Worn & Wound
The James Brand and Timex Team Up Again on a New Version of their Hit GMT
Timex and The James Brand is a collaboration that just makes a lot of sense. On paper, the two brands appear to be from different worlds. Timex is a historically important, mass market watch brand that at one point or another touches the wrist of just about every enthusiast – a true horological gateway drug. The James Brand is a niche EDC brand and decidedly more contemporary. But what binds them together, I think, is a common willingness to experiment and try new things. The James Brand has a catalog full of practical, innovative tools that owners continuously find new ways to put into use. And Timex has quietly been a real innovator in offering interesting, design oriented watches that represent true value to enthusiasts over these last several years, with the launch of Timex Atelier being the best example. The two brands have come together once again with a follow up to a big hit limited edition from last year in the form of a new GMT with a very on trend dial material. The new version of the James Brand x Timex Automatic GMT, which they’ve dubbed the “Nocturne Edition,” exists on the same platform as last year’s release, with a few notable tweaks. The first notable update is Timex has swapped the titanium case of the previous version for one in stainless steel. The 41mm case has a tough, sandblasted finish, which is what you’d expect from an EDC oriented brand like TJB. The other big change is the new dial crafted from forged carbon fiber. It has the tell...
