fair at Gateway Pavilion, a two-level, open-floor plan environment on Pier 2, within the Fort Mason complex, an arts and culture campus operated by the National Parks Department. With its stunning views, ample natural light, and wide-open arrangement, it became an ideal place to bring enthusiasts together. The Brands All in all, we ended up having 94 unique and incredible brands participate in the show between both watch and non-watch companies-the largest Windup to date. We want to give a massive thank you to each and every sponsor who came to the event and a special thanks to our Lead Sponsors: Alpina, anOrdain, Christopher Ward, Fortis, and Oris. It was incredible to see the wide variety of new watches and products at the Fair, many of which were launched to the world for the first time at the event itself. You could literally feel the enthusiasm in the air! The Enthusiasts Speaking of enthusiasm, the crowds that came each day of the three-day event were energized and engaged. Thousands flocked to our Fort Mason venue to soak in both the products and the panels! They came to lear...
