Watch Videos

The new Rolex Perpetual Padellone is one of the biggest and most technically ambitious Rolex releases in decades—but at nearly £50,000, it also has a serious problem.

Why is Blancpain struggling to sell watches despite being one of the most respected names in Swiss watchmaking? In this Blancpain brand analysis, we examine the real problem facing the historic manufacturer—from the...

The NORQAIN Freedom Chrono Enjoy Life “Sprinkles” might be the most fun luxury watch of 2026—but beneath the Strawberry pink and Blue Raspberry dials is a serious Swiss automatic chronograph.

What are the best Seiko watches of all time? From the legendary Seiko SKX007 and 62MAS to the Alpinist, Turtle, Pogue and King Seiko, this is the ultimate guide to the essential Seiko watches every collector should know.

The new M.A.D. Editions M.A.D.3 Vincent Calabrese might be the most traditional M.A.D. Edition yet, but its unusual jumping-hour complication proves it is still anything but conventional.

Tudor have just re-released the North Flag. There have been some BIG meaningful updates made. Here's everything you need to know: what's good, what's bad with the 2026 Tudor North Flag

Is the Rolex Explorer 36 the best everyday Rolex, or is it simply too boring for the price?

I bought a Hublot—but probably not the Hublot you’re expecting.

Is the NOMOS Tetra 27 one of the most underrated square watches you can buy? In this review, I take a closer look at two of the newest NOMOS Tetra models—and explain why they might be the perfect expression of NOMOS...

The luxury watch industry has a hype problem.

Why are some watch collectors turning away from Rolex? Rolex remains the most commercially dominant Swiss watch brand in the world, but its image has changed—from rugged professional tool watches to luxury status sy...

OMEGA watches deserve more respect. From the Co-Axial escapement and METAS Master Chronometer certification to the value of the OMEGA Seamaster Diver 300M, there are some genuinely important things this brand gets right.

We also dive into how I evaluate microbrand watches, whether buying your first Rolex changes your opinion of Tudor, if OMEGA has become too reliant on the Co-Axial escapement, why the Tudor Royal deserves more attenti...

Looking for the best dive watches in 2026? In this guide, I'm covering the best dive watches at every budget, from affordable divers under $1,000 all the way to luxury icons over $10,000. Whether you're buying your fi...

A candid take on the state of the Swiss luxury market, where the value really lives, and what is happening behind the headlines at the major maisons.