Results for Moonwatch

WATCH ANALYTICS WEDNESDAYS: How the MoonSwatch impacted Swatch

Editor’s Note: We have partnered with @watchanalytics to crunch the numbers and dig into the horological market trends and value fluctuations for the references that matter. Last time, we delved into the market status of the Girard-Perregaux Laureato Skeleton that is rocketing in value. Today we are going to dive into how the MoonSwatch collaboration with Omega has impacted … ContinuedThe post WATCH ANALYTICS WEDNESDAYS: How the MoonSwatch impacted Swatch appeared first on Time+Tide Watches.

HODINKEE Radio: Howlin' At The MoonSwatch

Now that the dust has settled, we chat about the MoonSwatch and what it really means to watch enthusiasts.

Marketing guru explains why the MoonSwatch was a genius co-branding move

Last week at Watches & Wonders, I suspect that the watch that was discussed most regularly and with most animation wasn’t even released at the show. Countless times over dinners or drinks, I heard the subject of the MoonSwatch pop up and everyone had an opinion on the shock collaboration between Omega and Swatch. Some … ContinuedThe post Marketing guru explains why the MoonSwatch was a genius co-branding move appeared first on Time+Tide Watches.

Watch Spotting: We Wrist-Checked The Fans In Line During MoonSwatch Madness

And they did not disappoint. Here's what 40 would-be Omega × Swatch buyers wore to this weekend's worldwide mega-launch.

Introducing: We're Ready To Talk About The Omega x Swatch MoonSwatch

The quintessential space watch meets the respected affordable Swiss brand in the hands-down most exciting collaboration of this young year.

Photo Report: MoonSwatch Madness! Huge Lines Form Around The World On Omega x Swatch Launch Day

The hottest watch of the year dropped Saturday, and HODINKEE was there on three continents to document the scene.

It’s 4:30 am in NYC: Welcome to the line for the MoonSwatch…

You remember when a certain watch from a certain brand dropped last year, in all its 170-piece glory. In that moment in time, it felt like the watch community stopped in its tracks for that Tiffany-dialled beast. In the midst of that fervour, I told myself that it would probably be a long time before … ContinuedThe post It’s 4:30 am in NYC: Welcome to the line for the MoonSwatch… appeared first on Time+Tide Watches.

Omega x Swatch blast off together on the BioCeramic MoonSwatch collection

Standing in the Omega HQ in Bienne, Petros Protopapas is visibly excited. The Brand Heritage Director of Omega is holding forth under a vast cosmic backdrop that depicts the planets in technicolour detail in a star-lit sky. “This revolutionises the Swiss watch industry for me,” declares Petros with tangible emotion in his voice. “This is what … ContinuedThe post Omega x Swatch blast off together on the BioCeramic MoonSwatch collection appeared first on Time+Tide Watches.

MoonSwatch Bioceramic: Omega x Swatch