Results for TAG Heuer

First Look – Sundown In Down Under, With The TAG Heuer Aquaracer Solargraph x Time+Tide Sundowner Edition

In 2022, TAG Heuer introduced the Aquaracer Professional Solargraph, the brand’s first-ever solar-powered quartz model. This debut followed the release of the revamped Aquaracer Professional 200 series, featuring 40mm steel cases. The Solargraph retained the aesthetic and functional hallmarks of the Aquaracer line, quickly winning over TAG Heuer enthusiasts. Since its launch, several Solargraph variants […]

Introducing the Time+Tide x TAG Heuer Aquaracer Solargraph ‘Sundowner’

The Aquaracer Solargraph 'Sundowner' is our tribute to Australian sunsets.The post Introducing the Time+Tide x TAG Heuer Aquaracer Solargraph ‘Sundowner’ appeared first on Time+Tide Watches.

Time+Tide and TAG Heuer Introduce the New Aquaracer Solargraph “Sundowner” Limited Edition

Our friends at Time+Tide have launched their latest collaborative limited edition, a new version of one of our favorite TAG Heuer references, the Aquaracer Solargraph. The Solargraph builds on decades of Aquaracer heritage by incorporating state of the art solar technology that makes it something akin to the ultimate grand and go sports watch. The new LE from Time+Tide trades on the media outlet’s Australian roots to great effect – the end result is a watch straddles the line between the high end and a pure tool, offering something just a little big extra for Time+Tide readers.  The TAG Heuer Aquaracer Solargraph x Time+Tide “Sundowner,” as it’s known, features a number of design cues inspired by the Australian outback. The reputation of the outback is as a wilderness environment that’s both beautiful and treacherous, so a sandblasted titanium case makes a ton of thematic sense and offers a level of robustness that you’d want if you found yourself in one of Australia’s most remote regions. The barren, desert-like aesthetic is also evoked by the khaki strap and the rose gold dial accents, which provide the Sundowner with a sense of utility and refinement. I’ve never been to the outback, personally, but the watch has a warmth to it that is both uncommon in quartz powered sports watches and feels very much tied to the landscape it’s inspired by. The Solargraph is ostensibly a dive watch, and features a unidirectional rotating bezel in a tone matching that...

The full circle moment for TAG Heuer’s dive watch collection

We look through the history of Heuer's and TAG Heuer's dive watches, and how the brand cleverly uses reissues.The post The full circle moment for TAG Heuer’s dive watch collection appeared first on Time+Tide Watches.

Introducing: The TAG Heuer Carrera Chronograph Tourbillon × Senna - In Honor Of A Formula 1 Icon Who Passed Away 30 Years Ago

Ayrton Senna da Silva (1960–1994) was much more than a brilliant Brazilian racing driver. He was a unique talent with a particular character and an inspiration to many. This year marks the 30th anniversary of his tragic death following a crash at the Imola circuit. Later this month, the six-episode Netflix series Senna will come […] Visit Introducing: The TAG Heuer Carrera Chronograph Tourbillon × Senna - In Honor Of A Formula 1 Icon Who Passed Away 30 Years Ago to read the full article.

TAG Heuer Introduces a Commemorative Carrera Tourbillon in Tribute to Ayrton Senna

TAG Heuer is introducing a third generation of the Carrera Chronograph Tourbillon in collaboration with the Senna brand, a commemorative company dedicated to the late Ayrton Senna’s legendary career as three time Grand Prix world champion. Senna’s racing legacy is intertwined with the watch world and has always conjured images of the TAG Heuer 6000 Senna Limited Edition in the minds of collectors. This was the very first watch that Ayrton produced together with TAG Heuer, and he was still with us at the beginning of its conception to have a say in its design.  In 2018 TAG Heuer released the first Carrera chronograph tourbillon editions, followed by another iteration in 2019. While many of us are quite fond of the original designs that feature a very distinct era specific aesthetic, such as small case sizes with heavily rounded edges, these new models are extremely modern in contrast. Launching today is the reference CBU5081.FT6274 – a serious chronograph watch with a grade 2 titanium case, ceramic tachymeter bezel that can measure up to 400 kmh, and a display of TAG Heuer watchmaking prowess in the form of a tourbillon at 6 o’clock. It doesn’t get much more contemporary sporty than a watch like this, using cutting edge materials and high horology watchmaking techniques such as its fully skeletonized dial and the tourbillon itself.  The yellow, blue, and green accents each have their spot around the dial of the watch, aiding in reading the elapsed time of the ch...

First Look – The new TAG Heuer Carrera Chronograph Tourbillon x Senna

TAG Heuer and Senna Brand team up to celebrate Brazilian racing driver Ayrton Senna with a limited edition chronograph and tourbillon. As the watch brand most closely associated with motorsports, TAG Heuer’s partnership with Senna began in 1988 and continued until his tragic death in 1994 at the San Marino Grand Prix. On the 30th […]

TAG Heuer Remembers Ayrton Senna with Carrera Chronograph Tourbillon

Legendary Formula 1 champion Ayrton Senna was a longtime TAG Heuer ambassador up until his death in 1994. On the 30th anniversary of his passing, the Brazilian driver is coming back to the fore with TAG Heuer unveiling the Carrera Chronograph Tourbillon x Senna just in time for the premiere of the Netflix series Senna. Based on the Carrera Chronograph Extreme Sport, the Senna edition is presented in titanium, carbon composite, and the colours of the Brazilian flag. It bears the driver’s emblem on the carbon composite and hour register at nine, while the case back depicts a helmeted Senna. Senna himself frequently wore the TAG Heuer S/el ref. S25.706C multi-function, which will also be seen in the upcoming television series Initial thoughts TAG Heuer is in some ways an underdog – because of its many affordable offerings, its higher-end models sometimes don’t get enough attention. The Carrera Dato “Glassbox”, for instance, is a vintage-inspired but original design that’s appealing and powered by an in-house movement. The Carrera Chronograph Tourbillon is an integrated chronograph with automatic winding, plus a flying tourbillon, albeit an industrial movement. The big and bold styling isn’t the retro-inspired design that Heuer enthusiasts appreciate, but the Senna edition is executed well and priced right. Personally speaking, the Senna edition is not my style - there are too Senna elements in the design, unlike the low-key regular-production version. However...

TAG Heuer and Senna Brand Unveil Exclusive Carrera Chronograph Tourbillon in Memory of Ayrton Senna

Nicholas Biebuyck, Heritage Director of TAG Heuer, believes “consumer interest is improving in quartz”

If interesting design now trumps mechanical innovation in watchmaking, quartz technology like TAG Heuer's Solargraph has an important edge, Biebuyck explains.The post Nicholas Biebuyck, Heritage Director of TAG Heuer, believes “consumer interest is improving in quartz” appeared first on Time+Tide Watches.

REVIEW: Hands On With The TAG Heuer Carrera Chronograph Extreme Sport

The TAG Heuer Carrera Chronograph Extreme Sport is a piece that isn’t for the faint of heart, and is aimed squarely at those who appreciate motorsport – so we thought we would test drive this in the real world to see how it performs. What We Love: The bold design elements The rose gold case paired with the black accents Super comfortable piece to wear What We Don’t: The 44mm size won’t suit all wrist sizes Lack of a screw-down crown on a sports piece Lack of detailing and design on the rubber strap Overall Rating: 8.5/10 Value for Money: 9/10 Wearability: 8.5/10 Design: 8.5/10 Build Quality: 8/10 TAG Heuer’s motorsport roots are well-known, to the point where if you don’t associate TAG Heuer with motorsport, then I’d say that you’re probably also unaware of the brand. Ok, I’m being a little facetious here, but you get my point. The fact that they have a watch named after an F1 race (The Monaco) and another that was designed in 1963 after Jack Heuer was enamoured by the Carrera Panamericana race in Mexico (The Carrera) should give this away, but also highlights the brand’s close ties with motor racing. This is no more evidenced by the fact that TAG Heuer will be taking over from Rolex as the official timing partner for Formula 1 from 2025 for the next 10 years as part of the deal between Formula 1 and LVMH. Global Luxury Giant LVMH Inks A Historic 10-Year Deal With Formula 1 So it comes as no surprise that last month in early September, TAG Heuer lau...

New releases from TAG Heuer, Richard Mille, Airain and more

Last week was full of releases, with more collaborations than usual, including two in collaboration with in-demand car brands.The post New releases from TAG Heuer, Richard Mille, Airain and more appeared first on Time+Tide Watches.

Introducing: The TAG Heuer Carrera Chronograph Tourbillon x Porsche Panamericana

Winning elements make for TAG Heuer's latest celebration of its partnership with Porsche.

Introducing – The New TAG Heuer Carrera Chronograph Tourbillon x Porsche Panamericana

TAG Heuer, Porsche, and the Carrera Panamericana are the names that strike a chord with many, whether they’re motorsport or watch enthusiasts. The rich history connecting these three continues to unfold, and this year brings an exciting new chapter. TAG Heuer has just revealed the limited edition Carrera Chronograph Tourbillon x Porsche Panamericana, celebrating the […]

The TAG Heuer Carrera Tourbillon x Porsche Panamericana tributes a legendary, cursed racing car

Inspired by the car famously driven by James Dean, TAG Heuer presents its latest tourbillon-equipped novelty.The post The TAG Heuer Carrera Tourbillon x Porsche Panamericana tributes a legendary, cursed racing car appeared first on Time+Tide Watches.

Hilarious behind-the-scenes press trip moments | TAG Heuer, Hamilton, Bovet, Omega, MoonSwatch

Time+Tide Tribe was born to offer our loyal and faithful more colourful, opinionated, and behind-the-scenes content. These last few months, Andrew, Marcus, and Zach have certainly shared their opinions – whether the watch they most regret buying, the watch they would never be caught dead wearing, or their favourite wristwatch category. Today, however, leans a … ContinuedThe post Hilarious behind-the-scenes press trip moments | TAG Heuer, Hamilton, Bovet, Omega, MoonSwatch appeared first on Time+Tide Watches.

It’s Official: Rolex Is Out, And LVMH Is In  - The Arnault-Led Luxury Group Lands A 10-Year Partnership With Formula 1

It’s been a rumor for quite a while, so the fact that Rolex is out and LVMH is in as of next year didn’t come as a surprise. Maybe the length of the firm 10-year contract is. In addition, LVMH won’t promote just the historically correct watch brand TAG Heuer through Formula 1 but also […] Visit It’s Official: Rolex Is Out, And LVMH Is In  - The Arnault-Led Luxury Group Lands A 10-Year Partnership With Formula 1 to read the full article.

It’s Official: LVMH is a Formula 1 Sponsor Starting 2025

Having been a fait accompli since the summer, LVMH is now a key sponsor of Formula 1. Starting in 2025, the 10-year sponsorship deal will see the French luxury group become a top-level sponsor of F1. Several LVMH brands will be part of the sponsorship, including Louis Vuitton, TAG Heuer, and its drinks division Moët Hennessy that owns champagne makers like Moët & Chandon. Coming just after Louis Vuitton’s high-profile presence at the 2024 Paris Olympics, the F1 sponsorship deepens the group’s involvement in sports and popular culture. Spearheaded by Frederic Arnault, the head of LVMH Watches, the deal is worth about €100 million annually according to an LVMH insider. “For many years, several of our Maisons have also chosen to invest in Formula 1…”, said Mr Arnault, “We want to further grow this experiential dimension that Formula 1 provides all over the world.” From left to right: Stefano Domenicali, President & CEO of Formula 1; Greg Maffei, President & CEO, Liberty Media; Bernard Arnault, Chairman & CEO, LVMH Group; and Frédéric Arnault, CEO, LVMH Watches LVMH takes the place of Rolex as a “Global Partner” of Formula 1, the highest-level of sponsorship, putting the group alongside Amazon and Aramco. The deal was sealed as Formula 1’s owner, American entertainment giant Liberty Media, has successfully grown F1 beyond its traditional audience with new race locations like Las Vegas, a hit Netflix reality series, and an upcoming movie starring Brad...

News – Now Official, LVMH and TAG Heuer Become Official Partner of Formula 1 for 10 Years

While rumours had circulated for some time, the confirmation has now been made. As Formula 1 gears up to celebrate its 75th anniversary in 2025, there’s major news shaking up its sponsorship landscape. LVMH, the world’s largest luxury conglomerate, has officially signed on as a Global Partner of Formula 1 in a groundbreaking 10-year deal, […]

Introducing: The TAG Heuer Carrera Chronograph European Limited Edition In Green

Last year, TAG Heuer released two colorful versions of its 42mm Carrera Chronograph. Of course, the watches took inspiration from car racing. This year, the brand continues on the same track with a new limited edition that is only available in Europe. Although this one is also colorful, it’s a bit more toned down and […] Visit Introducing: The TAG Heuer Carrera Chronograph European Limited Edition In Green to read the full article.

New: TAG Heuer Monaco Chronograph Racing Green

Last week, TAG Heuer releases a new instalment to their Monaco Chronograph model lineup with a Racing Green version. Release details and commentary.

Introducing: The TAG Heuer Monaco Chronograph Racing Green Limited Edition

A tribute to British motorsport livery.

The TAG Heuer Monaco Goes Racing Green

New releases from TAG Heuer, Schwarz Etienne, Jaeger-LeCoultre and more

After the short break we had following the Geneva Watch Days, we have a start in activity from all levels of brands. TAG Heuer is launching a vintage-flavoured green racing Monaco, Schwarz Etienne is having a colourful blast on its Geometry model, and JLC is again proving why it’s named Watchmakers’ Watchmaker. Also, our close … ContinuedThe post New releases from TAG Heuer, Schwarz Etienne, Jaeger-LeCoultre and more appeared first on Time+Tide Watches.

First Look – The New TAG Heuer Monaco Chronograph Racing Green Calibre 11 in Titanium

Racing green… Probably one of the most emblematic colours in motorsport. We have to remember that, in the early days of car racing, colours were not just decorative, but racing drivers competed with liveries representing their country – Italian red, German silver, French blue (featured in last year’s limited edition) and, of course, British racing […]

TAG Heuer’s Latest Monaco in Racing Green

Having become something of a tradition, TAG Heuer debuts a new Monaco chronograph just in time for the Formula 1 Singapore Grand Prix. Following last year’s edition in shades of grey, the 2024 edition is the Monaco Chronograph Racing Green. Equipped with the Sellita-derived Calibre 11, the new Monaco features chronograph registers in a dark green synonymous with motorsport, set against a clean silver dial. Initial thoughts Arguably TAG Heuer’s iconic chronograph, especially after Steve McQueen wore one in Le Mans, the Monaco gets new livery that embodies its racing heritage. The tricolour dial in green, silver, and yellow is dressed in classic motorsports colours. The titanium case is also a nice touch, instead of conventional steel. However, this Monaco is powered by the Sellita-derived and modular Calibre 11, instead of the in-house Heuer 02 that was found in last year’s equivalent Formula 1 edition. The rationale for the Calibre 11 is a logical one: it allows for an unorthodox nine o’clock crown that replicates the layout of the vintage Monaco, whereas the in-house calibre necessitates a conventional three o’clock position. But the new Monaco still costs CHF9,100, which is less than the models with the Heuer 02 but not that much less. As a result, it’s not as good a value proposition as its counterparts with the in-house calibre, though it is an appealing execution in terms of colours and materials. An old-school design The familiar square Monaco case is in...

Hands-On With The Titanium TAG Heuer Monaco Chronograph Racing Green

I have a weird, ambivalent relationship with the TAG Heuer Monaco. While I am a great fan of its design and legacy, I am not a fan of the actual watch on my wrist. Or at least, I wasn’t. That’s why I was a little apprehensive when going into this hands-on review. The Monaco’s square […] Visit Hands-On With The Titanium TAG Heuer Monaco Chronograph Racing Green to read the full article.

WatchCharts September 2024 Watch Market Update: Patek Philippe Aquanaut Holding Value, TAG Heuer Less So

The WatchCharts Overall Market Index saw its largest monthly drop so far this year in August, losing 1.0% of its value. The last time we reported this index losing more than 1% of its value in a single calendar month was in November 2023. 

REVIEW: Hands-On With The TAG Heuer Carrera Silver Panda!

Combining classic racing heritage with modern silver charm, I go hands-on with TAG Heuer’s latest offering in their Carrera Glassbox range! What We Love: Glassbox sapphire crystal design Sunray brushed dial Multiple little details that make the watch stand out What We Don’t: The bracelet design feels too standard for a watch of this calibre The date wheel could be better colour-matched to the dial to blend in more seamlessly. Lack of micro-adjustment on the bracelet Overall Rating: 8.9/10 Value for Money: 9/10 Wearability: 9/10 Design: 8.5/10 Build Quality: 9/10 Ever since the Carrera line was first introduced into the world of horology, with the Heuer Carrera released in 1963, it has been a symbol of precision and racing heritage. When it comes to the world of luxury timepieces, very few designs boast a balance of history, style, and racing inspiration quite like the TAG Heuer Carrera. Before we dive into the review of one of TAG Heuer’s latest offerings of the Carrera this year, it’s essential to understand one of the leading design features of this timepiece: the glassbox. While the glassbox design is one that came about recently from the brand, it does have a deep-rooted history that stretches all the way back to the original 1963 Carrera Chronograph timepiece. View this post on Instagram A post shared by TAG Heuer (@tagheuer) 1963 is arguably one of the most historic years for TAG Heuer, as this is when Jack Heuer introduced the Carrera, an entirely new st...

Dubai Watch Week’s Horology Forum in Hong Kong October 2024

Dubai Watch Week (DWW) is set to host the 10th edition of its Horology Forum in Hong Kong October 22-24, 2024. Titled HF.10, the event will take place at Christie’s expansive new premises at skyscraper The Henderson in Hong Kong’s Central business district. As is typical for DWW, HF.10 will comprise panel discussions, classes, and various exhibitions. Amongst the speakers at the panel discussions will be watch influencer Carson Chan, journalist Robin Swithinbank, TAG Heuer director of heritage Nicholas Biebuyck, Benoît Mintiens of Ressence, and our founder SJX. The lectures will include Tim Mosso of The 1916 Company (formerly known as Watchbox) discussing the evolution of the watch industry over the past 300 years. And the event will also offer classes on topics as diverse as automata, tea blending, and Chinese calligraphy. A panel discussion at DWW 2023 While Dubai Watch Week itself traditionally takes place in the Emirate every two years, the event migrates to an international city in the years in-between. The last time the event took place outside Dubai was in 2022 when it landed in New York, and before that London in 2018. Admission to HF.10 is free though registration is required. Find out more on Dubaiwatchweek.com.