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Eric Giroud

Architect-trained Geneva designer behind MB&F\'s entire HM and LM series, plus Bovet, Manufacture Royale, Greubel Forsey commissions.

Introducing – The Alpina Alpiner Extreme Automatic 39mm, Now in Titanium Monochrome
Alpina Alpiner Extreme Automatic 39mm May 9, 2025

Introducing – The Alpina Alpiner Extreme Automatic 39mm, Now in Titanium

Alpina flexed its powerful sports watch muscles early in the game with its 1938 Alpina 4, a robust model with shock and water-resistance features, anti-magnetic properties and a sturdy steel case. The heavy-duty Alpiner Extreme, released in 2005 and refreshed in 2022, is a worthy descendant of the Alpina 4. Combining its sporty, shaped case […]

Hands-On: the Tissot PRX 25mm Worn & Wound
Tissot PRX 25mm If Hollywood May 2, 2025

Hands-On: the Tissot PRX 25mm

If Hollywood stars and trend forecasters are correct about the state of the watch world, it’s that bigger isn’t better anymore. Many brands are finding their sizing guidelines are in a state of flux the past few years, with many enthusiasts opting for classical sizing and subverting notions of gendered expectations. A push for inclusion within the collector community seems to have also correlated with the expansion of hallmark models into different sizing categories. The move serves to bring in new consumers and allows for a greater range of choice amongst all enthusiasts. The PRX has been Tissot’s tour de force in recent years. The reissue of an original 1970s design by the brand in 2021 sparked a bit of a revolution with enthusiasts – many of whom flocked to the watch for the competitive pricing and quality. The integrated steel bracelet and tonneau-style case shape evokes a groovy callback to the designs of the seventies when quartz movements were truly high-end and sports watches were king.  It makes sense, given the popularity of the Tissot PRX since its initial reissue, why it’s now offered in 59 different variations on the brand’s website today. As many of us know, there can be popular mainstream watches whose constant re-(and re and re-)releases begin to hit a nerve with the collector community after a while. Fortunately, it seems the PRX is one that hasn’t overstayed its welcome – and for good reason. This new 25mm reference expands the market in ...

First Look – The New, More Compact Bell & Ross BR-05 36mm Monochrome
Bell & Ross BR-05 36mm Bell & Apr 15, 2025

First Look – The New, More Compact Bell & Ross BR-05 36mm

Bell & Ross has never strayed far from its winning formula of aeronautical instrument-inspired watches. Brandishing the tagline “from the cockpit to the wrist,” Bell & Ross’s watches are loyal to the “circle within a square design” inspired by dashboard flight instruments. However, the brand has understood that to reach more customers, it needs to […]

First Look – The new Tissot PRX Powermatic 80 40mm in Rose Gold PVD Monochrome
Tissot PRX Powermatic 80 40mm Apr 11, 2025

First Look – The new Tissot PRX Powermatic 80 40mm in Rose Gold PVD

60 different references… This is how wide Tissot’s best-selling collection, the sporty-elegant integrated PRX watch, has become in about 4 years. Ranging from compact and affordable quartz models to more expensive watches with gold fluted bezels and chronograph movement, and basically everything you can imagine in between (even a forged carbon edition), you’d think the […]

First Look – The More Compact Norqain Wild One Skeleton 39mm Monochrome
Norqain Wild One Skeleton 39mm Mar 27, 2025

First Look – The More Compact Norqain Wild One Skeleton 39mm

Ben Kuffer, the CEO of Norqain, is lucky to have industry heavyweight Jean-Claude Biver on his advisory board. Thanks to Biver’s valuable input, Norqain introduced its high-performance Wild One sports watch collection in 2022. Featuring an innovative carbon fibre composite case with a rubber shock absorber padding the titanium movement container, the Wild One is […]

Hands-On: the Citizen Promaster Diver (37mm) Worn & Wound
Citizen Promaster Diver 37mm Amidst Feb 18, 2025

Hands-On: the Citizen Promaster Diver (37mm)

Amidst the three and four-figure divers that dominate the market, Citizen has a reputation for being the everyman’s watch. Though the brand offers a variety of styles and price points, their dive watches tend to be one of the most popular options amongst their fan base.  Launched in 1989, the Promaster series was developed with the goal of providing professional-grade, reliable watches for divers and outdoor enthusiasts. The first Promaster dive watch was equipped with advanced features like a high-water resistance rating, luminous hands for visibility underwater, and a rotating bezel to track elapsed time.These Promasters featured an arrow logo, symbolizing the watch’s ability to “go higher and deeper” than Citizen’s previous collections. This arrow is still included on the crown of modern Promaster references, tying these new releases into a longer history of one of the brand’s favored series. Citizen made waves in the summer of 2023 when they released a smaller version of their Eco-Drive divers. Those releases brought the Eco-Drive Promaster, traditionally sized 44mm, into the realm of the smaller-wristed by shaving off a whopping seven millimeters. These options came in three dial colors: gray, blue, and black, and all had a color-matched bezel. Three more colorways were debuted this past December, which included purple, blue, and red dial options. Along with the new colors, the brand made some aesthetic changes to these 37mm divers. Though the three color...

First Look – The New Omega Seamaster 37mm Milano Cortina 2026 Kicks Off “The Road To The 2026 Winter Olympics” Monochrome
Omega Seamaster 37mm Milano Cortina Feb 5, 2025

First Look – The New Omega Seamaster 37mm Milano Cortina 2026 Kicks Off “The Road To The 2026 Winter Olympics”

In almost exactly one year’s time, the Olympic flame will once again be ignited, marking the start of yet another edition of the greatest sporting event in modern history. The 2026 Milano Cortina Winter Olympics will commence on February 6th next year and will welcome athletes from around the globe to Milano, Cortina and five […]

First Look – The New, More Compact Hublot Big Bang Meca-10 42mm Monochrome
Hublot Big Bang Meca-10 42mm Jan 21, 2025

First Look – The New, More Compact Hublot Big Bang Meca-10 42mm

Launched in 2016, the Hublot Big Bang Meca-10 combines the best of Hublot: modern materials, an edgy skeleton movement with a 10-day power reserve – one of the most important calibres from the brand with the Unico Chronograph – and versatility with the practical one-click interchangeable strap system. With the current trend for smaller watches, […]

Introducing – New Editions of the Maurice Lacroix Aikon Automatic Skeleton 39mm and 42mm Monochrome
Maurice Lacroix Aikon Automatic Skeleton 39mm Jan 15, 2025

Introducing – New Editions of the Maurice Lacroix Aikon Automatic Skeleton 39mm and 42mm

Maurice Lacroix has long been known for its take on accessible luxury, offering nice horological content at decent prices. Back in 2018, ML presented the Aikon Automatic collection, a wide range of models that answered the growing demand for elegant sports watches with integrated bracelets – by using the 1990s Calypso design and remodelling it, […]

First Look – The New Girard-Perregaux Laureato 38mm in Sage Green and Midnight Blue Monochrome
Girard-Perregaux Laureato 38mm Nov 26, 2024

First Look – The New Girard-Perregaux Laureato 38mm in Sage Green and Midnight Blue

Next year marks the 50th anniversary of the iconic Laureato, first introduced by Girard-Perregaux in 1975. Its distinctive design-centred around a tonneau-shaped case, slim, raised octagonal bezel with circular plinth, and integrated bracelet-has evolved over decades while remaining true to the original spirit, a tradition upheld by the latest releases. The two new time-only Laureato […]

Introducing – The New Bremont Supermarine 300m GMT Collection Monochrome
Bremont Supermarine 300m GMT Collection Nov 16, 2024

Introducing – The New Bremont Supermarine 300m GMT Collection

Combining a dive watch with a traveller’s function has become a classic over the years, offering immense versatility.  At Bremont, this concept was personified for many years by the Supermarine S302 GMT Diver, but since the brand is currently restructuring its strategy and collection, many expected to see a new model occupying this specific niche. […]

Introducing – The Norqain Independence Skeleton 42mm, now in Grey Monochrome
Norqain Independence Skeleton 42mm now Oct 28, 2024

Introducing – The Norqain Independence Skeleton 42mm, now in Grey

Norqain’s Independence family is home to many of the brand’s most coveted models, including the recently released Independence Skeleton Chrono with a proprietary manufacture calibre developed with GMT. The Independence is also home to the robust carbon fibre Wild One, conceived with Jean-Claude Biver, as well as the brand’s first skeletonised model introduced in 2021. […]

First Look – The Hamilton Khaki Navy Scuba 40mm, now with a Cool Red Bezel Monochrome
Hamilton Khaki Navy Scuba 40mm Oct 15, 2024

First Look – The Hamilton Khaki Navy Scuba 40mm, now with a Cool Red Bezel

While widely known for its countless apparitions on the silver screen and its military-inspired watches, Hamilton, once an American brand now under the umbrella of the Swatch Group, also carries a rather serious range of aquatic-oriented watches. Sitting alongside the high-performance Frogman and BeLOWZERO collections is the Khaki Navy Scuba, a classic dive watch with […]

First Look – The New Bremont Supermarine 500m Ceramic Jungle Green Monochrome
Bremont Supermarine 500m Ceramic Jungle Oct 10, 2024

First Look – The New Bremont Supermarine 500m Ceramic Jungle Green

Following the appointment of Davide Cerrato as CEO of Bremont, there have been many changes at the British brand founded by the charismatic English brothers. One of the first executive decisions was to streamline the brand’s portfolio around three pillars, namely Land (Terra Nova), Sea (Supermarine) and Air (Altitude). The next move was to redesign […]

First Look – The Hamilton Khaki Field Murph 38mm, Now in White or on Steel Bracelet Monochrome
Hamilton Khaki Field Murph 38mm Sep 19, 2024

First Look – The Hamilton Khaki Field Murph 38mm, Now in White or on Steel Bracelet

One of Hamilton’s claims to fame is its enviable presence in Hollywood movies. Since its screen debut in the 1932 hit Shanghai Express, Hamilton’s watches have starred in over 500 movies and TV shows. In 2014, Hamilton played a crucial role in Christopher Nolan’s sci-fi masterpiece, Interstellar, by producing a watch especially for the movie. The custom-made […]

First Look – The New Grand Seiko Heritage Hi-Beat “Icefall” 37mm SBGH347 Monochrome
Grand Seiko Heritage Hi-Beat “Icefall” 37mm Sep 2, 2024

First Look – The New Grand Seiko Heritage Hi-Beat “Icefall” 37mm SBGH347

While Grand Seiko is celebrating this year the 20th anniversary of its first Spring Drive calibre, the 9R released in 2004, there’s another series of movements that’s equally important, the 9S series, which is all about mechanical calibres. First presented in 1998 and still the cornerstone of the collection, the calibre 9S found its way […]

Introducing – A Special Omega Seamaster Diver 300m for the 37th America’s Cup Monochrome
Omega Seamaster Diver 300m Aug 20, 2024

Introducing – A Special Omega Seamaster Diver 300m for the 37th America’s Cup

In recent news, watchmaker Omega has recently announced the renewal of its role as the Official Timekeeper of one of the the world’s most intense sailing races and the oldest trophy in international sport, the America’s Cup. The brand began its partnership with Emirates Team New Zealand and legendary sailor Sir Peter Blake in 1995 […]