Hodinkee
In Partnership - Dialed In: Swiss-Made, Mid-Century Inspired: Meet the Fossil Signature CS-1
Few brands have done more for American watch culture than Fossil. That may seem like a bold claim, but hear us out. When they launched in Texas in 1984, American watchmaking had all but vanished. The big names like Hamilton, Elgin, and Waltham had either moved to Switzerland or shut down entirely, and the quartz crisis had permanently changed the landscape. Then, this little company came along and showed a whole generation of Americans that watches can be affordable, fun, and highly collectible. Each watch came in a decorative, themed tin, and the designs leaned into a retro Americana vibe. For many of us, a Fossil was the first watch we actually picked out for ourselves. Now in 2026, Fossil begins a fresh chapter with their new collection of thoughtful and restrained designs, aimed at reintroducing Swiss watchmaking to the brand. Say hello to the Fossil Signature CS-1 collection. It consists of two brand new references inspired by the famous Case Study Houses, the experimental architecture program that ran in California from 1945 to 1966. It gave us icons like the Eames House and the Stahl House, both of which have become recognizable landmarks in Los Angeles. Those homes were built around simple materials, open floorplans, and the idea that good design should be accessible and not exclusive. It's a fitting reference point for Fossil. The CS-1 collection builds upon the key ideas of mid-century modern aesthetics while developing a cohesive design language all its own. Fir...