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Seiko vs. Citizen: Comparing the Icons of Japanese Watchmaking Teddy Baldassarre
Citizen Aug 28, 2025

Seiko vs. Citizen: Comparing the Icons of Japanese Watchmaking

Seiko and Citizen are the two undisputed titans among Japanese watch brands, known and admired worldwide for their technical excellence, design acumen, and legendary price-to-value ratio, not to mention the role that both brands have played in the technological and cultural evolution of watchmaking in general. And while these world-renowned companies have been fierce competitors from the beginning, they have a lot in common as well. Here we present a side-by-side comparison of Seiko vs. Citizen, starting with their earliest days and concluding with an overview of what each brand is doing today.  Seiko vs. Citizen: Origins of Two Japanese Watch Pioneers With its very high-tech lineup and avant-garde designs, one might be inclined to think Citizen Watch Company is a relatively new player on the worldwide watch scene, but one would be mistaken. The company today known as Citizen was founded in 1918 by Kamakechi Yamazaki as the Shokosha Watch Research Institute. The name “Citizen” first appeared on the dial of a pocket watch that Shokosha produced in 1924; it is believed to have been suggested by Yamazaki’s close friend Shinpei Goto, then the mayor of Tokyo, who believed such a watch should be universally appealing and accessible to all “citizens” of Japan.  Shokosha merged with the Schmid company, a Japan-based manufacturing firm founded by expatriate Swiss watchmaker Rodolphe Schmid, in 1930 to become Citizen. Joining the expertise of Shokosha’s Japanese watchm...

Review: the Héron Mirabel GMT Worn & Wound
Aug 28, 2025

Review: the Héron Mirabel GMT

I think we can all agree that watch enthusiasm is often intertwined with a bit of cosplaying. James Bond-esque fantasies of tackling adventures in go-anywhere-do-anything watches have a powerful way of convincing office-dwelling collectors such as myself that over-engineered specs are a necessity. While actual practical need for secret agent-level robustness may be minimal for most collectors (I haven’t engaged in hand to hand combat or an aquatic chase all week), the pervasiveness of often repetitive feeling GADA designs can make avoiding rugged tool watches feel like a chore. This is especially true in the microbrand arena where many brands have made the dive watch their bread and butter and seemingly the format for all other complications, including GMTs. While I’m not here to throw shade (OK, maybe just a little) at the ubiquitous and often unimaginative tool watches that clearly reign supreme for many brands and collectors alike, I would be lying if I said the recent prevalence of dress watches in my Instagram feed hasn’t provided some much welcome variety. But even in this evolving landscape as dressier designs are having a moment, as I scroll through my curated collection of microbrand inspired hashtags, most #dresswatches from small independent brands are notably void of complications beyond a date window. Canadian microbrand Héron (known for their modern approach to neo-vintage inspired tool watches since 2021) seems to have recognized this gap between for...

The Watch Preserve Brings Vintage to the Windup Watch Shop Brooklyn Showroom Aug 28, 29 & 30 Worn & Wound
Aug 28, 2025

The Watch Preserve Brings Vintage to the Windup Watch Shop Brooklyn Showroom Aug 28, 29 & 30

Buying your first vintage watch is a little like stepping into a time machine. Every case has patina earned over decades, every dial tells a story of design choices made in another era, and every movement keeps time with the stubborn persistence of mechanical ingenuity. For three days this August, the Windup Watch Shop showroom in Brooklyn will become exactly that kind of space-an immersive experience curated by The Watch Preserve. Buying your first vintage watch is a little like stepping into a time machine. Every case has patina earned over decades, every dial tells a story of design choices made in another era, and every movement keeps time with the stubborn persistence of mechanical ingenuity. For three days this August, the Windup Watch Shop showroom in Brooklyn will become exactly that kind of space-an immersive experience curated by The Watch Preserve. The post The Watch Preserve Brings Vintage to the Windup Watch Shop Brooklyn Showroom Aug 28, 29 & 30 appeared first on Worn & Wound.

[VIDEO] Christopher Ward Goes Ultra-Thin with The Twelve 660 Worn & Wound
Christopher Ward Goes Ultra-Thin Aug 28, 2025

[VIDEO] Christopher Ward Goes Ultra-Thin with The Twelve 660

When Christopher Ward’s The Twelve debuted a few years ago, I have to admit I was a little skeptical at first. At the time, every brand under the sun was trying to get into the integrated bracelet sports watch game, and on paper The Twelve seemed a little derivative (there were many, many comments about its resemblance to a certain integrated bracelet sports watch from a much loved indie brand). Those first watches were…exactly fine. I appreciated the execution and the price point, but they weren’t really for me – I think it was the logo inspired dial texture that didn’t quite work to my eye. But over a relatively short time, The Twelve has evolved. Lots of new colors, sizes, and dial treatments means that there’s basically a Twelve for anyone, and the watch has become an effective platform for some of Christopher Ward’s most adventurous watchmaking. Indeed, their marquee release for 2025, the C12 Loco, is based on the architecture of The Twelve. And you know what? After being around these watches at Windups and other enthusiast events, I’ve even warmed up to that dial texture. Tastes change, what can I say?  All of this is to say that The Twelve is maturing, and has been around long enough at this point to win people over who might not have been on board at the start. And that’s the environment into which Christopher Ward is releasing what seems to be to be among the most exciting watches in The Twelve collection yet, the new The Twelve 660. The name ...

Breitling Lands A Touchdown By Becoming The Official Timepiece Partner Of The NFL Fratello
Breitling Lands Aug 28, 2025

Breitling Lands A Touchdown By Becoming The Official Timepiece Partner Of The NFL

If last year’s 32-strong collection of Chronomat B01 42s in NFL team colors was the rookie season, this year is the sophomore breakout for Breitling. The Swiss watchmaker has announced that it is becoming the popular sport league’s inaugural timepiece partner, along with the release of new watches to the NFL collection. What can we […] Visit Breitling Lands A Touchdown By Becoming The Official Timepiece Partner Of The NFL to read the full article.

Expanding Horizons With The New Horage Lensman 2 Global Fratello
Aug 28, 2025

Expanding Horizons With The New Horage Lensman 2 Global

Horage is a brand that has never seemed content to sit still. Its watches often blur the line between experimental design and technical innovation, and the Lensman series has been one of the clearest examples of that. Now, the family grows with the Lensman 2 Global, a watch combining worldtimer and GMT functions. The company […] Visit Expanding Horizons With The New Horage Lensman 2 Global to read the full article.

Greubel Forsey Returns to the Nano Foudroyante SJX Watches
Greubel Forsey Returns Aug 28, 2025

Greubel Forsey Returns to the Nano Foudroyante

Launched last year as a concept watch of sorts – and the brand’s first-ever chronograph – the Nano Foudroyante now joins Greubel Forsey’s regular production catalogue, albeit in a small-run limited edition as is convention for the brand. The new Nano Foudroyante retains all of the key elements of the original Experimental Watch Technology (EWT) version – we examined that watch in-depth earlier this year – including the miniaturised lightning seconds mounted on the tourbillon cage. The design also remains the same, but gains colour in the form of a blued seconds scale and blued steel hands, while the case is now entirely in white gold. Initial thoughts The Nano Foudroyante is essentially a cosmetic variation on the original, but it looks notably different, though it feels the same; the watch is dense, heavy, and clearly high quality. The blue accents and faux-fabric rubber strap give the sort of informal, but not quite sporty, appearance that is popular today. In contrast, the original EWT version of the watch was old-school complicated watchmaking in its monochromatic grey-and-silver livery. The two versions still look pretty similar, however, and I would have hoped Greubel Forsey did more to set this apart from the EWT version. Alternatively the EWT iteration could have been made more radical or extreme, which is not a bridge too far for a “experimental” limited edition. That said, the watch is still technically impressive with its novel approach to the fo...

First Look – The new Parmigiani Toric Petite Seconde Platinum Golden Hour and Rose Gold Dune Monochrome
Parmigiani Fleurier carries great importance It Aug 28, 2025

First Look – The new Parmigiani Toric Petite Seconde Platinum Golden Hour and Rose Gold Dune

The name Toric at Parmigiani Fleurier carries great importance. It was, after all, the very first made by founder Michel Parmigiani when he decided to fly solo. An elegant watch characterised by its gadroons and knurled surfaces, it underwent a significant update last year with the launch of the new Toric collection. But more than just an […]

Introducing: The Vacheron Constantin Overseas Perpetual Calendar Ultra-Thin In Two New Dial Variations Fratello
Vacheron Constantin Overseas Perpetual Calendar Ultra-Thin Aug 28, 2025

Introducing: The Vacheron Constantin Overseas Perpetual Calendar Ultra-Thin In Two New Dial Variations

Vacheron Constantin is celebrating its 270th anniversary in 2025 with a steady stream of new releases. Among them is a pair of fresh takes on one of the most elegant sports watches in its stable, the Overseas Perpetual Calendar Ultra-Thin. This model has long been a showcase of the maison’s ability to balance sportiness and […] Visit Introducing: The Vacheron Constantin Overseas Perpetual Calendar Ultra-Thin In Two New Dial Variations to read the full article.

Christopher Ward Slims Down The Twelve: Introducing The Twelve 660 Fratello
Christopher Ward Slims Down Aug 28, 2025

Christopher Ward Slims Down The Twelve: Introducing The Twelve 660

Christopher Ward has a knack for surprising us. Just when you think you’ve got a handle on its direction, the brand finds a way to shift gears. The Twelve collection was already a strong contender in the genre of integrated-bracelet sports watches. Now, with the new Twelve 660, Christopher Ward shows it can play the […] Visit Christopher Ward Slims Down The Twelve: Introducing The Twelve 660 to read the full article.

Discovering The Magic Of The Nomos Club Sport Neomatik Worldtimer Fratello
Nomos Club Sport Neomatik Worldtimer Aug 28, 2025

Discovering The Magic Of The Nomos Club Sport Neomatik Worldtimer

One of the most interesting developments in the world of watches recently is the use of color. We have seen a drastic shift in overall color use, particularly on dials, over the past few years. The conservative world of watches predominantly likes its dials to be black, white, or dark blue. Add any shade of […] Visit Discovering The Magic Of The Nomos Club Sport Neomatik Worldtimer to read the full article.

Fratello Talks: Swatch Group Releases 2025 [Live From The Utrecht Watch Valley Event] Fratello
Swatch Aug 28, 2025

Fratello Talks: Swatch Group Releases 2025 [Live From The Utrecht Watch Valley Event]

Welcome to another on-location episode of Fratello Talks, this time from the Watch Valley event in Utrecht, where the Swatch Group unveiled its latest novelties for 2025. In attendance were Nacho, Daan, and RJ, keen to get a full preview of the year’s releases from the brands present. The event was packed with exciting novelties […] Visit Fratello Talks: Swatch Group Releases 2025 [Live From The Utrecht Watch Valley Event] to read the full article.

M.A.D. Editions Introduces the M.A.D.1S “Grow Your Dreams” Collection, a Collaboration with Artist Yinka Ilori Worn & Wound
MB&F; Aug 27, 2025

M.A.D. Editions Introduces the M.A.D.1S “Grow Your Dreams” Collection, a Collaboration with Artist Yinka Ilori

About a year ago, we got our first peek at the M.A.D.1S, a slimmer and far more wearable version of the original M.A.D.1. This week, we got the first new variant of that watch, a collaboration between the crew at M.A.D. and Yinka Ilori, a British artist and designer known for infusing public spaces with bright colors. The new M.A.D.1S “Grow Your Dreams” collection adds a healthy dose of Ilori’s aesthetic to the M.A.D.1 and gives us a look at how future limited editions and variants of M.A.D. Editions pieces might take shape as the brand grows.  At the outset, I think it’s important to acknowledge that M.A.D. Editions is indeed a brand unto itself at this point. What started as a one off project to reward longtime MB&F; collaborators with a cool watch to own in the same spirit of the high horology creations with a much lower price tag has morphed into what could really be called one of the most interesting microbrands going at the moment. I’m not sure if the team at M.A.D. Editions would necessarily self-identify as a microbrand, but of course in these pages it’s a compliment, and reflects a certain amount of ingenuity and creativity while remaining within certain guardrails and parameters around pricing and accessibility.  The “Grow Your Dreams” collection consists of three watches, each taking on a different theme derived from the natural world: Sun, Water, and Nature. All include pretty wild color combinations – there’s no watch here that could be du...

First Look – The new Albishorn Marinagraph, The Imaginary Vision of a Regatta Chronograph Monochrome
Aug 27, 2025

First Look – The new Albishorn Marinagraph, The Imaginary Vision of a Regatta Chronograph

Imaginary vintage… This is the idea behind young indie brand Albishorn, the project of Sebastien Chaulmontet (Director of Innovation and Marketing at Sellita) and Fabien Collioud (designer). The idea is to create vintage-inspired models that never existed, but that could have been real at a time… Hypothetical watches that can be seen as missing links […]

Bell & Ross Nails It With The BR-03 Chrono Rafale Solo Display Fratello
Bell & Ross Nails It Aug 27, 2025

Bell & Ross Nails It With The BR-03 Chrono Rafale Solo Display

Bell & Ross has long leaned into its aviation credentials, but the new BR-03 Chrono Rafale Solo Display feels like one of the brand’s most authentic collaborations yet. Limited to 500 pieces, this watch celebrates the partnership with the Rafale Solo Display, the French Air and Space Force’s flight demonstration team. It is stealthy, purposeful, […] Visit Bell & Ross Nails It With The BR-03 Chrono Rafale Solo Display to read the full article.

Exploring New Territory With The Zenith Chronomaster Sport Meteorite Fratello
Zenith Chronomaster Sport Meteorite If Aug 27, 2025

Exploring New Territory With The Zenith Chronomaster Sport Meteorite

If one model in the Zenith collection shows the great diversity of the brand’s creative explorations, it’s the Chronomaster Sport. Introduced in 2021, the popular chronograph has quickly become one of the brand’s great successes. Additionally, the design team has used the Chronomaster Sport as a thankful canvas for exploring a wide variety of creative […] Visit Exploring New Territory With The Zenith Chronomaster Sport Meteorite to read the full article.