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AI and Watchmaking: The Future of Design, Creativity, and Authenticity Worn & Wound
Nov 5, 2025

AI and Watchmaking: The Future of Design, Creativity, and Authenticity

Artificial intelligence, whether we like it or not, plays an active role in all of our lives. When we search for something on the internet, call a customer service representative, or dash off a quick email, AI is working either passively in the background or very actively in the foreground in a number of ways that we simply can’t avoid. For a long time, I was a skeptic. I still am, basically, but I’ve accepted there are ways artificial intelligence can make my life easier. Like many others, I’ve started using ChatGPT nearly everyday for a variety of things that would otherwise suck time out of my day, and quite possibly the joy out of my life. (But never, it’s worth pointing out, to create articles for Worn & Wound – this is a red line we won’t cross.)  Naturally, I’ve thought a little about how artificial intelligence could impact the watch industry, and change it for both the better and worse. Of course, it already is impacting the watch industry in a number of ways. I receive press releases on a daily basis that have clearly been polished or written from start to finish by artificial intelligence, and the impact of artificial intelligence on search results plays a huge role in who finds websites like ours, and how. But we haven’t yet reached a point where the use of AI is spilling over into actual watches worn on people’s wrists, at least not in ways that are transparent to the end user.  This G-SHOCK was designed with an assist from AI I started to ...

eBay Finds: Vintage Watches from Seiko, Benrus, Timex, and More! Worn & Wound
Seiko Benrus Timex Oct 24, 2025

eBay Finds: Vintage Watches from Seiko, Benrus, Timex, and More!

eBay Finds is back! This bi-monthly installment will feature a selection of watches currently listed on eBay that have caught the eye of editor Christoph McNeil (@vintagediver). If you come across any hidden gems on the ‘Bay drop us a note at info@wornandwound.com for potential inclusion. Vintage Timex Diver Here’s a nice little vintage Timex diver to start us off this week. Timex has definitely had a resurgence of late with them re-issuing older models for that retro look. Their original vintage offerings were definitely on the…more affordable side. That said, they are still cool and have some classic cache if you ask me. This 1970’s diver style watch has a chrome plated case that looks to be in good shape, and a plastic bezel that looks great. The dial and hands have a nice design to them and they are in excellent condition as well. The watch is powered by an early Timex non-quartz electric movement that runs fine per the seller. Neat piece that should be affordable and fun to wear. View auction here Vintage Seiko 7009-8109  Next up is a vintage Seiko 7009-8109, complete with original bracelet, box and papers. This is one of those everyday type Seikos, not really a dress watch and not really a sports watch, sort of an in betweener. The 37mm steel cushion case looks to be in nice shape, with some marks from aging but still showing the original brushed finish. The blue dial looks great, with simple stick markers and hands, and the always-present Seiko day/date win...

A History and Guide to GMT Watches Worn & Wound
Rolex GMT Master Oct 22, 2025

A History and Guide to GMT Watches

The GMT watch is a bonafide product of the jet age. Though examples of dual-time watches go back to the 19th century, it was the advent of jet-powered commercial aircraft in the 1950s that drove the introduction of this icon of modern watchmaking. Perhaps the best-known example is the Rolex GMT Master, the watch that gave the genre its name. Introduced in 1955 in collaboration with the “World’s Most Experienced Airline,” Rolex designed the watch for Pan-American World Airways pilots that would allow them to have a reference for Greenwich Mean Time (also referred to as UTC or Zulu Time) while maintaining the ability to track local time. This collaboration also resulted in the most recognizable colorway for dual-time watches, Pan-Am’s blue and red colorway.   The GMT watch is a bonafide product of the jet age. Though examples of dual-time watches go back to the 19th century, it was the advent of jet-powered commercial aircraft in the 1950s that drove the introduction of this icon of modern watchmaking. Perhaps the best-known example is the Rolex GMT Master, the watch that gave the genre its name. Introduced in 1955 in collaboration with the “World’s Most Experienced Airline,” Rolex designed the watch for Pan-American World Airways pilots that would allow them to have a reference for Greenwich Mean Time (also referred to as UTC or Zulu Time) while maintaining the ability to track local time. This collaboration also resulted in the most recognizable colorway f...

Seiko Celebrates 75 Years of Peanuts and Snoopy with Vanac SDKV011 SJX Watches
Grand Seiko Oct 10, 2025

Seiko Celebrates 75 Years of Peanuts and Snoopy with Vanac SDKV011

Seiko celebrates 75 years of the Peanuts with a King Seiko Vanac Peanuts 75th Anniversary SDKV011, with everyone’s favourite Beagle on a newspaper-inspired dial. Limited to only 150 pieces for Japan only, foreigners will need to get creative if they want one. Initial Thoughts Peanuts is huge in Japan – or more accurately, Snoopy is. Grandberry Park in Tokyo plays host to a three-story tall Snoopy museum that receives several times as many yearly visitors as the Charles M. Schulz Museum in California. It should be no surprise then that the new Vanac is for the Japanese market only, which is unfortunate as it is an appealing watch for a relatively reasonable price. While a bit late to the integrated bracelet sports watch craze since it was only launched earlier this year, the Vanac is competitive in its segment thanks to standout case finishing and a highly competent movement. The new edition retains all the appeal of the standard model; the two-tone dial with gilt accents and Peanuts characters is subtle and a little retro in keeping with the design’s origins. A Snoopified King Seiko King Seiko is a Seiko sub-brand positioned just below the better-known Grand Seiko. The marque emerged from a multi-decade hibernation in 2021. Seiko launched original King Seiko Vanac line during the early 1970s, with sharp angular cases, colourful iridescent dials and faceted crystals – but the latter is missing on the modern Vanac. That absence stings as a faceted crystal would be an...

Seiko and Bamford Team Up for a Colorful New Limited Edition Worn & Wound
Seiko Oct 6, 2025

Seiko and Bamford Team Up for a Colorful New Limited Edition

By now the Bamford name shouldn’t be unfamiliar to you. Having just taken a breath from launching their latest collaboration with Oris, the British brand has turned its sights towards Seiko with the release of their Seiko 5 Sports BAMFORD Limited Edition. With Bamford’s track record of highlighting versus cannibalizing its collaborators, the result between the two brands has resulted in a vibrant, eye-catching release that takes inspiration from a variety of sources: Seiko’s archival collage techniques, anime, retrofuturism, and the pursuit of paradise. To best understand this collab, Bamford and Seiko produced a short anime for the release. In it, we see a salaryman at his desk, late at night. Suddenly, his Seiko 5 BAMFORD Limited Edition transports him to a verdant landscape, a sort of Eden outside of the office. While the message behind this video is fairly straightforward, it’s the creative liberty in which the two brands have taken to marry this partnership and solidifying what I have long suspected: Bamford is a concept brand versus a brand who occasionally builds products around a concept. And, as such, Seiko is all the better for it. In terms of the watch’s design, the blue skeleton dial is, of course, what one notices first, and is inspired by George Bamford’s vision of duality, attempting to capture two worlds in one design. Underneath, we see the inner mechanics of the day-date display. Further design choices which highlight Bamford’s imaginations ...

The History And Guide To Marathon Watches Worn & Wound
Marathon Oct 5, 2025

The History And Guide To Marathon Watches

Marathon Watch traces its origins back to 1904, initially established as the Weinsturm Watch Company, later evolving into the Wein Brothers. In 1939, under the visionary leadership of Morris Wein, Marathon Watch was founded in the vibrant city of Montreal, Canada, with a steadfast commitment to delivering high-quality precision timepieces across North America. A crucial chapter in the company’s history began during World War II. In 1941, Marathon became a pivotal supplier of timekeeping instruments for the Allied Forces, providing durable and reliable watches to the U.S. and Canadian armed forces. Fast-forward to today, and the company proudly remains in the hands of the fourth generation of the Wein family, who continue to uphold the legacy of excellence. Marathon specializes in a diverse array of precision instruments designed to measure time, temperature, and distance, all crafted with a focus on military robustness and Swiss engineering. This unique combination ensures that each watch offers unparalleled quality and accuracy.     Marathon watches are designed to withstand the rigors of military conditions and meet the stringent United States Military Standard MIL-PRF-46374G. This dedication to excellence has earned them the distinction of being the sole supplier of timepieces to the United States Armed Forces, including esteemed branches like the U.S. Army, Navy, and Marine Corps, as well as NASA and the Canadian Armed Forces. Their reliability has also made them a...

First Look – The Compact and Streamlined Longines Spirit Pilot and Spirit Pilot Flyback Monochrome
Longines Spirit Pilot Oct 2, 2025

First Look – The Compact and Streamlined Longines Spirit Pilot and Spirit Pilot Flyback

Since its introduction in 2020, the Longines Spirit collection, the brand’s vision of a contemporary-spec’d pilot’s watch with a retro-styled design, has evolved into a full-fledged range, featuring multiple materials, practical complications, larger or smaller models, as well as lightweight chronographs. In short, we thought we had seen them all. But no, Longines has decided […]

Dubai Watch Week 2025 Panel Highlights and Rolex CEO Keynote SJX Watches
Audemars Piguet Chopard Sep 29, 2025

Dubai Watch Week 2025 Panel Highlights and Rolex CEO Keynote

In less than two months, industry leaders will gather in Dubai for Dubai Watch Week (DWW), an event that has become a focal point of the industry since launching a decade ago. The 2025 edition will take place from November 19-23 in a new 200,000 sq ft venue next to Dubai Mall in order accommodate a slate of 90 brands; the largest line-up in its history, up nearly 50% compared to the 2023 edition. As ever, a highlight of DWW is the opportunity to hear directly from industry leaders during the various panel discussions. This year’s line-up includes some of the biggest names in watchmaking with a keynote from Rolex chief executive Jean-Frédéric Dufour, in conversation with Abdul Hamied Seddiqi, provocatively titled, ‘The Time to Act is Now – a note to the watch industry.” Mr Dufour rarely speaks publicly at a watch event, so this is one of the most significant happenings at DWW. In total, more than 50 sessions will take place across the five days of the event covering a variety of topics ranging from luxury and legacy in the age of algorithms and virality, to the reality of future-proofing founder-led independent brands; the latter will be a fireside chat with Max Büsser and Kari Voutilainen. There will also be a new chief executive roundtable featuring Georges Kern, Ilaria Resta, Karl-Friedrich Scheufele, and Julien Tornare, the heads of Breitling, Audemars Piguet, Chopard, and Hublot, respectively. DWW takes place from November 19-23, 2025 in Burj Park adjacent t...