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Windup Watch Fair San Francisco 2026 Recap: Our Biggest Bay Area Weekend Yet Worn & Wound
Frederique Constant Yesterday

Windup Watch Fair San Francisco 2026 Recap: Our Biggest Bay Area Weekend Yet

If there was any doubt that Windup Watch Fair San Francisco had evolved into something far bigger than a traditional watch show, this past weekend erased it completely. Over three unforgettable days at Fort Mason’s Gateway Pavilion, over 7,000 enthusiasts, collectors, first-timers, industry veterans, and curious passersby packed the waterfront for what became our most ambitious and experiential Windup San Francisco to date. Watches were still the heart of it all, of course, but this year the Fair expanded in every direction imaginable: panels, parties, padel, live art, whisky tastings, DIY watchmaking, EV Broncos, giveaways, podcast recordings, and more all combined into a weekend that felt less like a trade show and more like a full-scale enthusiast festival. None of this would have been possible without the support of our incredible Lead Sponsors: Bremont, Brew, Christopher Ward, Frederique Constant, and Oris, all of whom helped bring new energy, new releases, and memorable experiences to this year’s Fair. From Bremont’s rugged space-watch presence to Christopher Ward’s endlessly crowd-drawing Bel Canto conversations, from Frederique Constant’s padel panel and activation to Brew’s playful industrial design language, and not to mention Oris celebrating 60 years of mechanical freedom—each Lead Sponsor helped define the personality of the weekend in a different way. The show floor itself was nonstop from open to close every day. Approximately 90 brands from ar...

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Hands-On: The Quietly Launched Jaeger-LeCoultre Reverso Tribute Monoface “Or Deco Cocktail” Hodinkee
Jaeger-LeCoultre Reverso Tribute Monoface “Or Yesterday

Hands-On: The Quietly Launched Jaeger-LeCoultre Reverso Tribute Monoface “Or Deco Cocktail”

Last year's launch of a new Reverso Tribute Monoface "Or Deco" in pink gold (with a gorgeous Milanese mesh bracelet) was probably the most outstanding release from Jaeger-LeCoultre in a while. Its time in the sun was somewhat brief, though, as it was a bit upstaged this year by the new Master Control Chronometre line (for which a Hands-On is forthcoming soon, I promise). Yet, at Watches and Wonders last month, the brand showed it could do more with the "Or Deco" platform, introducing three new Reverso Tribute Monoface Small Seconds "Or Deco Cocktail" watches, including two in a new material. Last year's release is still a stunner. You may have missed these new watches. That's in part because the brand is set to make a more complete announcement in a few weeks, with an immersive pop-up of its "Reverso Stories" series from May 21 to May 31 in the Miami Design District, ahead of the opening of a new boutique there this summer. The idea is to focus on rare pieces, including historic high-jewelry models, and to premiere some new Reverso pieces that play into that concept, including this trio. However, before the watches were shipped to South Beach, we got to see them in New York and get to spill the tea, as the kids say, before their Miami feature debut.  The standouts, at least in terms of novelty, are the two new white-gold versions. The framework remains the same, a 45.6 x 27.4 x 7.56mm case, now in white gold, housing a manually wound Jaeger-LeCoultre caliber 822 movement....

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First Look – The Orient Star M34 F8 Skeleton Hand Winding, a Dark, Compact Openworked Watch Monochrome
Orient Yesterday

First Look – The Orient Star M34 F8 Skeleton Hand Winding, a Dark, Compact Openworked Watch

Skeleton watches are clearly a big part of Orient Star. Between the sporty Avant-Garde Skeleton, the more refined Orient Star Skeleton in the brand’s Contemporary Collection, and now this new Orient Star M34 F8 Skeleton Hand Winding created for the brand’s 75th anniversary, the Japanese brand has built a broad range of openworked watches over […]

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The Business of Watches Podcast: Seiko Watch Corporation President Akio Naito Hodinkee
Grand Seiko Yesterday

The Business of Watches Podcast: Seiko Watch Corporation President Akio Naito

This week on The Business of Watches, we sit down with Akio Naito, the President of Seiko Watch Corporation. Seiko's Credor brand, the ultra-premium offering showcasing artisanal creations, unique craftsmanship, and design, made its Watches and Wonders debut this year. We discuss Credor's positioning within the Seiko Group and its expansion into international markets. Photo credit: Mark Kauzlarich The biggest challenge for Credor, Naito says, will be increasing production for more markets, as the skills required to produce the timepieces are highly specialized and take years to master. We also get an update on Grand Seiko. Naito says the brand has increased its international sales by more than 15x over the past decade, driven largely by success in the U.S. market. Grand Seiko is continuing to update and improve its offerings, including a new ultra-accurate and ultra-luxurious dive watch in a more compact size that clients have been asking for. We also hear about the growing interest and awareness of Grand Seiko's class-leading 9F quartz movement technology, which is increasingly popular with some clients. But first, Hodinkee Senior Editor Mark Kauzlarich drops in for a fresh analysis on some of the record watch auction results from the spring sessions in Geneva. Pocket watches were hot, Journe was surging, and Patek showed continued strength with a record result for a rare Patek 2523. So what isn't hot right now? Tune in to find out.  There's plenty of watch business and...

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Introducing – H. Moser & Cie. Streamliner Small Seconds Lime Green Enamel Boutique Edition Monochrome
H. Moser & Cie Streamliner Small Yesterday

Introducing – H. Moser & Cie. Streamliner Small Seconds Lime Green Enamel Boutique Edition

The Streamliner collection by indie brand H. Moser & Cie. debuted in 2020 and immediately established the series as one of the distinctive alternatives in the integrated-bracelet sports watch category. Its fluid, almost organic lines were a nice departure from conventional luxury-sports-watch design codes. In 2023, the Streamliner Small Seconds refined the concept by introducing […]

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Introducing – The Parmigiani Fleurier Tonda PF Chronograph 40mm, Now in Rose Gold Monochrome
Parmigiani Fleurier Tonda PF Chronograph 40mm 2 days ago

Introducing – The Parmigiani Fleurier Tonda PF Chronograph 40mm, Now in Rose Gold

Parmigiani Fleurier’s luxury sports watch collection, the Tonda PF, got off to a flying start with the release of not one but two chronographs in its inaugural 2021 lineup. Led by the refined Split Seconds in platinum and the high-frequency COSC-certified integrated manufacture movement powering the steel Tonda PF Chronograph, the collection may be understated […]

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Introducing: The Skeletonized Panerai Submersible GMT PAM01495 Fratello
Panerai Submersible GMT PAM01495 If 2 days ago

Introducing: The Skeletonized Panerai Submersible GMT PAM01495

If you don’t shy away from a bold, technical statement piece, the new Panerai Submersible GMT PAM01495 might just be for you. It combines a skeletonized GMT movement with a 47mm titanium DMLS case and a 500m depth rating. It does so in typical Panerai style, with a lively sense of drama. Panerai tends to […] Visit Introducing: The Skeletonized Panerai Submersible GMT PAM01495 to read the full article.

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Discovering The Magic Of The Zenith Chronomaster Revival A384 Tropical Fratello
Zenith Chronomaster Revival A384 Tropical 2 days ago

Discovering The Magic Of The Zenith Chronomaster Revival A384 Tropical

If you are a regular Fratello reader, it will come as no surprise that I am a Zenith fan. The brand’s Chronomaster Revival A384 is my current favorite watch. There is nothing out there like it, and every time I put it on my wrist, I feel a mix of excitement and reassurance about how […] Visit Discovering The Magic Of The Zenith Chronomaster Revival A384 Tropical to read the full article.

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Seiko Slims the Solar-Powered Astron SJX Watches
Grand Seiko 2 days ago

Seiko Slims the Solar-Powered Astron

Seiko is marking its 145th anniversary by continuing to push the envelope for high-end quartz. The Astron GPS Solar Dual-Time Chronograph is a series of four new references featuring a new multi-function quartz calibre, a streamlined case, and a push-button interchangeable strap system compatible with both the standard titanium bracelet and a range of silicone straps. Initial thoughts Since 1969, Seiko has been at the forefront of quartz technology, and since 2012 the brand has commercialised a range of GPS-synced solar-powered quartz watches under the Astron banner — named in honour of the groundbreaking 1969 original. The contemporary Astron models have taken quartz timekeeping about as far as it can go. Left on it’s own, it’s not the most accurate quartz watch, but the satellite link keeps the time in sync with network time and automatically adjusts to local time when travelling. Reference HAB002. Given the amount of technology packed inside — including a solar power unit — the Astron has always been a big watch. At 43.4 mm, the new Dual-Time Chronograph is not a small watch, but at just 12.4 mm thick it’s about 1 mm thinner than its predecessor, which is a welcome improvement. The bigger news, however, is outside the case: a new interchangeable strap and bracelet system. Bracelets have long been an achilles heel for both Seiko and Grand Seiko. The latter made big strides this year with a new bracelet for the Spring Drive UFA Ushio 300 Diver, and now Seiko ...

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Get in Line: the Swatch x Audemars Piguet “Royal Pop” Arrives this Weekend Worn & Wound
Audemars Piguet Royal Pop” Arrives 2 days ago

Get in Line: the Swatch x Audemars Piguet “Royal Pop” Arrives this Weekend

Well, it’s here. After a great deal of speculation, Swatch and Audemars Piguet’s new “Royal Pop” collaboration has been unveiled. Only a few years ago, a partnership between Swatch, known mostly for inexpensive, colorful quartz watches that often serve as a gateway to a life of watch enthusiasm, and Audemars Piguet, a “Holy Trinity” brand that makes the Royal Oak, one of the most exclusive and coveted watches in the world, would have felt impossible. But the MoonSwatch changed all that, and now it seems like just about anything is possible in the world of high/low collaborations.  The first thing to point out is the very obvious fact that this is not a wristwatch. These are, in fact, pocket watches, in bioceramic Royal Oak shaped cases. There are eight watches in total in two different styles, and they are powered by manually sound SISTEM51 movements.  The Royal Oak design motifs are easy to identify here. Each has the expected “Petite Tapisserie” dial that the Royal Oak is known for, as well as an 8 sided bezel. They even included the hexagonal screws.  Let’s go through the multiple variants of the Royal Pop. First we have the “Lépine” style case, which has a crown located at the 12:00 position. There are six colorways of the Lépine style case: Otto Rosso (pink and red), Huit Blanc (white with rainbow accents), Green Eight (green on green), Orenji Hachi (navy with orange accents), Blaue Acht (lime green and light blue) and Ocho Negro (black and ...

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Audemars Piguet × Swatch Royal Pop — The Most Unexpected Swatch Collaboration Yet Fratello
Audemars Piguet × Swatch Royal Pop 2 days ago

Audemars Piguet × Swatch Royal Pop — The Most Unexpected Swatch Collaboration Yet

After weeks of teasing, today, we got an unexpected embargo lift on the Audemars Piguet × Swatch Royal Pop. Only a very few AI mock-ups were somewhat close to what Swatch has just released. And the young guys we saw on TikTok hoping to be sporting a very affordable Royal Oak on the wrist (or […] Visit Audemars Piguet × Swatch Royal Pop — The Most Unexpected Swatch Collaboration Yet to read the full article.

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Seiko Adds New Seiko 5 References with Compass Bezels Worn & Wound
Seiko Adds New Seiko 5 2 days ago

Seiko Adds New Seiko 5 References with Compass Bezels

Every watch enthusiast has gotten the question from a newly watch-curious friend: “what should be my first real watch?”  Of course, designating any watch as “real” over another is a bit silly, but the sentiment remains. For newbies to the horological hobby, there are few “first” watches better than any model from the ever-expanding and always-iconic Seiko 5 lineup. From skin divers to field watches and way beyond (especially if you look at vintage…), there’s a Seiko 5 for everyone, and not just new fans, either. Most serious enthusiasts can attest to having a 5 in their collection, or at least having owned one (or many) in the past. So, when Seiko comes out with a new 5 entry, it’s hard not to be excited, and four new Seiko 5 Field models have arrived to continue that tradition. The HDB006, HDB007, HDB008, and HDB009 bring a lot of the hallmarks of Seiko 5 field watches, including wearable dimensions at 41mm in diameter and 13.2mm in thickness, strong LumiBrite coating on the hands, indices, and bezel markings, and trademark Seiko robustness and reliability thanks to the 4R36 caliber automatic movement, which provides 41 hours of power reserve, a stop second hand function, and a day/date complication. While none of these features are particularly remarkable or innovative, they prove the everlasting utility of a field watch as an everyday timepiece. The new HDB00- models do have an extra party trick up their sleeves in the form of a simple compass on the ...

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In-Depth – Everything You Need to Know about the Audemars Piguet x Swatch Royal Pop (Live Photos & Video) Monochrome
Audemars Piguet x Swatch Royal Pop 2 days ago

In-Depth – Everything You Need to Know about the Audemars Piguet x Swatch Royal Pop (Live Photos & Video)

For the past few days, if you’re even remotely into watches, your Instagram feed has probably been flooded with speculations about Swatch’s next big collaboration. Ever since the first teasers dropped, the rumours have only grown louder. And, honestly, the clues were becoming impossible to ignore. Swatch would be teaming up with Audemars Piguet, and […]

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Marathon Celebrates America’s 250th with a Limited Edition Pilot’s Navigator Worn & Wound
Ming 2 days ago

Marathon Celebrates America’s 250th with a Limited Edition Pilot’s Navigator

As many are likely well aware, 2026 marks the 250th anniversary of the signing of the Declaration of Independence, and as we approach the 4th of July, there are going to be a lot of reminders of America’s big birthday. The watch industry, as we know, loves an anniversary, and Marathon has gotten in on the act with the new edition of their Navigator pilot’s watch with a handful of patriotic nods to America’s founding.  Marathon has been supplying the Department of Defense and various branches of the United States military with MIL-SPEC watches for many years, and the Pilot’s Navigator in particular has special resonance within their collection as it was originally developed in partnership with Kelly Air Force Base in San Antonia, TX in 1986. It’s a signature watch for Marathon and directly tied to the Canadian brand’s longstanding relationship to the American military, so it serves as a natural canvas for a limited edition.  Various aesthetic features of the new Anthracite Stainless Steel Pilot’s Navigator have been inspired directly by the U.S. flag and the Star Spangled Banner. According to Marathon, the anthracite stainless steel case (coated in black ion-plating) is inspired by the line “the twilight’s last gleaming” in the national anthem. Similarly, the single red tritium tube at 12:00 is a reference to “the rockets’ red glare”. Lastly, a “1776” stamp can be found on the dial just under 12:00. It’s circled by stars, and a visual refer...

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Here’s What Happened To The NASA-Issued Speedmasters! Fratello
Omega Speedmaster chronographs available 2 days ago

Here’s What Happened To The NASA-Issued Speedmasters!

On April 27th, 1976, NASA made 55 out of 97 of its Omega Speedmaster chronographs available to the National Air & Space Museum (NASM) in Washington, DC. Then and now, these Omega watches were considered a collection with significant artifactual value! This article is a contribution by space and watch enthusiast Philip Corneille, founder of […] Visit Here’s What Happened To The NASA-Issued Speedmasters! to read the full article.

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Watch It: Rolex Releases A Film Celebrating 100 Years Of The Oyster Hodinkee
Rolex Releases 2 days ago

Watch It: Rolex Releases A Film Celebrating 100 Years Of The Oyster

How do you capture 100 years of the Oyster? That's the question at the center of Rolex's new 23-minute film celebrating the anniversary of one of the most important watches ever made. The film opens with incredible archival footage of Mercedes Gleitze swimming across the English Channel, then moves on to archival footage of many defining moments tied to the Oyster's history—speed records, Everest expeditions, deep-sea exploration, and much more. Most will know these stories, but seeing them presented together really captures the full breadth of what the Oyster has represented over the last century. One of the film's most impressive qualities is its sense of scale. Even something like the Daytona—one of the most iconic watches ever made and a subject that could easily support an entire film on its own—is only one small part of the larger story being told here. More than anything, it underscores just how broad and far-reaching Rolex's history with the Oyster really is. From there, the film transitions into the modern era, highlighting Rolex's ongoing ties to sport, the arts, and scientific exploration. It closes with a look at the brand's Perpetual Planet initiative and Rolex's environmental efforts, both in the field and within its own manufacturing operations, including a closer look at how the company is approaching sustainability in watchmaking.  There are also a few fun details throughout. At one point, the film references precision down to "a fraction of a billi...

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Hands On: Urwerk UR-10 Spacemeter Blue Final Edition SJX Watches
Urwerk UR-10 Spacemeter Blue Final 3 days ago

Hands On: Urwerk UR-10 Spacemeter Blue Final Edition

Urwerk bids farewell to the Spacemeter with UR-10 Spacemeter Blue Final Edition. As the final series of the UR-10, the 25-piece limited edition features a dark blue dial that differentiates it from the black and silver editions released previously. The watch is otherwise identical to its predecessors, and features an instrument panel-like display that tracks the progress of the Earth around both the sun and its own axis. Initial thoughts The ‘almost conventional’ display of the UR-10 represents a departure for Urwerk, which made its name in satellite wandering hours complications. Like the quirky and impressive EMC, the UR-10 proves Urwerk’s space-age aesthetic works in a variety of formats. But the Spacemeter’s time on Earth was relatively short, having been launched less than a year ago. The limited production of just 75 pieces (25 in each of three colours) should reward collectors, but I’m hopeful the ergonomic case and bracelet will come out of retirement to house different complications in the future. The UR-10 borrows a number of stylistic cues from the UR-100, but the case construction is entirely novel. The 45.4 mm case is essentially a bi-level construction — stainless steel on the bottom for a stable weight balance, and titanium on top for a continuous look from case to bracelet. The two materials contrast slightly on the winglets on either side of the case, where they are fastened with bolts. This construction is similar to that of the original Pate...

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Introducing – The Final Edition of the Urwerk UR-10 SpaceMeter Blue Monochrome
Urwerk UR-10 SpaceMeter Blue Urwerk 3 days ago

Introducing – The Final Edition of the Urwerk UR-10 SpaceMeter Blue

Urwerk, the indie brand founded by Martin Frei and Felix Baumgartner in 1997, is renowned for its futuristic, aerodynamic vessels with kinetic satellite hour displays.  In 2025, Urwerk released the UR-10 SpaceMeter, a watch that initially stumped fans with its round dial and conventional hour and minute hands. However, closer inspection revealed Urwerk’s fascination with […]

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