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Monochrome
Born in 1889, Doxa is a storied and highly respected brand, mostly in the diving community. As of 1967, and the launch of the SUB 300 (the first dive watch to feature a unidirectional rotating bezel to calculate and monitor no-stop dive times), Doxa gained incredible popularity in the field and continues to do so. […]
Monochrome
Guebly isn’t an old brand. On the contrary, it’s a recently created independent watchmaking company that released its very first watch, the Prologue or Chapter 1, only a year ago. Guebly is the brainchild of Adnane Kerd, a collector who turned watch entrepreneur. A sober luxury sports watch that showed great attention to detail and […]
Time+Tide
An often-overlooked part of the whole watch-ownership experience, storing your watches safely is of paramount importance.The post How to safely store your watches appeared first on Time+Tide Watches.
Hodinkee
For the first time ever, Time+Tide is doing a dress watch, and they're doing it their own way: affordable, attractive, and a lot of fun.
Fratello
When you think of horology houses involved in tennis, the immediate name that comes to mind is Rolex. However, the Genevan watch brand is not the only one active in the sport. Over the past four decades, Rado has actively supported tennis and served as the official timekeeper of numerous tennis tournaments on both the […] Visit Looking Back At Four Decades Of Love For Tennis With the Rado Captain Cook × Tennis LE to read the full article.
Time+Tide
Zenith cloaks its dive watch in the same microblasted titanium used in their recent limited-edition 'Shadow' models - to amazing effect.The post The tough Zenith Defy Extreme Diver gets a purposeful ‘Shadow’ makeover appeared first on Time+Tide Watches.
Monochrome
Let’s get something out of the way immediately: yes, it is brightly coloured, and yes, it isn’t the easiest watch to acquire. Right, let’s now be more serious about Kurono Tokyo and its latest watch, the Vermilion Chronograph. What is Kurono? Well, that’s the accessible brand of independent watchmaker Hajime Asaoka, a bit like so-called […]
Fratello
Before I start this article, there’s something I must confess: I do not currently have a favorite Rolex Datejust. It’s not because I don’t like the watch or because I’ve tried and failed to find one - quite the opposite. If I can’t quickly name my favorite reference of this octogenarian Rolex model, it’s simply […] Visit Selection By Elimination - How I Found The Perfect Rolex Datejust to read the full article.
Teddy Baldassarre
At Watches & Wonders 2025, Tudor expanded its existing catalog to address some fan requests as well as to reset some long neglected collections. One release that does both is the new Black Bay Pro with a silver opaline dial. This is a configuration long requested from enthusiasts, and Tudor did the idea justice by getting the small details right. This is more than a mere dial swap, even if the underlying platform remains largely the same. This is the kind of methodical evolution we’ve come to expect from Tudor, though in some ways, the new Black Bay Pro plays things a little too safe. Let’s take a quick look back at Tudor’s recent history with the GMT complication to set some context for the newest Black Bay Pro, because - while this configuration has been highly requested - as far as fan requests go, this watch has one glaring omission. Tudor released the Black Bay GMT back in 2018 with a black dial and a throwback red-and-blue aluminum bezel. As popular as the watch was right off the bat, the size made it a tough pill to swallow for some, particularly the thickness of the case paired with the relatively flat sidewall. Tudor Black Bay Pro Case Tudor partially addressed this with the release of the first Black Bay Pro in 2022 in a 39mm steel case. The watch also played up ties to the Rolex Explorer II with a fixed steel bezel. It was an unexpected release but it hit many of the right notes, and it made the substantial thickness a bit easier to stomach. It wor...
Quill & Pad
Take Tim Mosso's word when he assures you that Omega’s ultimate dive watch is both ridiculously deep-diving and… well… ridiculous. But there's much more than that as he explains here.
Time+Tide
We launched Sher watches in our London Studio with the aim of getting kids reading the time on an analogue watch. The post Sher watches gets kids telling the time at the London Studio appeared first on Time+Tide Watches.
SJX Watches
H. Moser & Cie.’s only dive watch returns as the Pioneer “Elements of Time”, the result of an unexpected, but not unprecedented, collaboration with Azuki, an anime-inspired NFT, and American retailer The 1916 Company. Unsurprisingly given the digital nature of the collaboration, the watches will only be available online via raffle from Azuki. Representing the four elements of earth, lightning, fire and water, Elements of Time features engraved fumé dials in four colourways. Each is limited to 24 watches in Pioneer Centre Seconds format, along with one unique Pioneer tourbillon per colour. All variants are titanium, matched with bracelet with the amenities you’d expect from a diver, including a micro-adjust clasp. Initial Thoughts While a new Pioneer with a rotating bezel would normally be a major release, you won’t find Elements of Time on Moser’s website. That’s because it’s a collaboration with Azuki, a non-fungible token (NFT). Azuki is Japanese for “red bean”, but Azuki is basically anime-style digital art on the blockchain. But these are real watches – they can be collected at The 1916 Company’s physical stores – and more notably, sport of the most interesting fumé dials from Moser in a while. This isn’t Moser’s first foray into the Web 3.0 world. Back in 2022, the brand launched the Endeavour Centre Seconds Genesis, a watch that was essentially a physical QR code. The timing wasn’t the best as it debuted just as the NFT bubble popped...
Hodinkee
The watch that made it to the Moon has touched down in Florida.
Worn & Wound
To me, a Timex watch is like an automatic Honda Civic; a taste of bigger and better fun that offers a lot of enjoyment on its own, even without a manual transmission and turbocharger. My first analog watch was a Timex Weekender, and it opened my eyes to the world of timepieces in a way that even a digital Casio couldn’t. So whenever the iconic budget brand announces something out of their normal range of basic watches, I get excited. Will it be my next easy recommendation to a young watch newbie, or “just another Timex”? It all depends on execution and, most crucially, price range. With that in mind, let’s take a look at two new additions to the Timex Marlin range: the Jet Quartz Chronograph, and GMT. First, the Jet Quartz Chronograph. Two references are available, both with contrasting subdials at the 3 and 6 o’clock positions, and a date window at 12. The TW2Y4600 sports a silver dial with black subdials, while the TW2Y4700 swaps in a brown dial and white subdials. Both feature a 40mm recycled stainless steel case with pushers at 2 and 4, and a knurled crown. Strap options differ, though, as the silver dial model stays secured via a matching stainless steel 6-link bracelet, while the brown dial is paired with an obsidian leather strap with quick-release spring bars. Inside both is a quartz movement and the cases are water resistant up to 50 meters; a domed Hesalite crystal and screwed-on case back with “Jet” text cap off the 1960s look of the watch. It’...
Fratello
Thirty years ago, Chronoswiss founder Gerd Rüdiger Lang created a watch that earned itself a place in the history books. The 1995 38mm Opus CH 7523 was the first serially produced self-winding skeletonized chronograph. The watch was powered by a heavily modified Valjoux 7750 movement and was voted “Watch of the Year” by the readers […] Visit Introducing: The Chronoswiss Opus Chronograph Purple Rain to read the full article.
Time+Tide
A purple CVD case, skeletonised dial and UV-reactive strap make this 30-piece limited edition chrono pretty hard to miss.The post Chronoswiss celebrates the 30th anniversary of their Opus chronograph with a wild Purple Rain limited edition appeared first on Time+Tide Watches.
SJX Watches
Often behind every watch brand’s marketing and image is an overarching influence that can be subtle or explicit. For Patek Philippe, that influence reveals a long arc of intention, carried across centuries, shaped by consistency, and reinforced through a remarkable alignment between product and message. From its early days in royal courts to modern-day exhibitions in New York and Shanghai, the company has approached communication as a reflection of its philosophy. Over nearly two centuries, Patek Philippe has maintained a consistent approach to communication – measured, stable, and aligned with the brand’s long-term perspective. The manner of Patek Philippe telling its own story is perhaps as interesting as its watches. We trace the way in which Patek Philippe has communicated over time, from introducing itself to the mind of the client, to adapting to a changing world, all while remaining aligned with its values. We also examine the brand’s choices in language and imagery, looking in particular to its early references to inheritance, which evolved into the familiar campaign that continued across decades. Launched in 2025, but perhaps enjoyed by many generations to come Foundations and Royal Recognition (1839–1877) When Patek Philippe was founded in 1839, the idea of advertising a luxury watch was almost nonexistent. Most manufacturers relied on trade reputation, medals at international exhibitions, and word-of-mouth among wealthy clientele. In contrast to today,...
Fratello
There’s a new Armin Strom Mirrored Force Resonance in town, clad in rose gold and black. The 43mm 18k rose gold case features alternating brushed and polished finishes, and the large black off-center dial provides a strong visual contrast. The handcrafted sunray guilloché pattern of the dial, framed by a chapter ring with circular finishing, […] Visit Introducing: Armin Strom Mirrored Force Resonance Rose Gold - Welcome To The Golden Age to read the full article.
Monochrome
Not too long ago, our editor Brice aimed to answer a fundamental question: what makes a great summer watch? While the answer was not as straightforward as the question might suggest, one of the elements to come full circle is material. In terms of what your watch should be made of, titanium was given as […]
Deployant
Panerai’s Submersible Marina Militare PAM01697 and PAM01698 are tactical evolutions of the brand’s dive watch lineage, paying tribute to the Italian Navy’s aviation division (Aviazione Navale). Both models feature green-grained dials, radar-style subdials, and engraved casebacks, but diverge in material execution-one in brushed steel, the other in Panerai’s proprietary Carbotech™.
Quill & Pad
The Greubel Forsey Hand Made 1 is a new watch built like an old watch, and that’s exactly the point. Hand Made 1 isn’t the most complicated, conspicuous, or inventive Greubel Forsey watch, but it looks backwards to point the way forward.
Monochrome
Following the recent Ice Blue and Manufacture editions in Green and Blue that Armin Strom presented after the series update in 2022, the brand now reveals a new chapter for its iconic complication, with a warm, higher-end version of the Mirrored Force Resonance, in rose gold with a handsome black guilloche dial. The resonance phenomenon […]
Worn & Wound
The British brand Apiar has an intriguing slogan emblazoned across the front page of their website: Impossible Watches. Made Possible. If you spend enough time thinking about watches, collecting watches, and learning about watches, you begin to realize their limitations. Whether they’re chronometry related or have to do with the design and build of the watch itself, there are certain things that just can’t be done, or else stretch the limits of our current technology to the point where those things aren’t remotely feasible. The crazy idea you had for a watch case that defies the laws of physics might be something that only exists on paper. Additive manufacturing and 3D printing technologies have the potential to change that. When a metal object is formed by adding material to it rather than stripping it away, a manufacturer can create shapes, textures, and structures that would be impossible otherwise. Apiar’s Gen1.0 is a thrilling example of the possibilities of 3D printing in watch manufacturing. They’re by no means the first to create watches this way, of course, but they’re part of a new class of brands using the technology in an experimental way that seems to finally make the most of it, creating not just beautiful objects that defy watchmaking convention, but watches that redefine our expectations around durability, lightness, and other metrics by which all of us evaluate these things. Importantly, the use of additive manufacturing also democratizes wat...
Teddy Baldassarre
Generally speaking, most watch consumers tend to prefer watch designs that are - for lack of a better term - approachable, the kind of style that can be worn every day without drawing an undue amount of attention. Class is often associated with being understated, after all. For most enthusiasts, design, craftsmanship, mechanical complexity, and value for dollar are all subjectively weighed in an effort to determine the most appropriate timepiece decision. Naturally, the result is that the watch industry focuses a great deal of its effort on practical designs intended to please a large percentage of the population in an ultimate effort to sell. Outliers and more novel designs are considered risky and are often left behind in the race for mass-market appeal. But what if, some independent watchmakers ask, you’ve simply had enough of brands cutting-and-pasting each other’s designs? We’ve all noted, “That’s more or less a Rolex Submariner,” one too many times when seeing the latest "new" piece. Let's say that sometimes you may want something different and maybe even a little bit crazy. And for the sake of argument, and for a more comprehensive list, let's also say you have a nice chunk of money to spend. Sure, you could take your cash and make an informed, reasonable decision to keep on fitting in with all the other watch nerds on your Instagram feed, but this list is for enthusiasts interested in the road less traveled, searching for different, interesti...
Worn & Wound
There’s a universal appeal to the idea of the hidden gem. Whether it’s a watch, a movie, or a vacation destination, we all enjoy reveling in the underrated to some extent. It’s part of that sense of discovery that draws us to an enthusiast pursuit in the first place. As the watch world, and enthusiasm around the hobby grows, it gets harder to identify watches that are truly underrated – every watch seems to have its moment in the sun. We thought it would be fun to identify a handful of watches that feel genuinely underrated at this particular moment, all under $5,000. Let us know your picks in the comments! Zach Kazan – Tudor Black Bay P01 It was surprisingly challenging for me to think of the right underrated watch to discuss here. One of the problems with the way we talk about watches in 2025 is that everything, from the most mundane, black dialed diver, to highly experimental haute horlology, is heaped with praise. It’s not that the praise isn’t always warranted – there are a lot of great watches out there – but the inverse of this question, the most overrated watches on the market, would probably be a little easier to respond to. But, in the interest of keeping things positive, we thought, for now, we’d try to shine a light on some watches that don’t get enough attention. Usually when we’re creating a group oriented list like this, my mind immediately goes to the independents. You could say I’m always trying to highlight the underrated s...
Monochrome
British watchmaker Farer is well known for unique dial designs with a lot of colour, but the new Integra collection adds a bit of refinement with exotic dial materials, a compact case and an exceptional bracelet design. The contemporary vibe blends with robustness as these rugged pieces can go just about anywhere. It’s a bit […]
Monochrome
Since its introduction in 2002, the Seamaster Aqua Terra has gained the status of the all-terrain watch by Omega, as its name suggests. Despite its clear nautical inspiration, this watch is your perfect everyday all-rounder, capable of tackling most environments and still look classy when needed. By now, the collection has grown to include virtually […]
Fratello
Calling the new Omega Seamaster Aqua Terra Turquoise watches in 38 and 41mm summer watches would sell them short. Because of the vibrant turquoise dial with a black gradient effect, these two newcomers don’t look like “Ibiza watches,” but more like timepieces in the style of Terceira Island in the Portuguese archipelago of the Azores. […] Visit Introducing: New Omega Seamaster Aqua Terra Turquoise Watches In 38 And 41mm to read the full article.
Monochrome
Formex’s Essence line, introduced in 2018, quickly earned respect as the brand’s versatile, go-anywhere sports watch, combining sharp case architecture, great engineering, and chronometer-certified accuracy. In 2020, the collection took on a cosmic turn with the debut of the Space Rock editions, featuring dials cut from the ancient Muonionalusta meteorite. Over time, these rare cosmic […]
SJX Watches
Audemars Piguet (AP) has just announced a majority stake in Inhotec, a supplier of components for high-end mechanical movements. Long a supplier to AP, Inhotec produces parts ranging from base plates to springs, in both raw and fully decorated states. The value of the deal was not revealed, but founder Alexandre Eme will retain a minority stake and continue to serve as chief executive of Inhotec, which was founded in 2011. According to the announcement, AP will “provide strategic and financial support” while leaving Inhotec to retain “operational autonomy” over “managerial decisions, industrial activities and commercial relationships”. Lucas Raggi, the chief industrial officer of AP, explains the acquisition “is about consolidating key strategic skills and supporting the continuity of an expertise that is essential to the future of haute horlogerie“. AP’s acquisition of Inhotec reflects two trends. One is the longstanding and continued development of AP’s production capabilities, exemplified by the recent inauguration of the expansive Arc manufacture in Le Brassus. The other is macro, a slowdown in business for specialised suppliers across the watchmaking value chain.
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