WatchAdvice
REVIEW: Hands On With The M.A.D.1 S
A revolution in affordable Haute Horlogerie with the latest M.A.D.1S. What We Love: Affordable haute horology timepiece The three-blade rotor design is well thought out, with it becoming even more fun with lume activated! Despite its thickness, the timepiece sits very well on the wrist thanks to the flat case back. What We Don’t: The hour time barrel is read right to left as it spins counter-clockwise when it should be read left to right The racing-inspired textile leather strap lacks adjustment for slim wrists. Lack of secondary strap choices from M.A.D Editions! Overall Rating: 8.75/10 Value for Money: 9/10 Wearability: 8/10 Design: 9/10 Build Quality: 9/10 The M.A.D.1S. is one of the best, if not the best, horological “fun” pieces that are available on the market right now. There are not too many other watches in the luxury world of horology that offer such an amusing timepiece that gets everyone talking, even non-watchgoers! The M.A.D 1 has a relatively short-lived history, as it was first released in June 2021; however, since then, it has been met with an overwhelming reception, giving more and more incentive for the M.A.D. Editions brand to keep creating more innovative, affordable entertainment timepieces! View this post on Instagram A post shared by Chamath Gamage (@champsg) The brand new 2024 M.A.D.1S. models To understand how M.A.D.1 first came about, we need to look at how the brand M.A.D Edition started and how its big sister brand, MB&F;, played a maj...