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The Swatch Group

Largest Swiss watch employer (~17,000 staff). 18 brands from Breguet/Blancpain at the top to Swatch at entry. ETA SA + Nivarox-FAR. Hayek family controls.

Hazemann & Monnin Wins 2026 Louis Vuitton Watch Prize SJX Watches
Louis Vuitton Watch Prize Today Mar 25, 2026

Hazemann & Monnin Wins 2026 Louis Vuitton Watch Prize

Today in Paris a panel of five judges – including Carole Forestier-Kasapi and Kari Voutilainen – presented Alexandre Hazemann and Victor Monnin with the Louis Vuitton Watch Prize for Independent Creatives. The very same young watchmakers who won the F.P. Journe Young Talent Competition in 2023, the pair clinched the prize for their jump-hour “School Watch”. Launched in 2023 by Jean Arnault, who has spearheaded Louis Vuitton’s fine watchmaking ambitions, the initiative supports promising independent watchmakers while burnishing the maison’s credibility in the watch world. Last year the trophy – and its matching Louis Vuitton trunk – went to Raul Pages for his RP1 Régulateur à Détente. This edition’s victors met at Lycée Edgar Faure, a technical high school in Morteau, France, which is well known for its strong and respected watch and jewellery bent. Their aptly named School Watch developed from the pair’s school watch project. They have since set up shop in Saint-Aubin-Sauges, Switzerland, though both will now have the option of a one-year apprenticeship at Louis Vuitton’s La Fabrique du Temps manufacture in Geneva, in addition to financial support. In December, a Committee culled the 20 semifinalists, which we covered here, down to just five in December and appointed a five-person panel to select the winner. Other finalists included Norifumi Seki, who debuted the ambitious Fading Hours alarm watch, and Bernhard Lederer. Carole Forestier-Kasapi pr...

Parmigiani Fleurier Introduces the Tonda PF Automatic 36mm Alta Rosa Worn & Wound
Parmigiani Fleurier Introduces Mar 11, 2026

Parmigiani Fleurier Introduces the Tonda PF Automatic 36mm Alta Rosa

As Watches & Wonders approaches, I find myself thinking back to last year’s fair and the various high and lowlights from that crop of releases. I’ve commented before about a pretty big highlight of last year’s show being Parmigiani Fleurier’s output, particularly their very strong Toric perpetual calendar. This is one of those watches that I rarely go a week without thinking about, like the woman in the white dress that Bernstein remembers from the ferry in Citizen Kane.  Anyway, Parmigiani is always a fun meeting at Watches & Wonders and my expectations are high after last year. In what I imagine will be their last release before the show next month, the brand has just introduced a new pink colorway to the Tonda PF line in 36mm. I’m not sure if we can consider this a preview of things to come (honestly, we probably can’t) but it’s a strong release nonetheless further bolsters the Tonda PF platform as an important player in the integrated bracelet sports watch landscape.  The new Tonda PF Automatic 36mm Alta Rosa brings a lighter dial color to the steel version of the 36mm Tonda PF for the first time – previously this watch had been available in blue and two shades of gray. Pink dials of course are often associated with watches targeted toward a female clientele, but hopefully the greater watch collecting community has moved beyond these types of prohibitive norms around gender and watch preferences. This is a really attractive color that can be worn by a...

Kurono Tokyo’s First Dive Watch is Also a Dress Watch Worn & Wound
Kurono Tokyo s First Dive Watch Mar 10, 2026

Kurono Tokyo’s First Dive Watch is Also a Dress Watch

If you forced me to place a bet, perhaps on a platform like Kalshi, on what the latest release from Kurono Tokyo would be, there’s probably no way I’d put even a nickel of my own money on a dive watch. And if you told me that the dive watch in question would be of a unique modular design, I’d probably just be even more confused. That’s basically how I felt when I first saw the news of the new “Kurono Diver’s” watch from Kurono, which is basically two watches in one, and represents a hard left turn for a brand that we thought we had figured out. I feel like I talk a lot about how nice it is to be surprised in this industry, and this is a great example of a watch that I don’t think anyone saw coming and gives us all a chance to contemplate something a little different. Before we get into the Diver’s though (the name of the watch is stylized somewhat confusingly with the possessive apostrophe ‘s’), it’s worth setting the proper context for Kurono Tokyo, because this watch upends a lot of the expectations collectors probably have for the brand. The first thing to understand is that Kurono is the brainchild of watchmaker Hajime Asaoka, widely recognized as one of the great independent watchmakers in the world. His Kurono line has become popular over the last few years as it gives enthusiasts who might not be inclined to pay well into the five figures for an Asaoka branded watch a chance to get a lot of his aesthetic in an affordable package. It’s a dif...

Should Serviceability Be A Factor When Buying A Watch? Fratello
Oris m among watch lovers Mar 7, 2026

Should Serviceability Be A Factor When Buying A Watch?

There’s an aphorism among watch lovers that the right mechanical watch never truly belongs to you; rather, it is something you just look after for the next generation. But beneath the romantic surface of that line, there’s a cold, hard truth: durability is only half the equation. The other half, which determines whether a watch […] Visit Should Serviceability Be A Factor When Buying A Watch? to read the full article.

Toledano & Chan Introduces the b/1.3r, with a Solid Gold “Ripple” Dial Worn & Wound
Jan 26, 2026

Toledano & Chan Introduces the b/1.3r, with a Solid Gold “Ripple” Dial

Some weeks, like last week, frankly, I look at the crop of new releases hitting my inbox and wonder about the state of things in the watch industry. Everything feels like an iteration, a slight tweak, or an attempt to return to the mean. So we get slightly more luxe Speedmasters (where the pricing immediately becomes the talking point), a cadre of new Defys that have us wondering “Didn’t they already make this one?” and Carreras that hint at the watch community sneaking back to the Big Watch Era. Is it possible I’m overreacting? Of course. None of the watches mentioned above are bad by any means, in fact all of them are quite good, objectively speaking. It’s just that they don’t represent a ton of creativity or innovation, and when you work in the industry you become attuned to just how rare genuine creativity in watchmaking really is. It makes sense though. This is a business that’s all about selling watches and the biggest brands in the world need to cast a wide net. Big risks when it comes to design can’t reasonably be expected as the norm.  So we turn to the smaller makers, independents and microbrands, hoping they’ll be the ones to wave the proverbial Freak Flag. The new release from Toledano & Chan, the b/1.3r, with a custom made solid gold dial, is the kind of watch you love to come across in the midst of the big guys refreshing product lines and going through the motions.  Their latest introduces a slightly smaller case in blasted titanium, meas...