A Unique F.P. Journe Élégante for Geneva’s MAMCO Art Museum
Continuing with its regular support for various charities around the world, F.P. Journe has created the Élégante 48 mm Titalyt MAMCO that will be sold to benefit the Museum of Modern and Contemporary Art of Geneva (MAMCO) on September 18, 2024. It’s essentially a variation of the stock Élégante with an engraved bezel and a reproduction of Maurizio Nannucci’s 1994 Art on the dial. While the watch is simple, the number will be big. As an example, the one-off Élégante 48 “Pink” raised over US$400,000 for American breast cancer charity in February this year. MAMCO 30 F.P. Journe has long been a supporter of MAMCO via its sponsorship of the Prix Solo at artgenève, an annual art fair organised by the museum. The one-off Élégante was conceived to raise funds for MAMCO’s renovation, which is part of the institution’s 30th anniversary commemoration this year. Founded in 1994 by a group of prominent bankers and lawyers, MAMCO is Switzerland’s largest museum dedicated to contemporary art. Located in a former factory, MAMCO sits across from the Patek Philippe Museum, and a five minute’s walk from F.P. Journe’s manufacture. The Élégante MAMCO is the larger size of the model, measuring 48 mm lengthwise. It has a titanium case coated in Titalyt, which is essentially a ceramic layer created via chemical oxidation. The case is identical to that on the standard model, save for the bezel that is engraved with “MAMCO” and “30”, a reference to the museum...
Fratello
