Fratello
Singer Reimagined is one of those brands that has carved out a niche of its own in the world of watches. The brand immediately created an impact with conceptually new takes on classic watches and retro designs inspired by the automotive world. In the last few years, especially, we have seen great releases that have […] Visit A Hands-On Introduction To The Singer Caballero to read the full article.
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Armin Strom launched the Tribute 1 in 2021 as part of its more accessible System 78 collection. Those were different times, as the world was still experiencing a global pandemic. According to Serge Michel, Armin Strom’s co-founder, the Tribute 1 represented hope that the pandemic would end soon. Well, it did, and in the meantime, […] Visit Armin Strom Introduces The Tribute 1 Sandstein - Honoring Its Hometown Of Burgdorf to read the full article.
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Hamilton has a rich tradition of creating rugged military tool watches, and the Khaki Aviation Pilot Pioneer line is a prime example of this heritage. This collection draws from both World War II navigation instruments and the practical wristwatches delivered to pilots in the decades that followed. Today, we take a closer look at two […] Visit Trying On New Colorways Of Two Hamilton Khaki Aviation Pilot Pioneer Models to read the full article.
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It’s hard to believe that 2025 is heading into the home stretch, but here we are in September. For watch fans, that means it’s time for a flurry of new releases. One brand getting in on the action immediately is Sinn. Today, we’ll quickly highlight the new EZM 3 S, a set of colorful 556 […] Visit Sinn Introduces A New EZM 3 S, 556, And 104 Classic 12 to read the full article.
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Geneva Watch Days returns for its sixth edition from September 4th to September 7th, 2025, continuing its rise as one of the key events on the horological calendar. Since its founding in 2020, the fair has embraced an open, decentralized approach. This came in the shadow of a disrupted Baselworld and an evolving SIHH. Instead […] Visit Geneva Watch Days 2025: Everything You Need To Know to read the full article.
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We are used to seeing several recurring watch models used for IFL Watches’ colorful dial creations. These include the Tissot PRX, Citizen Tsuyosa, G-Shock “CasiOak,” Oris Diver’s Sixty-Five, and more. For today’s release, however, IFLW has chosen the Citizen Zenshin for the first time as the lightweight canvas for a special hand-painted dial. The new […] Visit IFL Watches Introduces The Citizen Zenshin Titanium Koi Fish Limited Edition to read the full article.
Fratello
Back in the ’90s, I got really into watches. I remember sitting across from a guy on the train who was wearing a Rolex Explorer - one without the white gold surrounds on its hour markers, so probably a reference 1016. I asked him about it, and he said he had owned it for a […] Visit Earthen Co.’s New Summit Collection Convinced Me About Ceramic Watches to read the full article.
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Sapphire-cased watches have crept up on me lately. I used to think of them as fragile showpieces, destined for safes rather than wrists, but something has shifted. It probably started with the ArtyA Luminity Wavy collection, which made me stop and think about how sapphire can do more than just look flashy. Now, with Bianchet’s […] Visit Introducing: The Bianchet UltraFino Sapphire - A Transparent Take On The Ultra-Thin Tourbillon to read the full article.
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Welcome back to our weekly Sunday Morning Showdown! This week, after several battles between modern watches, we are going back in time. Daan and Thomas will pit two neo-vintage divers against each other. Daan will defend the Omega Seamaster 2254.50, while Thomas will champion the Rolex Submariner 16610. With slender cases, sapphire crystals, aluminum bezel […] Visit Sunday Morning Showdown: Rolex Submariner 16610 Vs. Omega Seamaster 2254.50 to read the full article.
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BA111OD is a small brand that moves quickly. It released its Chapter 7 collection in February, which we extensively covered here on Fratello. The collection of sports watches with integrated bracelets presented a new direction for the brand. The smart thing that brand founder Thomas Baillod did was to create chapters for his releases. As […] Visit BA111OD Introduces The Chapter 8 Collection Inspired By Mid-20th-Century Watchmaking to read the full article.
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These days, 3D printing is a well-established technique in manufacturing for R&D; divisions. I’ll never forget visiting the Triumph factory in Hinckley and seeing how future designs are rendered digitally, then printed into 3D forms. These objects provide a hasty method of producing new bike parts and testing structures instead of forging components in more […] Visit Introducing: The Apiar Gen1.0 With A Case 3D Printed From Metal Powder to read the full article.
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I wrote this article after hearing a 1977 punk/rock song on the radio and reading an introduction to a new watch. The song “No More Heroes” from British band The Stranglers asks, “Whatever happened to all the heroes? All the Shakespearoes?” The song was still playing in my head when I read an introductory article […] Visit Watch Brands Of Yesteryear: Whatever Happened To The Heroes? to read the full article.
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We are no strangers to the Sternglas Hamburg collection. The brand’s popular model, named after its hometown, is available in various versions powered by quartz or mechanical calibers. Additionally, the Sternglas Hamburg is available as a time-and-date model or a chronograph. The German brand now introduces two top-of-the-line models that feature slimmer cases, an upgraded […] Visit Sternglas Introduces The Hamburg Pro Automatik In Two Variants to read the full article.
Fratello
Another Friday, another list! This time, we’re focusing on the brands that will be present at Geneva Watch Days 2025 next week. The event grows every year, and we have seen an increase in the number of participating brands. It’s a mixed bag of small and big ones that are active at every price level, […] Visit Fratello’s Top 5 Brands To Look Out For During Geneva Watch Days 2025 to read the full article.
Fratello
For many, summer vacation is usually a time to travel, relax, and recharge for the second half of the year. Well, not for the people at Fears, it seems. The British brand introduces not one, not two, but three new watches today. The new Brunswick 38 Charcoal Rose has a textured black and rose gold […] Visit Fears Introduces A Trio Of New Watches: The Brunswick 38 Charcoal Rose, Brunswick 40.5 Jump Hour Barleycorn, And Redcliff 39.5 Date ES to read the full article.
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Anyone who has followed Praesidus over the past few years knows the brand has always focused on paying tribute to watches with military heritage. From revivals of the rugged A-11 to limited models tied to real veterans’ stories, the watches have been rooted in the world of utility and service. But now, the brand is […] Visit Praesidus Finds Refinement With The Victory Collection to read the full article.
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The first three iterations of the Roger Dubuis Excalibur Spider Flyback Chronograph were essentially watch equivalents of hypercars. Those chronographs, made of high-tech materials and unapologetically showing their highly tuned performance “engines,” came in bold, sporty colorways. The fourth version is different. Reference RDDBEX1138 comes in a pink gold and black DLC titanium case instead […] Visit Introducing: The 45mm Roger Dubuis Excalibur Spider Flyback Chronograph In Pink Gold And Black DLC Titanium to read the full article.
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If last year’s 32-strong collection of Chronomat B01 42s in NFL team colors was the rookie season, this year is the sophomore breakout for Breitling. The Swiss watchmaker has announced that it is becoming the popular sport league’s inaugural timepiece partner, along with the release of new watches to the NFL collection. What can we […] Visit Breitling Lands A Touchdown By Becoming The Official Timepiece Partner Of The NFL to read the full article.
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Horage is a brand that has never seemed content to sit still. Its watches often blur the line between experimental design and technical innovation, and the Lensman series has been one of the clearest examples of that. Now, the family grows with the Lensman 2 Global, a watch combining worldtimer and GMT functions. The company […] Visit Expanding Horizons With The New Horage Lensman 2 Global to read the full article.
Fratello
Vacheron Constantin is celebrating its 270th anniversary in 2025 with a steady stream of new releases. Among them is a pair of fresh takes on one of the most elegant sports watches in its stable, the Overseas Perpetual Calendar Ultra-Thin. This model has long been a showcase of the maison’s ability to balance sportiness and […] Visit Introducing: The Vacheron Constantin Overseas Perpetual Calendar Ultra-Thin In Two New Dial Variations to read the full article.
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Christopher Ward has a knack for surprising us. Just when you think you’ve got a handle on its direction, the brand finds a way to shift gears. The Twelve collection was already a strong contender in the genre of integrated-bracelet sports watches. Now, with the new Twelve 660, Christopher Ward shows it can play the […] Visit Christopher Ward Slims Down The Twelve: Introducing The Twelve 660 to read the full article.
Fratello
One of the most interesting developments in the world of watches recently is the use of color. We have seen a drastic shift in overall color use, particularly on dials, over the past few years. The conservative world of watches predominantly likes its dials to be black, white, or dark blue. Add any shade of […] Visit Discovering The Magic Of The Nomos Club Sport Neomatik Worldtimer to read the full article.
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Fratello
Welcome to another on-location episode of Fratello Talks, this time from the Watch Valley event in Utrecht, where the Swatch Group unveiled its latest novelties for 2025. In attendance were Nacho, Daan, and RJ, keen to get a full preview of the year’s releases from the brands present. The event was packed with exciting novelties […] Visit Fratello Talks: Swatch Group Releases 2025 [Live From The Utrecht Watch Valley Event] to read the full article.
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Bell & Ross has long leaned into its aviation credentials, but the new BR-03 Chrono Rafale Solo Display feels like one of the brand’s most authentic collaborations yet. Limited to 500 pieces, this watch celebrates the partnership with the Rafale Solo Display, the French Air and Space Force’s flight demonstration team. It is stealthy, purposeful, […] Visit Bell & Ross Nails It With The BR-03 Chrono Rafale Solo Display to read the full article.
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If one model in the Zenith collection shows the great diversity of the brand’s creative explorations, it’s the Chronomaster Sport. Introduced in 2021, the popular chronograph has quickly become one of the brand’s great successes. Additionally, the design team has used the Chronomaster Sport as a thankful canvas for exploring a wide variety of creative […] Visit Exploring New Territory With The Zenith Chronomaster Sport Meteorite to read the full article.
Fratello
Time is one of those slippery concepts that even adults struggle to define. We live by it, complain we don’t have enough of it, and try to manage it with apps and alarms, but ask a child to explain it, and you’ll likely get a blank stare or a shrug. That’s what makes About Time: […] Visit About Time - How Two Writers Made The Most Elusive Concept Kid-Friendly to read the full article.
Fratello
Block September 2nd if you want to have a chance to wear a relatively affordable MB&F; collaboration watch on your wrist. On that day, at 2:00 PM CEST, the raffle for the M.A.D.1S “Grow Your Dreams” in three colorways will start. These M.A.D.Editions are the result of a collaboration with British-Nigerian artist and designer Yinka […] Visit Introducing: The M.A.D.1S “Grow Your Dreams” Water, Nature, And Sun - A Collaboration With Artist Yinka Ilori to read the full article.
Fratello
With the Contrail GMT, Nodus delivered one of my favorite affordable GMT watches that is currently available. The Los Angeles brand showed that an awesome travel watch does not have to cost more than €1,000. On top of that, the quality and level of finishing of the Contrail is nothing short of impressive. Stating that […] Visit The Nodus Sector II Dive GMT Is The Best Affordable Traveler’s Watch to read the full article.
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I recently published an article on whether social media causes a monoculture in watches. The article went into how mere exposure to the same stuff makes us all chase it. This makes it feel as if there is a singular way in which the watch hobby must be practiced. In this article, I would like […] Visit There’s No Single Right Approach To Watch Enthusiasm - Shaping The Watch Hobby How You Want It to read the full article.
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Over the past few years, we have seen Massena Lab team up with several interesting brands. For this new creation, William Massena’s collaboration laboratory joined forces with Vianney Halter to produce the Old Soul. This timepiece blends the science fiction of steampunk with watchmaking references from the early 1900s. Additionally, it houses a vintage Minerva […] Visit Introducing: The Old Soul By Vianney Halter And Massena Lab to read the full article.
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