SJX Watches
Editorial: Memorable Moments at IAMWATCH
The first large scale watch fair I attended as Tempus in Singapore in 2004. A teenager then, I was fairly new to watches and found everything endlessly interesting. History never repeats but it rhymes, as the saying goes. Iamwatch just concluded in Singapore. In many ways it was similar to Tempus: also staged by local retailer The Hour Glass, a watch fair of sizeable scale, but unlike the 2004 event, Iamwatch was largely focused on independent watchmakers. Most crucially, it was also casual – the prescribed attire was Hawaiian shirt – which allowed for more personal interactions with industry personalities. As one of the largest retailers in the world, The Hour Glass has the pull to round up watch enthusiasts, and a great number turned up for Iamwatch, ranging from mega-collectors to royalty. Naturally, the watches spotted were diverse and often incredible. Many multi-million-dollar watches were circulating within the event, including famous examples that sold for record prices at auction, including the Patek Philippe ref. 2523 world time with a blue enamel dial and “Gobbi” signature. And even the Patek Philippe Cubitus was spotted on several wrists, the day after its launch in Munich. But 20 years on after Tempus, the enjoyment, significance, and enduring memories of an event like Iamwatch – for me personally – is no longer the watches, but the people. It was the moments, often during downtime or after the doors closed, when I got to converse with watchmakers ...
