Timex, Todd Snyder, and a Mad Men Inspired Marlin
There’s something strangely fitting about a new Timex collaboration with Toddy Snyder dropping this month in the form of the new Olive Marlin seen here. The Marlin, in its current form, is frequently described as being inspired by the style of the Mad Men era. The AMC series started many menswear trends and the archives of sites like ours and many watch and menswear forums are ripe with stories about Mad Men’s watches, how to achieve the Don Draper look, and so on. Mad Men is on my mind right now though not because of the release of this new piece from Timex, but because of the quite hysterical gaffe made by someone at HBO Max, who inadvertently put up uncut and unedited versions of the show when it made its HBO Max streaming premiere on the first of the month. This was supposed to be a big moment for the debut of the new 4K scans of the show, but instead, everyone is talking about a puke hose. I’m not the biggest Mad Men guy out there, but I like the show well enough, and I watched a few of my favorite episodes over the weekend to test the waters on a full rewatch. Maybe I’ll report back on that, at some point. For now, I can say that the style of the show (not just the clothes, but entire production design) remains just about perfect at evoking a very specific era, and the watches always played a major role in that. The Marlin would have felt right at home on this set. For this new Todd Snyder collaboration, the dial has been given a coat of the designer’s ...