Revolution
E-Retail on IWC.com?
IWC Schaffhausen’s Chief Marketing Officer, Ms. Franziska Gsell tells Revolution all about the brand’s plans to conquer e-commerce in 2017 like no other watch brand has ever dared.
Results for IWC Mark XX
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Revolution
Time+Tide
VIDEO: Explaining a legend – the history of the IWC Portugieser
There’s a good reason the Portugieser collection is one of IWC’s most popular (in Australia at least). It’s a big, commanding watch that nevertheless possesses a grace and charm that belies its large size. This combination makes it one of the go-to statement watches. But did you know that it’s also got the weight of … ContinuedThe post VIDEO: Explaining a legend – the history of the IWC Portugieser appeared first on Time+Tide Watches.
Revolution
In Conversation with Adriana Lima for IWC
Revolution’s Sophie Furley and Adi Soon leave the SIHH and all its top models to meet a real life top model, Adriana Lima, who was in Geneva to celebrate the launch of IWC’s new Aquatimer collection…and yes, she is as gorgeous in real life! Revolution: IWC’s slogan “Engineered for Men” rather excludes women from wearing […]
Monochrome
Introducing – IWC Launches a Big Pilot Shock Absorber XPL for AMG’s Toto Wolff
As we’re gearing up for the 2025 Formula One season, which has recently changed its official timekeeper, we’ve started to see some F1-dedicated watches being launched. IWC, the partner of Mercedes-AMG Petronas Formula One Team, already warmed us up with a colourful take on its simplest Pilot’s Watch, the Mark XX AMG Team watch. Now, […]
Fratello
The IWC RAAF Watch Is A Reminder Of The Brand’s Rich Past
Earlier this year, I wrote about a special watch from the International Watch Company Schaffhausen. That was the IWC reference IW3281-02, also known as the Pilot’s Watch Automatic RAAF (henceforth called “IWC RAAF watch” for brevity). This special timepiece pays homage to the original IWC Mark 11 watches issued to the Royal Australian Air Force […] Visit The IWC RAAF Watch Is A Reminder Of The Brand’s Rich Past to read the full article.
Video
WatchChris x Miami Family, Friends & of Course Watches - Featuring Vacheron, Moser, IWC, De Bethune
Deployant
Event invitation: IWC Top Gun Exhibition and new IWC x SBTG Watch straps
Your invitation to the IWC Top Gun Exhibition in Singapore, where you can also buy the maison's collaboration with Singapore designer Mark Ong.
SJX Watches
IWC Introduces the Pilot’s Watch Timezoner Chronograph “80 Years Flight to New York”
IWC’s latest limited edition is a surprisingly small run – 80 pieces to mark the 80th anniversary of the flight of the giant Latécoère 521 flying boat Lieutenant de Vaisseau Paris from New York to Lac de Biscarrosse in Southwestern France. Starting on Bastille Day, July 14, in 1939, the flight was the first nonstop crossing of the North Atlantic by flying boat. A passenger on the 28-hour, 27-minute journey was French aviator Antoine de Saint Exupéry. And it happens that one of IWC’s most popular sub-collections of pilot’s watches watches is Le Petit Prince, named after the famous novel by de Saint Exupéry. So the Pilot’s Watch Timezoner Chronograph Edition “80 Years Flight to New York” is an offshoot of the Le Petit Prince collection, with a few tweaks. It retains the vaguely retro flavour, with Gothic-esque numerals and lozenge hands, but instead of the standard blue dial of Le Petit Prince, the anniversary watch has a brown metallic dial, matched with brown ceramic bezel. The edition is based on the Timezoner Chronograph, usually available only in the standard black and white livery of IWC’s basic Pilot’s Watches. It’s an unusual watch that combines both a flyback chronograph and IWC’s proprietary “timezoner” mechanism. Originally developed by the defunct watch brand Vogard, the timezoner mechanism has a rotating world time bezel linked to the second time zone, so turning the bezel moves the 24-hour hand in one-hour ste...
Time+Tide
Dwayne “The Rock” Johnson spotted wearing an IWC Portugieser Annual Calendar at the premiere of Netflix’s “Red Notice”
When a film has three huge Hollywood names on its marquee, you know a lot of eyeballs will be tuning in. Reportedly Netflix’s highest budget film to date, the $200m USD production Red Notice stars Dwayne “The Rock” Johnson, Ryan Reynolds, and Gal Gadot and is jam-packed with action sequences to provide viewers with some … ContinuedThe post Dwayne “The Rock” Johnson spotted wearing an IWC Portugieser Annual Calendar at the premiere of Netflix’s “Red Notice” appeared first on Time+Tide Watches.
Revolution
About the Big Pilot’s Watch 43 Edition “Pink Dial Project”
IWC’s Chief Marketing Officer and Creative Director, Franziska Gsell and Christian Knoop respectively, on the Big Pilot’s Watch 43 Edition “Pink Dial Project” and why the brand decided to donate to #ThePinkdialProject.
Revolution
Flying Legend: The B-Uhr Big Pilot’s Watch
IWC’s hugely successful Big Pilot watch is the direct descendant of the B-Uhr. It has sired Top Gun and Ste Exupery versions, chronographs, beautiful “Heritage” models with aged-look lume, a bronze version and many others.
Video
IN-DEPTH: The 2023 IWC Ingenieur Automatic 40 Is Back To Genta's Integrated Design
Deployant
SIHH 2015: IWC Portugieser Grande Complication
It has been 75 years since the Portugieser collection was launched, and IWC had decided to mark this milestone by giving the Portugieser Grande Complication a face-lift. Subtle changes were made to this flagship model, to give it a more subtle and contemporary image. In terms of aesthetics, there has been several changes to theRead More
Monochrome
First Look – IWC Takes To Space, With The New Pilot’s Watch Venturer Verticle Drive (Incl. Video)
It goes without saying that IWC’s pilot watch-making legacy is second to none. The company has been making dedicated flight instruments for almost a century, and as such, it remains at the core of the brand. The Big Pilot is the proverbial poster boy, but the entire Pilot’s Watch collection is full of incredibly cool […]
Time+Tide
IWC unveils new Le Petit Prince Pilot’s Chronograph models in steel and white ceramic
Three new chronographs with striking blue dials in both steel and white ceramic join the Le Petit Prince range at IWC.The post IWC unveils new Le Petit Prince Pilot’s Chronograph models in steel and white ceramic appeared first on Time+Tide Watches.
Monochrome
Introducing – Mercedes-AMG F1 Pilot George Russell Teams Up with IWC for Two New Pilot’s Watches
British driver George Russell, currently racing for Mercedes-AMG Petronas Formula One Team, joined IWC’s paddock of ambassadors in 2022. Exchanging the steering wheel of his F1 for the design board, Russell worked alongside IWC’s creative team to design the new limited edition Pilot’s Watches, emblazoned with the F1 pilot’s signature blue colour featured on his […]
Time+Tide
F1’s George Russell gets his own IWC special editions in black ceramic and his signature blue colorway
The talented young British driver finally gets his own IWC special editions ahead of the 2026 Formula 1 season.The post F1’s George Russell gets his own IWC special editions in black ceramic and his signature blue colorway appeared first on Time+Tide Watches.
Video
Why IWC's New Release Is So Controversial. (Ingenieur)
SJX Watches
Toto Wolff’s Race-Worn IWC Big Pilot XPL to Hammer for Charity
A highlight of IWC’s long-standing partnership with Laureus Sport for Good, the organisation’s annual charity auction returns for 2025 with something a little different. Rather than a simple blue-dialed edition of a standard model, IWC is instead offering an existing watch with special provenance. Hammering this Saturday, the Big Pilot’s Watch Shock Absorber XPL Toto Wolff was worn by the Mercedes-AMG team boss himself during the recent Singapore Grand Prix. As ever, all proceeds benefit the Laureus Foundation Switzerland. Bidding is currently live online, and will conclude on October 25th at the Laureus Charity Night in Zurich. Initial thoughts IWC has cultivated an enduring partnership with Laureus Sport for Good dating back to 2005. It’s a good cause that uses sports programmes to improve the lives of children in over 40 countries. For the annual charity auction, IWC typically produces a special model with a blue dial for the charity auction each year. Over time, most of the brand’s collections have been tapped for service, from the Da Vinci to the Portofino and the Portugieser. Naturally, the emblematic Pilot’s Watch has reported for duty over the years as well. For 2025, IWC has departed from its own norms and is offering a single unit of the existing 100-piece Toto Wolff edition of the Big Pilot’s Watch Shock Absorber XPL. The twist is that it’s the actual watch worn over race weekend by team principal Toto Wolff himself, so the printed signature on t...
Time+Tide
It’s the fourth and final episode of our podcast mini-series with IWC
In the final episode of our F1 podcast with IWC, we talk about what it's like making a film like F1 from Chris Grainger-Herr's perspective.The post It’s the fourth and final episode of our podcast mini-series with IWC appeared first on Time+Tide Watches.
Time+Tide
F1 The Movie is out, and so is episode 3 of IWC & Formula 1: The Podcast!
Episode 3 of our mini-series is now live, talking all about the genesis of the IWC x "F1 The Movie" partnership and the APXGP watches.The post F1 The Movie is out, and so is episode 3 of IWC & Formula 1: The Podcast! appeared first on Time+Tide Watches.
Time+Tide
What it’s like at the Goodwood Members’ Meet with IWC
Take a tour of this year's Goodwood Members' Meet with us as we go full throttle into the automotive world with IWC. The post What it’s like at the Goodwood Members’ Meet with IWC appeared first on Time+Tide Watches.
Worn & Wound
IWC Debuts the Long Awaited Pilot’s Watch Automatic 41 Top Gun Mojave Desert
IWC’s releases this year are proving something that I’ve always felt was true, but lacked hard evidence: if you’re patient, the watch you’ve always wanted will one day appear. Perseverance takes many forms, and there’s no doubt that one of them is telling your IWC sales rep that you’ll actually pass on the Mojave Big Pilot, Perpetual Calendar, and Pilot’s Chronograph, and wait for the simple three hander in a casual, everyday size. Today, IWC announced a watch many in the Worn & Wound office have been attempting to conjure since the very first Mojave watch appeared back in 2019, a limited edition Pilot’s Watch Chronograph measuring in at 44.5mm. The aforementioned perpetual calendar and Big Pilot in the Mojave colorway followed, as did another chronograph in a smaller, 41mm size. But this is the one many enthusiasts, I think, have been waiting for, and it follows a larger trend of predictable (and desirable) iteration within the larger IWC family. What we have here is relatively simple on its face: the Pilot’s Watch Automatic 41 Top Gun Mojave Desert takes the tan ceramic IWC has been using in the Top Gun line over the last six years and puts in the most straightforward IWC pilot watch concept of them all. While it’s not technically a Mark series watch (IWC draws a distinction between the Mark line and their more experimental, ceramic dominated Top Gun pilot’s watches) the form factor and principle here are both similar. The 41mm case measures a com...
Video
IWC CEO Chris Grainger-Herr on design, testing, innovation, and heritage
Fratello
Fratello Favorites: The Best Vintage Watches Under €5K - Lex’s Gold Picks From Audemars Piguet, IWC, And Minerva
I need gold. My watch collection lacks precious metal, so with that in mind, I started looking for gold watches on a budget of €5K. Please enjoy my gold choices from Audemars Piguet, IWC, and Minerva. And yes, my colleagues told me I cheated by choosing the steel-cased Minerva, but I responded that the gold […] Visit Fratello Favorites: The Best Vintage Watches Under €5K - Lex’s Gold Picks From Audemars Piguet, IWC, And Minerva to read the full article.
Time+Tide
IWC and Mercedes F1 boss Toto Wolff team up for a special Big Pilot’s Shock Absorber XPL
IWC update the Shock Absorber XPL with new Mercedes Petronas green colour, and Toto Wolff's sign-off.The post IWC and Mercedes F1 boss Toto Wolff team up for a special Big Pilot’s Shock Absorber XPL appeared first on Time+Tide Watches.
Fratello
The IWC Portugieser Eternal Calendar - GPHG 2024’s “Aiguille D’Or” Grand Prix Winner
Last month, the IWC Portugieser Eternal Calendar won the famed “Aiguille d’Or” Grand Prix at 2024’s GPHG. Because of its innovative complication, it’s a watch worth revisiting. However, you can also visit this timepiece in person at the new Amsterdam IWC boutique. We briefly looked at the IWC Portugieser Eternal Calendar after it debuted at […] Visit The IWC Portugieser Eternal Calendar - GPHG 2024’s “Aiguille D’Or” Grand Prix Winner to read the full article.
Fratello
Fratello’s Top 5 Surprising Watches Of 2024 - Featuring Rolex, Patek Philippe, IWC, And More
Another Friday, another Top 5! It’s December, so we are rapidly approaching the year’s end. Like every year, we will be looking back at some of our favorite watches. This first list is a summary of some of the surprising releases of the last 12 months. And by “surprising,” we don’t just mean stellar surprises. […] Visit Fratello’s Top 5 Surprising Watches Of 2024 - Featuring Rolex, Patek Philippe, IWC, And More to read the full article.
Fratello
Collector’s Story: My Omega Speedmaster Mark 4.5 Financed By The Spy Who Loved Me
We often receive great personal stories from our readers about their watches. Some of them stick with us for a long time, like this story submitted by Nick about his Speedmaster Mark 4.5 and its connection to the Bond film The Spy Who Loved Me. We published this article nearly 10 years ago, but in […] Visit Collector’s Story: My Omega Speedmaster Mark 4.5 Financed By The Spy Who Loved Me to read the full article.
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