The New Bell & Ross BR-X5 Green Lum Introduces a New Luminescent Composite Case Material
I’ve long been on record as an appreciator and fan of the wilder designs from Bell & Ross. Few watch brands, in fact, have a wider design purview than B&R;, which has fairly traditional aviation inspired watches at one end of the spectrum, bronze skull watches on the other, and their standard square case instrument watches right in the middle. The LUM series, an ongoing collection of watches that use luminescent material in a manner that can only be described as Maximalist, sits somewhere near the skulls, I think. Watch enthusiasts, of course, are notable in that we tend to love inventive applications of lume, but bold designs centered around the stuff still feel fairly niche. The new BR-X5 Green Lum takes the brand’s experiments with lume to a new level, giving the case itself the full lume treatment. Seeing the press release for this watch, I knew immediately that it was destined to be a new object of obsession for me, perhaps not unlike my beloved Multimeter. It takes the still relatively new BR-X5 platform, the brand’s most contemporary and forward looking case design, and gives it a visual and material transformation via the brand’s LM3D composite. This material is made from quartz fibers which are completely photoluminescent, giving off a pronounced green glow. The case is a combination of this material and DLC coated titanium, which effectively acts as a shell with large pieces of LM3D at the top and bottom of the case. The dial is matte black and serves to...
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