Aug 8, 2026
Watches, Stories, & Gear: Ideal Watch Size Survey, Matador’s Reinvention, and Myspace’s Return
“Watches, Stories, and Gear” is a roundup of our favorite content, watch or otherwise, from around the internet. Here, we support other creators, explore interesting content that inspires us, and put a spotlight on causes we believe in. Oh, and any gear we happen to be digging on this week. We love gear. Mark Cho’s Ideal Watch Size Survey is Back Co-founder of The Armoury and permanent resident on my own inspiration board, Mark Cho has once again put out his Ideal Watch Size Survey to the masses. For those unfamiliar, Cho first ran the survey from 2018 to 2021, asking participants about their actual wrist size, how they perceived their wrist size, and what they considered the ideal size for a watch. From this data, Cho and others, including ourselves, were able to glean information about industry trends, but also how those trends seem to affect the way we look at our own bodies. In fact, with nearly 1,000 respondents in the original survey, a significant percentage of people viewed their wrists as smaller than average, while Cho’s findings also pointed toward a growing interest in watches around the 37 to 39mm range (keep in mind, this was a time of Big Watch Supremacy in the marketplace). As with any data set, one can’t always say, “X equals Y,” but there is an interesting correlation (or is it causation? I always forget from my Statistics class) between what the industry makes, what collectors buy, and what we eventually convince ourselves we can wear. With...
Fratello
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