Nomos was founded in 1990 by Roland Schwertner in Glashütte, Saxony, weeks after German reunification allowed the revival of the town's centuries-old watchmaking tradition. The founding team included designer Susanne Gunther and watchmaker Roland Schwertner, whose ambition was to produce Bauhaus-influenced watches at price points dominated at the time by Swiss and Japanese competitors. The first Nomos watches used modified ETA Peseux 7001 manual-wind movements, distinguished by exceptional finishing for the price and by austere, perfectly proportioned dials.
The defining move came in 2005 when Nomos introduced the Alpha, the brand's first fully in-house manual-wind calibre. Over the following decade, Nomos developed the DUW 3001 automatic (2014) at 3.2mm thick, the DUW 4301 with date, and the DUW 6101 with jumping hour. In 2018 the manufacture introduced its own in-house swing system (escapement plus hairspring plus balance wheel), becoming one of only a handful of watchmakers in the world to produce the entire mechanical heart in-house. The investment cost an estimated 11 million euros over seven years.
Modern Nomos produces roughly 20,000 watches per year across the Tangente (the signature minimalist three-hand), Orion (Arabic-numeral classical), Club (sport-casual), Ludwig (Roman numerals), Metro (designed by Mark Braun), and Autobahn (dashboard-inspired). Prices remain extraordinary for the specification: an automatic Nomos with a fully in-house Saxonia-finished movement, sapphire caseback, and exceptional dial work starts around 2,100 euros. Few brands in the watch industry deliver comparable value-per-feature at any price point.
