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The 1904 Cartier watch designed for aviator Alberto Santos-Dumont.
Louis Cartier's 1917 rectangular design, inspired by the Renault FT tank.
Flat triangular blade hands without a central ridge. Cartier Tank, Santos, IWC Mark XI / Mark XX classical-dress and military signature.
Geneva luxury holding group founded 1988 by Johann Rupert. Owns Cartier, IWC, JLC, A. Lange & Söhne, Vacheron, Panerai, Piaget. Largest haute-horlogerie portfolio in the industry.
Time+Tide
Cartier's watchmaking competition for up-and-coming artisans has a strict theme, time limit and budget, but Borna argues that's a good thing.The post 80 hours and CHF 500 will determine the next winner of Cartier’s Prize for Watchmaking Talents of Tomorrow appeared first on Time+Tide Watches.
Monochrome
The name Santos at Cartier carries a lot of weight. One of Cartier’s oldest collections, named after Brazilian aviator Alberto Santos-Dumont, who commissioned a watch from his friend Louis Cartier in 1904 to be worn while piloting his flying machines, it took on a slightly different vocation in recent years, becoming the brand’s vision of […]
Fratello
By now, everyone is aware that the Santos de Cartier is hot stuff. Cartier has certainly realized this and keeps releasing new versions of its square all-metal sports watch. I still love my Santos Galbée XL ref. 2823. However, as a true Cartier Santos fan, I can’t get enough of all the new variations La […] Visit Hands-On: Two Sporty New Variants Of The Cartier Santos - One In Titanium, The Other In Steel With A Black Dial And Lume to read the full article.
SJX Watches
In a first, Cartier has just unveiled the Santos de Cartier LM in titanium. Its flagship sports watch now features a case and matching bracelet in matte, bead-blasted titanium – specifically grade 23 titanium – while retaining all of the other familiar Santos design elements, including the exposed screws and traditional silvered dial. The Santos in titanium is powered by the same industrial 1847 MC movement found in its steel counterpart, and costs about 20% more, but has a great deal more tactile appeal. The watch is large, lightweight, and low-key. Initial thoughts The Santos was originally conceived as a sports watch in 1904, albeit not of the sort known today. The original was an aviator’s watch, but a tiny and thin watch more comparable to a 21st century dress watch. That history, however, meant that Cartier has rolled out several sporty-ish versions of the Santos in the past. It’s surprising that it took Cartier this long to put together a Santos in titanium. The smooth, blasted case finish has a great deal of tactile appeal, and the muted, matte aesthetic is equally appealing. Some might see this as being way too similar to the steel model – the two are indistinguishable at a distance – but that is part of its appeal. Almost twins, titanium (left) with a bead-blasted finish, and steel with a brushed finish and polished bezel Though the material is different, the exterior finishing is almost identical to that of the steel model, except that the brushed fi...
Time+Tide
A lightweight Santos variant with a bezel less prone to scratches is a very exciting prospect, but it does have its tradeoffs...The post The new Cartier Santos de Cartier Titanium resolves a common point of consumer feedback appeared first on Time+Tide Watches.
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Fratello
Cartier is a brand that has been on an absolute roll in recent years. Some readers may remember a time when self-proclaimed watch geeks unfairly considered Cartier “a jewelry brand that also sells watches.” However, the tide of perception has truly shifted in the last decade or so, and Cartier’s timepieces now seem hotter than […] Visit Entry-Level Cartier: Four Options From New To Vintage to read the full article.
Monochrome
For three decades, the Cartier Prize for Watchmaking Talents of Tomorrow (or Prix des Talents Horlogers de Demain in French) has been a unique opportunity for aspiring young watchmakers, offering them both recognition and a platform to shape the future of the craft. Launched in 1995, the Prize embodies Cartier’s commitment to preserving centuries-old savoir-faire […]
Fratello
Earlier this month, we hosted a Cartier × Fratello event in Amsterdam to celebrate Cartier’s 50th anniversary in the Netherlands. The brand organized an experience called “Tank: The Journey of a Timeless Icon,” which allowed guests to discover the evolution of this enduring timepiece. We invited some of our readers to the beautiful Cartier boutique […] Visit Photo Report - An Evening With Cartier In Amsterdam to read the full article.
SJX Watches
Now in its 28th year, the Cartier Prize for Watchmaking Talents of Tomorrow is open for candidates. This year’s theme is “Shifting the Balance: Reading and Perceiving Time Differently” and encourages applicants to propose novel or unusual time displays, inspired by the recently revived Tank à Guichets. The prize is open to third and fourth year apprentice watchmakers and techniciens ES en Microtechniques in Switzerland, or young people in any equivalently rigorous program in France, Germany, Belgium, or employed at Cartier (which unsurprisingly is one of the largest employees in the Vallee de Joux). The brand will also consider applicants outside this scope on a case-by-case basis. Cartier accepts applications in French, English, and German, which must include an introduction video, project pitch, and sketch of the creation. This portal closes on October 31 2025. A five member jury, which includes Kari Voutilainen, will select six technicians and six apprentices, to be announced in December. The 12 chosen candidates will pair up with a mentor and have only 80 hours over three months to construct their respective vision using a Cartier cal. 012 alarm clock movement and a budget of CHF500. The application includes normally proprietary technical documentation on this movement to help the prospects plan their projects. Candidates will document the build in a digital logbook, recording and explaining each step, and keeping track of the 80 hour time budget. The reconvened...
Time+Tide
Like Taylor Swift's engagement watch, but don't have a spare US$20K lying around? Here's a great affordable alternative.The post How to get Taylor Swift’s engagement Cartier watch look without breaking the bank – no fakes, no homages appeared first on Time+Tide Watches.
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Four days in London flew by, and the watch spotting was absolutely unbelievable!
Time+Tide
Toys for Hospitalized Children is holding its 2025 charity luxury watch raffle, with a Patek and Cartier up for grabs.The post Win a Patek Philippe Aquanaut (or Cartier Baignoire) while supporting hospitalized kids! appeared first on Time+Tide Watches.
Fratello
For the first time ever, Cartier will showcase a curated selection of heritage watches from its iconic Tank collection in the heart of Amsterdam. The exhibition will take place in Cartier’s beautifully appointed boutique on the P.C. Hooftstraat - a location the Maison has proudly called home for exactly 50 years. This milestone coincides with […] Visit Sign up For The Cartier × Fratello Event - Tank: The Journey of a Timeless Icon to read the full article.
Fratello
Few watches have transcended time, trends, and geography quite like the Cartier Tank. The prototype emerged in 1917, during the turmoil of World War I, and displayed design inspiration from the robust geometry of the Renault FT-17 tanks on the Western Front. The original Tank was Louis Cartier’s bold vision of modern elegance. Its clean […] Visit Celebrating The Cartier Tank’s Evolving Legacy With The New Tank Américaine European Limited Edition to read the full article.
Worn & Wound
Back in May, I wrote about a Seiko release that got me thinking about the brand’s current perception among watch enthusiasts. Those Seiko 5 sports watches were a clear throwback, I think, to a time period when Seiko was the brand of distinction and choice for fans of affordable watches. Those days are gone. We still love Seiko, of course, but there’s just a lot more competition, and everyone’s game has been stepped up a bit. It’s worth remembering, too, that the Seiko of a decade ago wasn’t just the enthusiast’s choice for divers. Seiko has always made a huge variety of watches in all different styles, and another recent release from the brand is a good reminder of that, and a throwback release in its own way. Back in the day, being involved in watch forums meant that you’d see endless questions about what watches to buy as an alternative to any number of rare, expensive, or otherwise unattainable luxury watches. That way of thinking about watch collecting has really shifted in recent years with the growth of the microbrand scene and the wide acceptance of new, original designs. But a nicely made “dupe” still has a place, and Seiko is about as good as anyone at delivering. The new SWR103, SWR104, and SWR106 are simple rectangular dress watches running on a quartz movement that retail for a little over $300. They also look a whole lot like the Cartier Tank, down to some very specific details. Seiko has made a Tank dupe for as long as I’ve been intere...
Time+Tide
Is it the Galbée resurrected? Not quite...The post The itty bitty Santos de Cartier still delivers oodles of two-tone charm appeared first on Time+Tide Watches.
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Fratello
The Tank Américaine is easily one of my favorite modern Cartier wristwatches. The long, curved case wears beautifully and provides ample space for an attractive dial. The serial-production watches are available in three sizes, along with a variety of movements and materials. Occasionally, the watch acts as a platform for a special release. Today’s new […] Visit Introducing: The Cartier Tank Américaine European Limited Edition to read the full article.
Time+Tide
Our third and final collaboration with Zenith was the biggest watch news this week (although we're biased).The post New releases from Cartier, Hermès, Zenith x Time+Tide and more appeared first on Time+Tide Watches.
Monochrome
Cartier has consistently excelled in creating unconventional-shaped watch cases, beginning with the Santos Dumont and followed by the iconic Tank. Louis Cartier’s unusual source of inspiration for the cult 1917 Tank watch was a WWI armoured vehicle. Admiring the geometry of the Renault tank from above, Cartier adapted the lines of the armoured vehicle to […]
Fratello
Cartier is a watch maison synonymous with iconic case shapes. Among them are the Santos, the Tonneau, and the Pasha. The Tank, however, must be the brand’s most famous creation. Within the Tank family, we have so many standalone icons, including the Tank Normale, the Tank Americaine, and the Tank Française. The Cartier Tank is […] Visit Value In Vintage: The Must De Cartier Tank to read the full article.
Time+Tide
From Geneva to London: 2025's impressive run of watch auctions continues, with Watches of Knightsbridge offering up some heat.The post Vintage stunners, quartz oddities, and a highly unusual Cartier to hit Watches of Knightsbridge auction block appeared first on Time+Tide Watches.
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Time+Tide
Zach picked two, Jamie picked two, and there was one Cartier release that both agreed was the pick of the litter...The post Jamie & Zach share their top 5 Cartier novelties of Watches and Wonders 2025 appeared first on Time+Tide Watches.
SJX Watches
The spring auction season kicks off in less than a week, and while there are many interesting lots worthy of attention, there are a few museum-grade Cartier clocks at Phillips that demand a close look. All made between 1905 and 1940, the most exceptional pieces date to the roaring twenties when Cartier was synonymous with Art Deco extravagance. The lots are spread across two auctions – Geneva Watch Auction: XXI, which takes place on May 10th and 11th, and Hong Kong Watch Auction: XX which takes place from May 23rd to May 25th. There are three important mystery clocks hitting the block, the most significant being portico clock No. 3, along with a handful of artfully engraved jade desk clocks. Rounding out the bunch, an amusing prism clock should keep things interesting for those bidding with smaller budgets. An introduction to Cartier mystery clocks In the early twentieth century, Cartier was on top of the world. England’s King Edward VII had just granted the firm a royal warrant, calling Cartier the “jeweler of kings” and, perhaps more significantly, “The king of jewelers.” But the Parisian firm wasn’t coasting on this praise, and shortly thereafter stunned the world with a clock with hands that appeared to float in space. This ‘mysterious’ effect was achieved by attaching the hands to rotating glass plates that were driven from the edge. The first such clock was the Modèle A, which debuted in 1912. A Cartier Modèle A. Image – Phillips The mystery cl...
Time+Tide
Cartier reopens its boutique in Melbourne in lavish style, and George Russell dons a custom IWC Ingenieur ahead of the Miami Grand Prix.The post Cartier completely transforms Melbourne boutique after nearly a year of restoration appeared first on Time+Tide Watches.
Quill & Pad
Cartier Tank à Guichets: George Cramer hardly dares to say the name out loud. This is the Tank he has always dreamed of handling, but has never been able to do until now.
Time+Tide
This year, we gathered a prominent group of collectors and enthusiasts tucked away inside the Cartier booth to talk all things Cartier.The post What happened at our Cartier Collectors’ Rendezvous appeared first on Time+Tide Watches.
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YouTube is obsessed with the Santos, but there are so many cool Cartiers that are not Santos, let's explore!
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