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Results for The 1985 Swatch Consolidation

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The 1985 Swatch Consolidation

How Nicolas Hayek\'s ASUAG/SSIH merger (1983) and Swatch brand launch (March 1983) rescued Swiss watchmaking from the quartz crisis.

Farer Relaunches the Popular Cobb and Seagrave Monopusher Chronographs, Now with GMT Functionality Worn & Wound
Farer Relaunches Jun 12, 2024

Farer Relaunches the Popular Cobb and Seagrave Monopusher Chronographs, Now with GMT Functionality

The latest release from Farer once again shows us that small brands are doing some of the most interesting things in the watch industry this year. Their new Monopusher GMT collection is no different, combining a popular travel complication with an old-school monopusher chronograph. With the rerelease of both the classic Cobb and Segrave monopushers, we’re seeing a new direction for the British brand that ups the proverbial ante on their line-up. Generally speaking, it’s fairly rare to see a watch that has both a chronograph and a GMT complication – and especially so for one to also have enough real estate to not look too jumbled. But that’s exactly what Farer was able to accomplish with these two new references. Using the classic Heuer Autavia GMT Ref. 1163 as its inspiration, Farer was able to take elements from this classic reference without veering into just reinventing the wheel. The distinct colorways of both Monopusher GMT models is what makes them so uniquely Farer. The color choices of both watches play into the brand’s identity and suit a wide range of customers’ preferences. The Seagrave, with its textured black dial, is on the more conservative side. The Cobb, by contrast, is a little more bold with a sky blue dial and yellow accents. The Segrave may be a bit more subdued, but it’s the small touches and tonal variations which show the amount of thought that has gone into the design. The black gravel dial is offset by blue minute markers and a pair ...

Introducing: The Breitling SuperOcean Rainbow And 46mm Super Diver Editions Fratello
Breitling SuperOcean Rainbow Jun 12, 2024

Introducing: The Breitling SuperOcean Rainbow And 46mm Super Diver Editions

Breitling sets the mood for summer with two colorful rainbow SuperOceans in 36mm and 42mm cases. The 42mm stainless steel version has rainbow-shaded hands and indices and is available with striking rubber straps. Conversely, the 36mm rainbow option has a steel case with an 18k red gold bezel grip and white ceramic inlay. The 46mm […] Visit Introducing: The Breitling SuperOcean Rainbow And 46mm Super Diver Editions to read the full article.

Introducing: The Return Of The Farer Monopusher Chronograph Cobb And Segrave - Now With A GMT Function! Fratello
Farer Monopusher Chronograph Cobb Jun 12, 2024

Introducing: The Return Of The Farer Monopusher Chronograph Cobb And Segrave - Now With A GMT Function!

I am one of those collectors who would eventually like to have a one-of-each collection. Rather than focusing on one brand, style, or complication, this feels like a great way to embrace watchmaking. The challenge lies in keeping to a sane budget as the complications increase. But with the Farer Monopusher Chronograph GMT Cobb and […] Visit Introducing: The Return Of The Farer Monopusher Chronograph Cobb And Segrave - Now With A GMT Function! to read the full article.

Will The Future Rolex Manufacture Solve Your “Pepsi” Problems? Fratello
Rolex Manufacture Solve Your “Pepsi” Jun 12, 2024

Will The Future Rolex Manufacture Solve Your “Pepsi” Problems?

When we talk about Rolex, we talk about huge numbers. According to Bloomberg, last year, Rolex produced 1.24 million timepieces with sales of CHF 10.1 billion. That wasn’t enough to get people their desired “Pepsi” GMT-Master IIs, though. The future Rolex manufacture, about which the brand issued its first official press release, might change that. […] Visit Will The Future Rolex Manufacture Solve Your “Pepsi” Problems? to read the full article.

Introducing – The Mido Multifort TV Big Date Tunes into a More Luxurious Channel Monochrome
Mido Jun 12, 2024

Introducing – The Mido Multifort TV Big Date Tunes into a More Luxurious Channel

Mido’s decision to revisit some of its vintage models and update them with contemporary specs has resulted in some very attractive yet affordable pieces. Models like the 1960s-inspired Ocean Star Decompression Timer with its colourful dial, the 1930s-styled Patrimony Chronograph and the more recent Multifort TV Big Date are winning combinations of retro details and modern […]

A Visit To The Three Chopard Manufacturing Sites In Switzerland Fratello
Chopard Manufacturing Sites Jun 12, 2024

A Visit To The Three Chopard Manufacturing Sites In Switzerland

Although one might think that visiting watch manufactures gets old, trust me, I am still as excited about it as I was many years ago. That’s especially true when visiting a brand like Chopard, which boasts three production facilities where nearly everything happens in-house. Chopard has been on a roll with the Alpine Eagle models, […] Visit A Visit To The Three Chopard Manufacturing Sites In Switzerland to read the full article.

[VIDEO] Hands-On: the Amida Digitrend Worn & Wound
Jun 11, 2024

[VIDEO] Hands-On: the Amida Digitrend

Here’s the thing about wearing the Amida Digitrend: you can’t take a traditional wrist shot with it. It’s not an insignificant point in 2024, when the watch industry effectively lives on Instagram, and the currency through which influence is thrust upon brands, collectors, and all of the other personalities who have risen to prominence in recent years is the wrist shot. We expect them when our friends pick up a new piece for their collection, and it’s the first thing we ask for when a new watch is announced with a series of renders depicting the watch in some altered state. So can a watch find success with the enthusiast crowd if it’s virtually impossible to take a traditional wrist shot? Amida deserves a lot of credit, I think, for rolling the dice and finding out in real time. Their new watch, the Digitrend, is one of the most interesting and quietly daring new watches to hit the market in the last few years. It takes a design that’s fifty years old and revives it so successfully that it forces you to wonder what’s happened to the industry in the intervening decades. How did we go from the strange and clever problem solving of the Digitrend to a nearly endless stream of Black Dialed Divers based on the same rudimentary outline?  The answer to that question is far outside the scope of this review, but it’s worth reporting that we may indeed be nearing an end to the watch market being saturated with straightforward vintage inspired sports watches. This is ...

Louis Vuitton Returns to the Escale Wristwatch SJX Watches
Louis Vuitton Returns Jun 11, 2024

Louis Vuitton Returns to the Escale Wristwatch

Louis Vuitton is steadily rebuilding its watch collecting, reorienting the offerings towards more designs with thoughtful details and decoration. Having already redesigned the Tambour, the brand now debuts the Escale Time-Only Automatic. Returning to a case design that’s been in the Louis Vuitton catalogue for well over the decade, the new Escale is a no-frills three-hander with discreet references to the brand’s trunks incorporated into the aesthetic. Initial thoughts I’ve long been a fan of the Escale case – we covered the Escale Worldtime over a decade ago – because it is simple, distinctive, and wears well. The signature Escale models in the past, however, were world time models with extravagantly multicoloured dials. The aesthetic was typical, over-the-top Louis Vuitton. I liked them, a lot in fact, but they were not for everyone, and certainly not easily legible. The new Escale, on the other hand, is a practical watch that is legible but thoughtfully designed with discreet details that evoke Louis Vuitton’s trunks. It retains the same case but with a discreet, three-hand dial. Extravagant it is not, but it has wider appeal. Inside is the same LFT023 found in the Tambour, so movement-wise it has the same strengths and weaknesses. The movement is thin and attractively styled, but could do with more refined details, like the regulator index for instance. Though not perfect (or entirely in-house), the LFT023 compares well against the ETA 2892 found in the ori...

Fratelli Stories: Shanka’s Omega Speedmaster Was A Fascination Decades In The Making Fratello
Omega Speedmaster Was Jun 11, 2024

Fratelli Stories: Shanka’s Omega Speedmaster Was A Fascination Decades In The Making

In this edition of Fratelli Stories, I sit down with Fratello reader Shanka. While growing up in Sri Lanka and Australia, he gravitated towards watches made for adventure, and none more so than the Omega Speedmaster. Shanka has been a Fratello reader for many years. Since he and I both live in Australia, I had […] Visit Fratelli Stories: Shanka’s Omega Speedmaster Was A Fascination Decades In The Making to read the full article.

First Look – The New Louis Vuitton Escale Time-Only Collection (Incl. Video) Monochrome
Louis Vuitton Escale Time-Only Collection Incl Jun 11, 2024

First Look – The New Louis Vuitton Escale Time-Only Collection (Incl. Video)

With the launch of the Tambour integrated luxury sports watch last year, Louis Vuitton introduced a whole new strategy for its watch division. No more linked to fashion, the brand wants to be part of the higher-end watchmaking league, thanks to its manufacture, La Fabrique du Temps. Now, it’s time for the second step, with […]

Hands-On With The New Louis Vuitton Escale Time-Only Automatic Fratello
Louis Vuitton Escale Time-Only Automatic Jun 11, 2024

Hands-On With The New Louis Vuitton Escale Time-Only Automatic

On the 10th anniversary of the Escale collection, Louis Vuitton introduces its new Escale Time-Only Automatic watch with caliber LFT023. Four new references are available, each with a 39mm case in rose gold or platinum and a leather strap. Louis Vuitton Escale Many of us, including yours truly, have been craving more new dress watches. […] Visit Hands-On With The New Louis Vuitton Escale Time-Only Automatic to read the full article.

The IWC Yacht Club II Ref. 3212 Is A Genta Design I Would Like To See Reborn Fratello
IWC Yacht Club II Ref Jun 11, 2024

The IWC Yacht Club II Ref. 3212 Is A Genta Design I Would Like To See Reborn

Last year, the IWC Ingenieur returned. The original Gérald Genta design got reworked and, when launched in steel and titanium, proved an alternative to the (un)available Royal Oak and Nautilus, the most iconic of Genta-penciled watches. A recent visit to IWC’s museum in Schaffhausen, on the banks of the river Rhine, sparked a couple of […] Visit The IWC Yacht Club II Ref. 3212 Is A Genta Design I Would Like To See Reborn to read the full article.

Hands-On With The Racing-Inspired Depancel Série-R Tangerine Chronograph Automatic Fratello
Jun 11, 2024

Hands-On With The Racing-Inspired Depancel Série-R Tangerine Chronograph Automatic

The French brand Depancel has captured the hearts of people who love classic racing-style chronographs. The colorful and diverse racing chronographs of the 1960s and ’70s continue to offer plenty of inspiration for Depancel’s new models. With the new Série-R Tangerine Chronograph Automatic, the brand once again looks to the greats from the past while […] Visit Hands-On With The Racing-Inspired Depancel Série-R Tangerine Chronograph Automatic to read the full article.

RGM Unveils the Model 25 “Birds of America (Glossy Ibis)” SJX Watches
RGM Jun 11, 2024

RGM Unveils the Model 25 “Birds of America (Glossy Ibis)”

RGM Watch Co. recently bestowed an artisanal touch on its time-only Model 25 with the “Birds of America (Glossy Ibis)” with a mother-of-pearl dial featuring a miniature painting that reproduces a drawing from John James Audubon’s famous book of the same name. Notably, the Birds of America is also equipped with an ETA calibre upgraded by RGM to have a power reserve that’s 30% longer. Initial thoughts RGM was historically a guilloche specialist – notably the brand does traditional engine turning in house – so the Birds of America is a logical diversification that continues the brand’s speciality. Though the artisan responsible for the miniature painting is unnamed, the dial is impressively rendered with a skilful depiction of the bird. The details of the ibis are practically as vivid as in Audubon’s illustration. Interestingly, the Birds of America is not merely a stylistic exercise. A significant feature is the upgraded ETA 2892 inside that has a 53-56 hour power reserve,  a significant enhancement over the standard 44 hours, which was achieved with in-house upgrades according to RGM.  This release is priced at U$17,900, and comparable commissions depicting others birds from Audubon’s book will cost similar. It’s more affordable than comparable watches from established Swiss brands, making it a relatively good value proposition. After Audubon The latest release is based on a plate depicting the glossy ibis in The Birds of America, the landmark work by...

Introducing – The new Formex Reef 39.5mm Bahama Blue Automatic COSC Monochrome
Formex Reef 39.5mm Bahama Blue Jun 11, 2024

Introducing – The new Formex Reef 39.5mm Bahama Blue Automatic COSC

The “Baby Reef” series of Formex 39.5mm dive watches, comprised of four watches distinguished by dial colour, was presented at the end of 2023. Now, in time for summer, it gets a new and very fresh-looking reference. It’s everything the brand enthusiasts appreciate about the collection, only brighter. Here’s the Reef 39.5mm Bahama Blue 300m […]

Fratello Favorites: The Best Watches Under €5,000 - Thomas’s Picks From Tudor, TAG Heuer, Doxa, And More Fratello
TAG Heuer Doxa Jun 11, 2024

Fratello Favorites: The Best Watches Under €5,000 - Thomas’s Picks From Tudor, TAG Heuer, Doxa, And More

We are back with another series of Fratello Favorites. This time, we pick what we feel are the best watches under €5,000. I have the honor of kicking off this new series and sharing my favorites in the segment. I have chosen to focus on dive watches only this time. Why? Because I feel this […] Visit Fratello Favorites: The Best Watches Under €5,000 - Thomas’s Picks From Tudor, TAG Heuer, Doxa, And More to read the full article.