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You’re Not Just Selling a Watch …
You’re Not Just Selling a Watch, You’re Selling the Life Around It.
129 videos found · page 5 of 5
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You’re Not Just Selling a Watch, You’re Selling the Life Around It.
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Lighting sells luxury. Done right, even an affordable watch looks premium. Done wrong, a €20k watch looks fake.
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Most campaigns flop because brands think 3 photos and 1 short video is enough. It’s not.
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Macro shots can elevate your watch or destroy its appeal.
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Most brands lose all momentum 1–2 weeks after launch.
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Most watch launches don’t fail because of the product — they fail because of the content.
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Time for a Q&A! Thanks to everyone who sent in their questions! If you want to have one of your questions featured in my next episode, make sure to follow me on Instagram and subscribe to my channel to not miss out on...
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Everything you need to know about the current luxury watch market situation!
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In this episode we are talking about the new AP x Swatch releases. Has AP really lost the plot?
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