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Watches, Stories, and Gear:  World Record Gear, a Massive Chocolate Watch and the Re-appearance of Daniel Day-lewis Worn & Wound
Ulysse Nardin You Won’t Wear But Aug 16, 2025

Watches, Stories, and Gear: World Record Gear, a Massive Chocolate Watch and the Re-appearance of Daniel Day-lewis

“Watches, Stories, and Gear” is a roundup of our favorite content, watch or otherwise, from around the internet. Here, we support other creators, explore interesting content that inspires us, and put a spotlight on causes we believe in. Oh, and any gear we happen to be digging on this week. We love gear.   An Ulysse Nardin You Won’t Wear, But Might Eat     View this post on Instagram   A post shared by Amaury Guichon (@amauryguichon) Amaury Guichon, AKA “The Chocolate Guy” has gone viral once again. Known for creating hyper-realistic sculptures from chocolate and other materials, Amaury faithfully recreated an Ulysse Nardin Freak One from scratch. The larger than life sculpture appears to be roughly 3 feet tall, with a diameter that would be better measured in feet rather than millimeters. While you’d need an absolutely massive wrist to wear this one, it looks absolutely delicious.  New Shades of Peak Design For years, Peak Design’s pursuit of timeless products has yielded a classic color palette for our bags and photo gear. Shades of black, tan, and grey have dominated the catalog with occasional limited releases in various colors. While these colors served as a foundation for the brand, Peak Design has made a statement: “ …timeless doesn’t have to mean dark and muted. Timeless can still be bold. And frankly, it’s about time we did that.” In a recent but unexpected color expansion, the team added four new colorways across 75 different product ...

The Feedback Loop: Does Social Media Create A Monoculture In The Watch World? Fratello
Aug 16, 2025

The Feedback Loop: Does Social Media Create A Monoculture In The Watch World?

The internet and social media have transformed how we discover and interact with watches. In a sense, these channels have put the entire watch world in our pocket. They have democratized the hobby in several ways, spreading information and knowledge like never before and creating transparency across markets. This all comes at a cost, though. […] Visit The Feedback Loop: Does Social Media Create A Monoculture In The Watch World? to read the full article.

Building a Watch From Scratch In Brooklyn Worn & Wound
Aug 13, 2025

Building a Watch From Scratch In Brooklyn

Have you ever considered what it would take to start a microbrand? I was deep in an instagram doom scroll when a field watch I’d yet to see abruptly stopped my thumb. “I love this watch. My good friend made this by hand and it’s incredible. He makes them in Brooklyn from scratch. Check out his work” my buddy Greg’s caption read. I was digitally introduced to Giles Clement.  Raised in the Catskills, he was always a tinkerer. It probably started with him putting old lawnmower engines on wheels as a makeshift go-kart, but he has always had the gift of creating something from nothing.  A decade ago he stumbled upon a massive petzval lens at a thrift shop outside Chicago. This launched a years-long endeavor of building his own large format camera and teaching himself wet plate photography. Before he knew it, he was in a tent at a music festival in Rhode Island taking a portrait of Kris Kristofferson with a giant camera made of plywood and trash bags. The rest is history.  Photo by Jonah Markowitz He went on to have a successful photography career, capturing portraits of folks like Nick Offerman, Fiona Apple, Channing Tatum, Questlove, Roger Waters, Elvis Costello and various other high profile figures, as well as several fine art series.  Suddenly in 2020, like many others in the film and photography industry (myself included), work disappeared and he found himself on a forced hiatus. Never one to have idle hands, he began repairing watches. Ebay offered access to...

US Import Tariffs On Swiss Watches-How They Affect Watch Brands And Enthusiasts Fratello
Aug 13, 2025

US Import Tariffs On Swiss Watches-How They Affect Watch Brands And Enthusiasts

I am sure that most of you have read about Switzerland being hit with the harshest tariffs of all European countries last week. A whopping 39% tariff on goods imported to the US from the Alpine country came into effect on August 7th. The watch world is shaking as a result. Today, I would like […] Visit US Import Tariffs On Swiss Watches-How They Affect Watch Brands And Enthusiasts to read the full article.

Affordable Excellence: How High End Watch Brands are Creating Accessible Options for the Enthusiast Worn & Wound
Kurono Tokyo Aug 12, 2025

Affordable Excellence: How High End Watch Brands are Creating Accessible Options for the Enthusiast

It is a global phenomenon: some of the most exclusive independent watch brands have in the last five years created more accessible and more affordable sister brands or collections. These are undoubtedly linked to the main brand thanks to similar design features and a similar spirit. Just look at MB&F; and its M.A.D.Editions in Switzerland, Grönefeld and Grøne in the Netherlands, and Hajime Asaoka with Kurono Tokyo. Their normal offering is in the tens or hundreds of thousands of dollars, and now their sister brands offer watches for a few thousand – and you don’t have to wait for years to get a watch.  Why are they doing this? What effect does it have on the general perception of the main brand? What are the collectors’ reactions to the more accessible offerings? Occasionally, it goes in the other direction. The Finnish brand Leijona’s Heritage 1907 Collection punches above its weight. It shows that a quartz based, mass market brand can make Swiss Made mechanicals together with a legend like Kari Voutilainen. We’ll get back to that. Just as we’ll get to Swatch’s recent collaborations with its fancier siblings within the Swatch Group. This phenomenon is all but new. Just look at Rolex and Tudor, the latter registered in 1926. “It was exactly the same as what we see today. Rolex founder (Hans) Wilsdorf wanted to offer high-quality watches at more affordable prices,” said watch expert Gianfranco Ritschel. Another example, half a century removed, is Cartie...

Back To Basics: How To Clean Your Watch For Maximum Bling And Longevity Fratello
Aug 11, 2025

Back To Basics: How To Clean Your Watch For Maximum Bling And Longevity

Welcome back to another instalment of Back to Basics, our series aimed at newcomers to our lovely shared hobby. As always, the information presented here will be as simple and accessible as possible. That means it may all be familiar stuff to the more seasoned watch enthusiasts among you. However, if that’s the case, I […] Visit Back To Basics: How To Clean Your Watch For Maximum Bling And Longevity to read the full article.

Here’s Why The Rolex Datejust 16234 Ticks All The Boxes Fratello
Rolex Datejust 16234 Ticks All Aug 11, 2025

Here’s Why The Rolex Datejust 16234 Ticks All The Boxes

This year marks the 80th anniversary of the Datejust, which, according to my colleague Gerard, is “the mother of all modern wristwatches.” And I don’t disagree. When Rolex introduced this watch in 1945, it set a new direction for the company, and many other brands followed (much later). A wristwatch for everyday use, with a […] Visit Here’s Why The Rolex Datejust 16234 Ticks All The Boxes to read the full article.

Introducing – The New S.U.F Helsinki Myrsky MY-G Frostpine, the Pilot’s Watch from the North Monochrome
Aug 8, 2025

Introducing – The New S.U.F Helsinki Myrsky MY-G Frostpine, the Pilot’s Watch from the North

While most of you are familiar with Sarpaneva, the indie watch company created by Finnish watchmaker Stepan Sarpaneva, his other brand, S.U.F Helsinki, is slightly more confidential. Standing for Sarpaneva Uhren Fabrik, said to be “Finland, through and through,” S.U.F Helsinki is Stepan’s vision to explore simpler, sportier and more accessible watches… but still inspired by his […]

Reviewing The Bvlgari Octo Finissimo: A Bold & Beautiful Watch WatchAdvice
Bvlgari Octo Finissimo Aug 8, 2025

Reviewing The Bvlgari Octo Finissimo: A Bold & Beautiful Watch

After visiting the Bvlgari High Horology Manufacture in Switzerland this year, it was about time we reviewed one of their iconic pieces, so I’ve chosen the Octo Finissimo to wear for the week. What We Love The unique design The feel on the wrist A piece you won’t see at watch get-togethers very often, if at all! What We Don’t Lack of fine adjustment on the bracelet No luminescence on the dial The flatness may not suit or wrist types and shapes Overall Rating: 8.6 / 10 Value For Money: 8/10 Design: 9/10 Wearability: 9/10 Build Quality: 8.5/10 This year is probably one of the first times that I have really delved into the world of Bvlgari. Yes, I’ve tried on their watches and seen all the new releases, but I’ve not had the chance to dive into the brand – until this year. Luckily, we had the chance to visit the High Watchmaking Manufacture in Le Sentier back in April to see just one of the manufacturing arms of Bvlgari (they have three across Switzerland where different components are made), in this instance, as the name suggests, the Bvlgari Haute Horlogerie is where the most complicated watches are made, such as their ultra thin movements, minute repeaters, tourbillons, or in Bvlgari’s instance, all of these in one in some cases. A few images from our visit back in April, from the BVL 138 Calibre found in the Octo Finissimo (first two images), a tourbillon cage in the making, and two out of Bvlgari’s three highly skilled watchmakers who work on the high-...

Fratello On Air: How The Watch Industry Can Reignite The Passions Of Collectors Fratello
Aug 5, 2025

Fratello On Air: How The Watch Industry Can Reignite The Passions Of Collectors

In the nearly 15 years since I began collecting watches in earnest, the watch industry has experienced significant growth. The last couple of years, however, have been a challenge. Inflation, geopolitical events, and other headwinds have now emerged. This has resulted in a tough market and high retail prices. So, what should brands do to […] Visit Fratello On Air: How The Watch Industry Can Reignite The Passions Of Collectors to read the full article.

Does Anyone Still Care Or Dream About A Tourbillon Watch? Fratello
Jul 31, 2025

Does Anyone Still Care Or Dream About A Tourbillon Watch?

A little research reveals that over 80 watch brands at different technical levels and price segments build timepieces outfitted with a tourbillon. Considering the mechanism’s significant cost and complexity, that’s a surprisingly large number. Likewise, mechanical chronographs, for instance, come in all shapes and sizes and prices, for that matter. Now, no disrespect, my dear […] Visit Does Anyone Still Care Or Dream About A Tourbillon Watch? to read the full article.