Feb 25, 2026
New York’s Hold on Pizza, Once Considered Unassailable, Is Now Being Questioned – From Australia and Britain
I’m going to say something quite controversial here, dear Reader, and tell you that I think pizza, in general, is just okay. I’ve had Neapolitan-style in Naples and Chicago-style in Chicago, and even Altoona-style in Altoona (for the unfamiliar, it’s got green peppers and American cheese on it and is disgusting). I’ve just never been especially impressed. With pepperoni or without, deep-dish or thin-crusted, it’s all the same to me. I mean, I like pizza, but I’m not one of those performative yuppies who sit behind their keyboard (okay, I am right now, but that’s because I’m getting paid to be) and tell you about the virtues of this type of tomato and that type of dough and the purity of ingredients and how pineapple on pizza isn’t real pizza and blah, blah, blah. Like I said, it’s not that I don’t like pizza. I just don’t think it’s anything to get worked up about. To me, it’s in the same category as Jacob Elordi or any organized religion: I have no strong opinions either way, I just don’t need to be told why it’s great all the time. Perhaps this is why I was dubious at first glance about the return of two pizza-inspired watches by Studio Underd0g and Time+Tide: the Burnt Pepper0ni and the Classic Cheese. Following the first pair of pizza watches released in 2024, this new iteration builds on that cult following with updated designs that lean into the theme without losing the brand language that has come to define Studio Underd0g. First, the...