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Tank Cartier

Louis Cartier's 1917 rectangular design, inspired by the Renault FT tank.

EDITOR’S PICK: The 7 watch-collecting commandments of Shark Tank’s Kevin O’Leary Time+Tide
Dec 6, 2021

EDITOR’S PICK: The 7 watch-collecting commandments of Shark Tank’s Kevin O’Leary

EDITOR’S NOTE: Imagine you could spent pretty much whatever you liked on watches. You had deep enough pockets to essentially ignore budgetary concerns and snap up virtually any new watch that you fancied. It’s a dream scenario for most watch lovers, but that’s the reality for Shark Tank investor Kevin O’Leary, thanks to his estimated … ContinuedThe post EDITOR’S PICK: The 7 watch-collecting commandments of Shark Tank’s Kevin O’Leary appeared first on Time+Tide Watches.

There’s a new Tank in town: The Longines DolceVita adds sector dials to its range Time+Tide
Longines DolceVita adds sector dials Jul 17, 2021

There’s a new Tank in town: The Longines DolceVita adds sector dials to its range

Earlier this year, Longines added two new Art Deco sector dialled automatic watches to their DolceVita Collection. The collection is the brand’s answer to a classically styled Tank-shaped watch. These new iterations translated the design of their Heritage Classic Sector Dial into the more dressy confines of a DolceVita. As the watches have started to … ContinuedThe post There’s a new Tank in town: The Longines DolceVita adds sector dials to its range appeared first on Time+Tide Watches.

Cartier Introduces the Tank Must de Cartier Monochrome Colours SJX Watches
Cartier Introduces Apr 7, 2021

Cartier Introduces the Tank Must de Cartier Monochrome Colours

Capitalising on the enduring popularity of the Tank, Cartier has (re)launched the Tank Must de Cartier at Watches & Wonders 2021. The new Tank Must line includes several entry-level watches in steel, including an unusual solar-powered model, and also a trio of watches with monochrome, solid colour dials in red, green and blue that are inspired by originals of the 1970s. Initial thoughts Appealing for its simple, 1970s style, the new Tank Must is especially striking in red, which is Cartier’s house colour. The cases are all “large model” size, which makes it suited to both genders, though more of a formal-dress watch for men. But they are all unfortunately powered by quartz movements, which are entirely acceptable given the affordable price. Given the style and movement, the new Tank Must is best suited to someone who wants a fuss-free watch that is quintessentially Cartier but not too expensive. Watch enthusiasts will probably have to wait for new versions with mechanical movements in the coming years. Vintage Technicolor The Must de Cartier Tank was born in 1977 as a mass-market product at a low price – and it was a massive hit. Prior to the Must – “I must have a Cartier” – the Tank had only been manufactured in precious metals and never been on an industrial scale. The Must de Cartier watches, which also included the Santos and other case shapes, transformed Cartier into the watch and jewellery giant it is today. While the new Tank Must line encompasses...

Cartier Introduces the Tank Must de Cartier in Steel SJX Watches
Jaeger-LeCoultre Reverso Capitalizing Apr 7, 2021

Cartier Introduces the Tank Must de Cartier in Steel

The Cartier Tank is quite possibly the most iconic rectangular wristwatch, matched only in its longevity and enduring appeal by the Jaeger-LeCoultre Reverso. Capitalizing on the popularity of the Tank, Cartier has reintroduced the Tank Must de Cartier name as an entire model family at Watches & Wonders 2021. Initial Thoughts The Tank Must de Cartier was born in 1977, in the throes of the quartz crisis. The Must de Cartier was the jeweler’s answer to the upheaval within the industry – it marked the first time the Tank was produced at an industrial scale and was also the first time the model was not produced in precious metal. The Tank Must de Cartier borrowed the shape of the Tank Louis Cartier – whereas the brancards of the 1917 original were flat, those of the Tank Louis Cartier are gently rounded. I am a fan of the new collection. Not only is the Must de Cartier probably the most recognizable of the Tank range, but the new watches are handsome and a surprisingly good value proposition. The new Tank Must de Cartier is a comprehensive family that is sure to become a bestseller – not only is there a model at every price point, from entry-level steel to more glitzy diamond-paved variants, but the models are also available in a dizzying number of sizes and movement configurations. Tank Must de Cartier The classic silver-dialed model with Roman numerals, railroad minutes track, and blued steel hands is available in steel in three sizes: small, large, and extra-large. ...

INTRODUCING: The Tank Louis Cartier collection is a revival of Art Deco flamboyance Time+Tide
Cartier collection Apr 6, 2021

INTRODUCING: The Tank Louis Cartier collection is a revival of Art Deco flamboyance

The word icon gets thrown around a lot in the watch industry. Every manufacturer wants one and you can understand why. But  the Cartier Tank is without a doubt one of the fundamental pillars of watch design in the last century. While the Santos-Dumont collection has received a lot of attention from the brand in … ContinuedThe post INTRODUCING: The Tank Louis Cartier collection is a revival of Art Deco flamboyance appeared first on Time+Tide Watches.

Steve McQueen, The Set Of ‘Le Mans,’ And A Surprising Cartier Tank – Reprise Quill & Pad
Jaeger-LeCoultre Memovox But when Nick Dec 5, 2020

Steve McQueen, The Set Of ‘Le Mans,’ And A Surprising Cartier Tank – Reprise

In the 1968 film 'The Thomas Crown Affair,' Steve McQueen played the title character, a millionaire businessman and avid sportsman involved in a cat-and-mouse game with an insurance claims investigator played by Faye Dunaway. McQueen chose two of his personal watches to wear in the film: an elegant Cartier Tank Cintrée and a Jaeger-LeCoultre Memovox. But when Nick Gould looked further into this, he discovered that contrary to popular opinion McQueen also surprisingly owned a Tank.

Up Close: Cartier Tank Cintrée “Eminence Grise” NSO SJX Watches
Breguet hands Aug 29, 2020

Up Close: Cartier Tank Cintrée “Eminence Grise” NSO

I love the Tank Cintrée, and that was the starting point for the Tank Cintrée “Eminence Grise” NSO. Cartier’s simple, unchanging designs are unique in watchmaking, despite being made up of classical elements like Breguet hands and Roman numerals. In fact, the Cartier can be distilled into a few key elements iterated across different case forms, which together make up a family of distinctive designs. My favourite Cartier design has long been the Tank Asymetrique – which Cartier just reissued this year – but it is not an especially ergonomic watch due to the case shape and the fact that the crown sits fairly low such that it touches the wrist. Though known as a Tank today, the Asymetrique is not strictly a Tank, since the vintage originals were a distinct model sometimes known as the Parallélogramme. A 1927 Tank Cintrée that sold for US$350,000 at Phillips in 2017 The Tank Cintrée, on the other hand, is an eminently wearable watch that is wonderfully elegant on the wrist. It just wears well. And the Cintrée is also an important design. Though it was not the first Tank design, the Cintrée – the word is French for “curved” – is perhaps the quintessential case shape. And partly for those reasons, it is arguable the most desirable, going by the six-figure results at auction for vintage specimens. Familiar yet different The Eminence Grise was my third special-dial Cartier, sometimes known as NSO, short for “new special order”. The first was also a Ta...

Cartier Introduces the Cartier Privé Tank Asymétrique SJX Watches
Cartier Introduces Apr 24, 2020

Cartier Introduces the Cartier Privé Tank Asymétrique

Cartier has made it an annual tradition to revive one of its iconic case shapes as part of the compact and focused Cartier Privé line, having started with the Tank Cintrée in 2018, followed by the Tonneau last year. Now at Watches & Wonders 2020, the jeweller has recreated one of its most divergent Tank models with the Cartier Privé Tank Asymétrique, in the classic time-only format as well as a contemporary skeleton version. The Tank Asymetrique Skeleton Introduced in 1936, the Asymétrique was not conceived as a Tank wristwatch at the time of its launch, and was known as the Parallélogramme or Losange after its case shape. It deviated from a conventional rectangular case literally, with the case brancards offset in opposite directions, transforming the rectangle into a diamond, while the dial was rotated by 30 degrees to the right. A distinctive feature of the dial on the vintage Parallélogramme watches were the alternating Arabic numeral and baton hour markers, probably conceived to improve legibility of the skewed dial. In the modern day, the Asymétrique was incorporated into the Tank wristwatch line-up when it was reproduced as a limited edition. That happened first in 1996 with a limited edition with a small case size, with 300 examples in yellow gold and another 100 in platinum, both having the same dial style as the vintage originals. (And in 1999 a tiny run of watches was made to commemorate the handover of Macau to China.) The CPCP Tank Asymetrique of ...

Cartier Announced Diamond Hours for the Ballon bleu de Cartier and Tank Française watches! Revolution
Cartier Announced Diamond Hours Jun 2, 2014

Cartier Announced Diamond Hours for the Ballon bleu de Cartier and Tank Française watches!

With the release of two very popular models in steel with diamonds and in steel gold with diamonds, the Tank Francaise and the Ballon Bleu, Cartier is spoiling the ladies again! Up till now, Cartier have not really featured both diamonds and steel in a single watch before, and in the Ballon bleu collection we now see […]