Breitling Acquires Gallet
After several weeks of speculation, Breitling has made an official announcement that they have acquired Gallett, the Swiss watchmaker that traces its roots back to 1826. The news was first reported by Tony Traina and a small handful of other outlets back in February, but this is the first time Breitling has acknowledged the deal in a public way. Breitling had previously announced their acquisition of Universal Genéve in 2023, a move that immediately led many to wonder of Georges Kern, Breitling’s CEO, might be looking to make additional expansions to bolster his business. Now, with the Gallett acquisition, his plans and those of the Partners Group (the investment firm which has had a stake in Breitling since 2017) appear to be coming into focus. “This acquisition is a natural next step in Breitling’s expansion,” Kern said in a statement. “We are reviving Gallett under the umbrella of Breitling’s expertise and craftsmanship. Our vision is long-term – reviving Gallett as a strong brand in watchmaking, while honoring its legacy and innovation in chronographs.” Unlike watches in the upcoming Universal Genéve collection, it is expected that Gallett will be sold alongside Breitling in the brand’s boutiques and, presumably, other authorized channels. This will provide potential Breitling customers with a lower priced option and is something of a tacit admission that the asking price of a new Breitling has crept up to a level that some new customers might...
Fratello
