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Results for The Quartz Astron Launch

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The Quartz Astron Launch Seiko

Christmas Day 1969: Seiko launches the world\'s first quartz wristwatch and detonates the Swiss watch industry.

From the Jaeger-LeCoultre Short Film “Reinvent Yourself” by Diane Kruger Event, A Surprising Sneak Into The Amazing High Jewellery “Reverso Cordonnet Duetto” to be launched At The Coming Shanghai Film Festival. Revolution
Jaeger-LeCoultre Short Film “Reinvent Yourself” May 14, 2013

From the Jaeger-LeCoultre Short Film “Reinvent Yourself” by Diane Kruger Event, A Surprising Sneak Into The Amazing High Jewellery “Reverso Cordonnet Duetto” to be launched At The Coming Shanghai Film Festival.

The surprise was unwittingly unveiled at the public relation event for the launch of the romantic short movie “Reinvent Yourself” starred by Diane Kruger. On some of the publicity images released, actress Diane Kruger was seen wearing one of the most amazing high jewellery Reverso to be launched only at the coming Shanghai Film Festival […]

A Majestic Journey Through Clocks & Watches Made for Royalty: The Enlightened Empress - Maria Theresa and the Mechanics of Wonder Worn & Wound
Tudor England Jul 28, 2026

A Majestic Journey Through Clocks & Watches Made for Royalty: The Enlightened Empress - Maria Theresa and the Mechanics of Wonder

From the imposing astronomical clocks of Tudor England to the exquisite pendant watches of Victorian Britain, timekeeping has long been a symbol of power, prestige, and technological marvel within Europe’s royal courts. This new series explores the fascinating evolution of clocks and watches crafted specifically for royalty, tracing how these intricate masterpieces reflected the tastes, ambitions, and innovations of monarchs. Through the lens of craftsmanship, artistry, and historical significance, we reveal how these royal timepieces marked the passage of dynasties and empires. Maria Theresa was the ruler of the Habsburg monarchy from 1740 until her death in 1780, and the only woman to hold the position in her own right. Though crowned as Archduchess of Austria and Queen of Hungary and Bohemia, her true authority came from willpower, reform, and image-making. Maria Theresa ruled not as a king in disguise, but as a monarch in her own right, one who embraced both tradition and the flux of the Enlightenment. Horology, like art and music, became part of her sovereign language and a way to express her modernising ambitions and cultivated authority. Maria Theresa was born in Vienna on the 13th of May 1717, the eldest daughter of Emperor Charles VI and Empress Elisabeth Christine of Brunswick-Wolfenbüttel. As a child of the Habsburg dynasty, she grew up in the Hofburg Palace (below) surrounded by the rituals and splendour of imperial court life. Although her father’s hopes ...

A Universal Genève Unisonic Sub, A Longines Comet, A Vintage Seamaster And The Most Beautiful Chronograph Ever Made Hodinkee
Longines Comet Jul 24, 2026

A Universal Genève Unisonic Sub, A Longines Comet, A Vintage Seamaster And The Most Beautiful Chronograph Ever Made

Happy Friday, everyone, and I hope you're all staying busy during summer's dog days, perhaps seeing The Odyssey or reading about Milsubs (please note I'm including that not because I have any dog in that fight, just found it interesting). Scorekeeping last week's picks: the Hermès Caleche sold, the Angelus chronograph passed, the Rolex GMT Master II SARU remains available, as does the Bulova White Princ. The Goldberger collection auctions tomorrow. Strays Photo courtesy Weiss Auctions. If you're into impossible projects, here's a decent-looking Heuer 3647T that's missing its outer seconds track. If you know your Carreras, you know that track's actually a tension ring, and you likely also know it's gonna be quite a search indeed to find another, but here at BAL, we scoff at impossible projects. If you'd prefer to chase your own vintage Tudor Ranger rather than buy one of the ones highlighted two weeks back, have at it. For the completist who'd like every last horological oddity, I present this Pigeon Timer. I'm including this Movado M90 not because it's without flaw, but because it's already been bid up to $3750 at the time of writing, which seems high for what's likely mostly a parts watch (that dial can't be original, right?). Please, experts,  weigh in in the comments. Finally, here's a wonderful Omega Ranchero. A few weeks back I highlighted an Omega Railmaster (there's another of those up this week, too). I'm highlighting each of them simply because they're so often...

Dispatch: A Love Letter To "The Valley of Complications" Hodinkee
Jaeger-LeCoultre was Jul 21, 2026

Dispatch: A Love Letter To "The Valley of Complications"

Two months ago, I spent a Friday lunch eating a sandwich called the Crazy Poulet at Notos Bar Restaurant in Le Sentier with Mark Schmid, who is a sort of jack-of-all-trades in the marketing and communications department at Audemars Piguet. Schmid has quickly become someone I'd consider a friend, whom I appreciate for our candid conversations, his willingness (and frequency) to correct my confusion between l'accent aigu and l'accent grave in articles, and, more recently, his gastronomic suggestions. I'm sure this story will require a few more corrections from Mark, for which I apologize (mostly to him) in advance, but I wanted to share a recent experience that illustrates why I love Switzerland's Vallée de Joux, past and present. Le Sentier, pictured back in 2022 on the author's first trip to Switzerland. The town, now home to the headquarters of Jaeger-LeCoultre, was the hometown of Samuel-Olivier Meylan, the first watchmaker in the valley who began crafting timepieces around 1743 and set the stage for what is arguably the most important geographic location in watchmaking. "People ask me what I'd want to do if I didn't work at Hodinkee," I said. "Sometimes I say that I wish I could be the head of the tourism bureau for the Vallée de Joux." "Well, maybe you could be our advocate in New York," he said. "But if you came back here on a Thursday night at 4 o'clock, this place would be full. You'd hear watchmakers talking about all the things they were up to at AP, JLC, Blancp...

A Majestic Journey Through Clocks & Watches Made for Royalty: The ‘Sun King’ Louis XIV’s Clocks at Versailles and the Rhythm of Absolute Power Worn & Wound
Tudor England Jun 30, 2026

A Majestic Journey Through Clocks & Watches Made for Royalty: The ‘Sun King’ Louis XIV’s Clocks at Versailles and the Rhythm of Absolute Power

From the imposing astronomical clocks of Tudor England to the exquisite pendant watches of Victorian Britain, timekeeping has long been a symbol of power, prestige, and technological marvel within Europe’s royal courts. This new series explores the fascinating evolution of clocks and watches crafted specifically for royalty, tracing how these intricate masterpieces reflected the tastes, ambitions, and innovations of monarchs. Through the lens of craftsmanship, artistry, and historical significance, we reveal how these royal timepieces marked the passage of dynasties and empires. Louis XIV (1638–1715), the ‘Sun King’, was not only a patron of the arts but also an avid collector of scientific instruments, clocks, and watches. His interest reflected both his fascination with astronomy and mechanics, and his desire to project royal magnificence through technological marvels. Louis XIV ascended to the throne of France as a child, inheriting the crown at just four years old after the death of his father, Louis XIII. His early years were shaped by regency under his mother, Anne of Austria, and the powerful guidance of Cardinal Mazarin, who navigated the kingdom through internal rebellions and European conflicts.  Emerging from this formative period, Louis assumed full control of the kingdom at the age of 23, determined to consolidate royal authority and establish himself as the embodiment of absolute monarchy. His rise to power was not just a succession of events, but th...

Is This The Best Livery Ever? Introducing The TAG Heuer Formula 1 Automatic Chronograph × Gulf Fratello
TAG Heuer Formula 1 Automatic Chronograph Jun 29, 2026

Is This The Best Livery Ever? Introducing The TAG Heuer Formula 1 Automatic Chronograph × Gulf

What is the best livery in motorsport history? Is it John Player Special Lotus, Rothmans Porsche, Marlboro McLaren, Martini Lancia, or Silk Cut Jaguar? Are we missing one? For many people, the ultimate race car livery is light blue and marigold. In their eyes, nothing beats the look of a Gulf-sponsored Porsche 917K or Ford […] Visit Is This The Best Livery Ever? Introducing The TAG Heuer Formula 1 Automatic Chronograph × Gulf to read the full article.

A Majestic Journey Through Clocks & Watches Made for Royalty: King Philip II of Spain and the Rise of a Dynasty that Ruled by the Clock Worn & Wound
Zenith Jun 8, 2026

A Majestic Journey Through Clocks & Watches Made for Royalty: King Philip II of Spain and the Rise of a Dynasty that Ruled by the Clock

From the imposing astronomical clocks of Tudor England to the exquisite pendant watches of Victorian Britain, timekeeping has long been a symbol of power, prestige, and technological marvel within Europe’s royal courts. This new series explores the fascinating evolution of clocks and watches crafted specifically for royalty, tracing how these intricate masterpieces reflected the tastes, ambitions, and innovations of monarchs. Through the lens of craftsmanship, artistry, and historical significance, we reveal how these royal timepieces marked the passage of dynasties and empires. King Philip II (1527–1598) inherited a globe-spanning empire from his father Charles V and, after 1580, also ruled Portugal. A devout champion of the Counter-Reformation, he centralised government, built the vast monastery-palace of San Lorenzo de El Escorial, and presided over Spain’s political zenith. His court prized scientific instruments and clocks as emblems of order and piety. Philip was part of the great Habsburg dynasty and the son of the Holy Roman emperor Charles V. From time to time, the emperor wrote Philip secret letters, impressing on him the high duties to which God had called him and warning him against trusting any of his advisers too much. Philip, a very dutiful son, took this advice to heart. During his reign the Spanish empire attained its greatest power, extent, and influence, though he failed to suppress the revolt of the Netherlands and lost the ‘Invincible Armada’...