Results for LVMH Watch Week 2026

Watch Spotting: Scottie Scheffler Wins The Masters – His First Major Championship – Wearing A Rolex 'Root Beer' GMT-Master II

Two-tone is for winners.

Auctions: Phillips To Host First-Ever Spring Watch Auction In New York

Headlined by George Daniels, F.P. Journe, and actor James Garner's collection.

The 3,900 Swiss Franc Watch With Grand Feu Enamel Dial

Hands-On: Grand Seiko Comes To Geneva With Its Most Complicated Mechanical Watch, Ever

Grand Seiko's first mechanical complication stole the Geneva show.

Philippe Dufour Explains The Difference Between The (Civil) Time You See On Your Watch And The True Solar Time (Video) – Reprise

True solar time is measured by the position of the sun and can run up to 16 minutes ahead of and 14 minutes behind the time shown on our clocks and watches. Our friends at The Watches TV spent a day with Philippe Dufour to have a look at this phenomenon in a personal way.

Introducing: The New Odysseus Is A. Lange & Söhne's First-Ever Titanium Watch

Lange embraces the lightweight metal in the third voyage for the Odysseus.

Introducing: Hublot Unveils A Brand-New Watch: Meet The Square Bang

It's like the Big Bang, only, square-er.

Introducing: With A Diamond For A Crown, This May Be The Craziest Watch TAG Heuer Has Ever Made

I don't think I've ever seen anything else like the Carrera Plasma, period.

Watch Spotting: We Wrist-Checked The Fans In Line During MoonSwatch Madness

And they did not disappoint. Here's what 40 would-be Omega × Swatch buyers wore to this weekend's worldwide mega-launch.

Introducing Two More Additions to the IWC TOP GUN collection: The Pilot’s Watch Chronograph 41 in Ceratanium and the Big Pilot’s Watch 43

Watch These Fairs

Hands-On: Exploring New Brand Territory With The Leica L2 Watch

Out-of-focus brand service or tack-sharp watchmaking?

Introducing: Say Hello To The M.A.D. 1 RED, The Maximilian Büsser Watch You Might Actually Be Able To Get

The latest democratic creation from the mind-melting magician of the avant-garde.

In-Depth: Bulgari's New Octo Finissimo Ultra Is World's Thinnest Watch, Sets New Record

Not to sound like a broken record, but Bulgari just broke another record.

M.A.D.1 Friends Edition From (Not By) MB&F;: Why I Bought It, Why You Can’t (Not Yet Anyway), And Why It’s A Marketing Masterclass – Plus Video of Max Büsser Explaining The Watch And Concept – Reprise

Ian Skellern generally likes relatively restrained, traditional, high-end watches that are not too big for his small wrists. So with its large, high case, blingy, spinning “LOOK AT ME!” rotor on top, and mass-market Miyota movement, the M.A.D.1 ticks all of the boxes on his “may be interesting, but not for me” list. Here he explains why he bought one anyway and his first impressions.

Watch Spotting: Kansas Jayhawks Head Coach Bill Self Wearing A Tudor Black Bay Burgundy On The Sideline

Rock, Chalk, Black Bay.

In-Depth: Blancpain's New Fifty Fathoms Bathyscaphe Is A Metallurgist's Dream Dive Watch

Elevating the original everyman diver in tone-on-tone titanium.

One To Watch: Aera Watches, A Young British Brand Making The Tool Watch Feel Contemporary

Ikepod and the Ice Hotel both deserve credit for the birth of this new microbrand.

A Week On The Wrist: The Panthère de Cartier

After complaining about how women’s watches are too small, I, Cara Barrett, have rediscovered my love for small watches. And it's all the Panthère de Cartier's fault.

A Week On The Wrist: The Jaeger-LeCoultre Master Control Date With Sector Dial

One of the most-talked-about watches of the 2017 SIHH, the new Master Control Date adds a sector dial and tons of charm to an iconic Jaeger-LeCoultre archetype.

A Week On The Wrist: The F.P. Journe Octa Quantième Perpétuel

After a collector friend called the Octa Quantième Perpétuel "the biggest miss in horological journalism in recent years," we knew it was time to take a closer look at this overlooked F.P. Journe.

A Week On The Wrist: The IWC Da Vinci Perpetual Calendar Chronograph In Steel

For IWC, 2017 is the Year of Da Vinci, and that includes a refresh of the most iconic model, the Perpetual Calendar Chronograph designed by the legendary Kurt Klaus.

A Week On The Wrist: The Greubel Forsey GMT

One of the most complicated watches Greubel Forsey makes, the GMT impresses technically and aesthetically. But what's it like to actually wear one?

A Week On The Wrist: The Rolex Sea-Dweller Reference 126600

Everything you ever wanted to know about the new Rolex Sea-Dweller, and probably a lot that you didn't.

A Week On The Wrist: The Armin Strom Mirrored Force Resonance 'Water'

Resonance watches promise better accuracy, but does this one deliver where it counts?