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419 articles · 91 videos found · page 7 of 17

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Eric Giroud

Architect-trained Geneva designer behind MB&F\'s entire HM and LM series, plus Bovet, Manufacture Royale, Greubel Forsey commissions.

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MB&F HM12 the guardian: the robot watch that actually transforms

MB&F's twelfth Horological Machine is a flying-tourbillon wristwatch that docks inside a 15 kg, nearly 400 mm tall transforming robot companion, and only 36 will ever exist

First Look - M.A.D. Editions Releases the M.A.D. 1 ‘Time to Love’ by Designer Jean-Charles de Castelbajac Monochrome
MB&F; Apr 3, 2024

First Look - M.A.D. Editions Releases the M.A.D. 1 ‘Time to Love’ by Designer Jean-Charles de Castelbajac

MB&F;, or Max Büsser & Friends, is an indie brand that thrives on the creative input of its friends. Pooling together different talents, Max Büsser has produced some extraordinary mechanical and artistic collaborations. While most watch fans get a kick out of MB&F;’s creations and collaborations, very few of us can afford them. To remedy […]

Jean-Charles de Castelbajac Styles the MB&F; M.A.D. 1 SJX Watches
MB&F; Apr 3, 2024

Jean-Charles de Castelbajac Styles the MB&F; M.A.D. 1

The first limited edition from MB&F;’s affordable sub-brand is the M.A.D.1 “Time to Love”, created in collaboration with French fashion designer Jean-Charles de Castelbajac, also known as JC/DC. A variant of the standard model endowed with Mr de Castelbajac’s touch – including numerals in his handwriting – the M.A.D.1 “Time to Love” is a 999-piece edition that will be sold via an online raffle. A designer whose heyday in the 1970s and 1980s saw him collaborate with brands like from Swatch and design a coat made of teddy bears for Madonna, Mr de Castelbajac was most recently artistic director for Benetton. The M.A.D.1 “Time to Love” reflects his trademark colourful and whimsical style. Initial thoughts Conceptually and aesthetically, the M.A.D.1 “Time to Love” makes sense. Mr de Castelbajac’s style complements M.A.D. Editions’s affordable, fun brand of watchmaking, making this the most interesting M.A.D.1 edition to date. The fact that it’s a relatively small run of 999 pieces and priced almost the same as the regular version enhances the appeal. More broadly, the collaboration also chimes with parent brand MB&F;’s retro-nostalgia philosophy, where many of its creations are inspired by founder Maximilian Büsser’s youth. According to the brand, “the young Maximilian Büsser was a huge fan, saving up his pocket money for one of the designer’s bathing suits featuring pandas on it”, when Mr de Castelbajac’s brand was at its peak in the ...

Introducing: The MB&F; Legacy Machine FlyingT Onyx Edition Fratello
MB&F; Mar 26, 2024

Introducing: The MB&F; Legacy Machine FlyingT Onyx Edition

A new MB&F; release is always reason enough to sit up straight and pay attention. I am all eyes and ears, especially if it combines yellow gold with black onyx. Yes, Fratelli, I am easy to please. All jokes aside, we all know that MB&F; is not just about materials and colors. Every watch has […] Visit Introducing: The MB&F; Legacy Machine FlyingT Onyx Edition to read the full article.

Chronomètre Artisans Subscription Edition by Simon Brette: Sensational, Superlative, and Simply Sublime Independent Watchmaking Quill & Pad
MB&F; Mar 17, 2024

Chronomètre Artisans Subscription Edition by Simon Brette: Sensational, Superlative, and Simply Sublime Independent Watchmaking

Simon Brette is a young movement designer with a history of working with Jean-François Mojon’s Chronode, MCT, and MB&F;, who has now begun his own adventure of pushing the boundaries of traditional haute horlogerie. Brette launches his eponymous brand with the Chronomètre Artisans Subscription Edition, which sold out long before launch.

New Dials For The H. Moser & Cie. Streamliner Perpetual Calendar And MB&F; LM Perpetual EVO Fratello
H. Moser & Cie Streamliner Perpetual Feb 28, 2024

New Dials For The H. Moser & Cie. Streamliner Perpetual Calendar And MB&F; LM Perpetual EVO

Sometimes, adding a dial color can shine a new light on a watch. Both H. Moser & Cie. and MB&F; have done just that. That’s why we’ll unpack both releases in one article. The first is the much-praised H. Moser & Cie. Streamliner Perpetual Calendar, and the second is the stunning MB&F; LM Perpetual Evo. […] Visit New Dials For The H. Moser & Cie. Streamliner Perpetual Calendar And MB&F; LM Perpetual EVO to read the full article.

[Hands-On] MB&F; Reveals Horological Machine Number 11: Architecture Worn & Wound
MB&F; Nov 20, 2023

[Hands-On] MB&F; Reveals Horological Machine Number 11: Architecture

A new Horological Machine was released this week in Dubai, marking the 11th numbered edition to the series. The last HM was released in 2020, making this the longest gap between new Machines since Max Busser launched the brand with HM1 in 2007. The new HM11 is simply called Architect, a nod to the inspiration for the unconventional design, which was a particular form of mid-century habitat architecture. Like the Machines that came before it, the 11 is a conceptual wonder, with no shortage of fully bespoke elements that coalesse into something otherworldly on the wrist. What it lacks in practicality, it more than makes up for in pure creativity that pushes horological boundaries in the same way the very first one did.  I’ll start off by saying that this isn’t a watch that’s easy to judge by conventional standards; none of the Horological Machines are. And that’s kind of the point. That said, they all present a surprising level of nuance and yes, even ergonomic practicality. The F, or Friends part of MB&F;, aren’t restricted to the usual bounds of mass produced timepieces, but rather work toward the shared goal of expressing an idea and design concept provided by the MB, or Max Busser part of the equation. The end result in the case of the HM11 is a watch modeled after a habitat of another time, or even another world. It tells a story, and offers a landscape of discoveries within its 42mm by 22mm frame. There is a case here, but it defies simple explanation. A flyi...

Recommended: Stephen McDonnell on Inventing and Innovation SJX Watches
MB&F; Nov 20, 2023

Recommended: Stephen McDonnell on Inventing and Innovation

Highly regarded by his peers, Stephen McDonnell is a horological engineer best known for his work with MB&F;, where he devised the LM Perpetual EVO and LM Sequential EVO double chronograph. Mr McDonnell’s twin inventions for MB&F; reflect the ingenuity of his approach. Mr McDonnell delivered one of the most fascinating and enlightening lectures of Dubai Watch Week 2023, where he explained his process, methods, and philosophy in a heartfelt and sincere talk. It’s recommended watching for anyone interested in mechanical creativity and the people behind it.  

MB&F; Introduces the HM11 Architect SJX Watches
MB&F; Nov 15, 2023

MB&F; Introduces the HM11 Architect

MB&F; has introduced its latest Horological Machine, the HM11 Architect, inspired by 1960s futurist architecture. Featuring a central flying tourbillon surrounded by four polished titanium lobes, three of which contain dials, the HM11 offers a novel rotating case that pulls double duty as an enormous winding crown. Designed by longtime collaborator Eric Giroud, the HM11 takes cues from habitology, an architectural movement of the late 1960s that challenged conventional norms for domestic buildings, preferring organic forms to straight walls and rectangular windows.  Initial thoughts As someone who favours traditional design, I usually find Horological Machines a tad large and a bit ostentatious. But the HM11 is more compact and sleeker than its specs suggest. In fact, the HM11 is the most traditional Horological Machine yet on the wrist, with a round 42 mm case and simple lugs. It has a surprisingly small footprint on the wrist, though it is tall, standing 23 mm at its highest, so it’s not for the faint of heart (or the long-sleeved).  Yet even by the sculptural standards set by previous Horological Machines, the HM11 feels ambitious, particularly in the case construction. The complex form of the case, for example, requires 19 gaskets to ensure 20 m of water resistance. There are also numerous hidden details, like a proprietary shock dampening system adapted from the aerospace industry, that contribute to an overall package that is deeply satisfying; the longer you look...