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Results for The Swatch Group

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The Swatch Group

Largest Swiss watch employer (~17,000 staff). 18 brands from Breguet/Blancpain at the top to Swatch at entry. ETA SA + Nivarox-FAR. Hayek family controls.

Hands-on – The MB&F; LM101 EVO, the Compact Legacy Machine Designed as a Daily Driver Monochrome
MB&F; Feb 9, 2026

Hands-on – The MB&F; LM101 EVO, the Compact Legacy Machine Designed as a Daily Driver

The Legacy Machine collection has always been MB&F;‘s most paradoxical line. Conceived as a tribute to 19th-century watchmaking, it features some of the most theatrical three-dimensional movements in contemporary horology. The LM101, introduced in 2014, was the most restrained expression of that idea. Smaller, thinner, and mechanically simpler than its siblings, it stripped the concept […]

Studio Underd0g Establishes The D0ghouse, Its New British Watchmaking Facility Fratello
Studio Underd0g Feb 9, 2026

Studio Underd0g Establishes The D0ghouse, Its New British Watchmaking Facility

Studio Underd0g is one of the most refreshing success stories in modern watchmaking. What began as a plucky one‑man operation creating distinctive, cuisine‑themed watches has grown into a full‑blown enterprise producing more than 14,000 watches per year - and still growing. Even with Chinese‑sourced Seagull ST‑1901 calibers powering the popular 01Series and Swiss movements used […] Visit Studio Underd0g Establishes The D0ghouse, Its New British Watchmaking Facility to read the full article.

Hugues’ Accomplishment: The Story of Hugues Bürki SJX Watches
Longines can actually trace their Feb 9, 2026

Hugues’ Accomplishment: The Story of Hugues Bürki

Nestled in the Jura Mountains, La Chaux-de-Fonds has been a cradle of Swiss watchmaking ever since its watchmaking school, the Technicum, opened in 1865. For aspiring watchmakers, the climax of their training was traditionally the creation of a montre école – or what’s known as a school watch. This is the story of Hugues Bürki, a Technicum alumnus, who built what would become a record-breaking school watch, and who would later make horological history as a movement engineer. Hugues Bürki. Image – author The Technicum The watchmaking school of La Chaux-de-Fonds was founded in 1865. In its early days, the school occupied rooms inside the modestly named ‘Technicum’, a local vocational-technical school. By 1885, the school’s own building had been inaugurated, yet the name Technicum stuck. In 1933, in the wake of the global economic crisis, the nearby watchmaking schools in La Chaux-de-Fonds and Le Locle were merged to form the Technicum Neuchâtelois. The Technicum in the 1960s. Image – author It demands attention that both divisions of the Technicum Neuchâtelois had a particularly strong focus on high-precision chronometry at the time compared to other watchmaking schools in Switzerland, which specialised in other domains, such as the construction of complications and traditional finishing techniques. In fact, some of the innovations in chronometry we associate with brands like Longines can actually trace their roots to the Technicum Neuchâtelois, including...

Introducing: The Parmigiani Fleurier Tonda PF Micro-Rotor Agave Blue Fratello
Parmigiani Fleurier Tonda PF Micro-Rotor Agave Feb 8, 2026

Introducing: The Parmigiani Fleurier Tonda PF Micro-Rotor Agave Blue

If you’ve listened to Balazs and me on Fratello On Air, you’ll know that I have a huge crush on Parmigiani Fleurier. Specifically, the Tonda PF 36mm is on my radar, but if my wrist were larger, today’s watch would be a likely candidate. Specifically, the brand has introduced the Tonda PF Micro-Rotor Agave Blue, […] Visit Introducing: The Parmigiani Fleurier Tonda PF Micro-Rotor Agave Blue to read the full article.

Dive Chronographs: The Ultimate Tool Watches Combining Functionality And Style Fratello
Feb 8, 2026

Dive Chronographs: The Ultimate Tool Watches Combining Functionality And Style

In this hobby, we often use the term “tool watch” to describe a timepiece built for a specific, practical purpose. Traditionally, dive watches have dominated this category. These are timepieces engineered to withstand the depths of the ocean, with robust construction, water resistance, and legibility in mind. However, the rise of dive chronographs has added […] Visit Dive Chronographs: The Ultimate Tool Watches Combining Functionality And Style to read the full article.

The Petrolhead Corner – The Zero-Compromise Donkervoort P24 RS Goes To Extremes In Pursuit Of Performance Monochrome
Feb 7, 2026

The Petrolhead Corner – The Zero-Compromise Donkervoort P24 RS Goes To Extremes In Pursuit Of Performance

The mad scientists of Donkervoort, the only active Dutch sports car manufacturer, have done it again. They have raised the performance bar set by the already razor-sharp F22 even further. Although it looks vaguely the same as its predecessor, the new P24 RS is almost entirely new, featuring the latest innovation Donkervoort has to offer. […]

Hands-on – The New Audemars Piguet Royal Oak Selfwinding Perpetual Calendar Openworked Monochrome
Audemars Piguet Royal Oak Selfwinding Perpetual Feb 6, 2026

Hands-on – The New Audemars Piguet Royal Oak Selfwinding Perpetual Calendar Openworked

Perpetual calendars are, without a doubt, an integral part of Audemars Piguet’s history, and the Royal Oak has carried its strand very convincingly since 1984. With the introduction of the Royal Oak Selfwinding Perpetual Calendar Openworked powered by the new Calibre 7139, AP signals a clear generational shift. Released alongside a Code 11.59 counterpart, which […]

Oris and Worn & Wound Celebrate the Big Crown Pointer Date “Bullseye” at a Packed Brooklyn Showroom Event Worn & Wound
Oris Feb 6, 2026

Oris and Worn & Wound Celebrate the Big Crown Pointer Date “Bullseye” at a Packed Brooklyn Showroom Event

Despite frigid temperatures outside, the Windup Watch Shop showroom in Brooklyn was buzzing with energy as Oris and Worn & Wound hosted an evening dedicated to one of the brand’s most beloved new releases: the Big Crown Pointer Date “Bullseye.” Fans, enthusiasts, and first-time Oris buyers alike packed the space, turning a cold winter night into a warm celebration of independent watchmaking.   Representing Oris for the evening were VJ Geronimo, CEO – The Americas; Josh Shanks, Director of Marketing and Communications – North America; and Megan Hines, Marketing Coordinator. Their presence gave attendees direct access to the people behind the brand, creating an atmosphere that felt both intimate and entertaining.  Guests were treated to extensive hands-on time with the full Oris collection, with special attention naturally focused on the the Big Crown Pointer Date “Bullseye.” The watch drew a steady crowd throughout the night, with attendees eager to experience its striking dial and classic proportions in person. Professional wrist shots were available to everyone, and a steady rotation of guests took advantage of the opportunity to capture studio-quality photos with their favorite pieces. In keeping in theme with the hero watch of the evening, guests were also invited to try their luck and making a Bullseye-of the dart variety. The Worn & Wound crew took special interest in this activity in particular. The evening also had its share of Oris merch and mater...

Introducing: The Urwerk UR-100V Lightspeed Ceramic Fratello
Urwerk UR-100V Lightspeed Ceramic Urwerk Feb 6, 2026

Introducing: The Urwerk UR-100V Lightspeed Ceramic

Urwerk is always up to something fun, and today’s new UR-100V Lightspeed Ceramic is proof. While we’ve seen this complication before, it now comes with some novel material innovations. Let’s have a closer look. It doesn’t feel like so long ago that we were visiting Urwerk’s headquarters during Geneva Watch Days. However, only six months […] Visit Introducing: The Urwerk UR-100V Lightspeed Ceramic to read the full article.

Urwerk Introduces the UR-100V LS Ceramic Worn & Wound
Urwerk Introduces Feb 6, 2026

Urwerk Introduces the UR-100V LS Ceramic

The Urwerk UR-100 has become one of my favorite designs in high end independent watchmaking. Whenever I encounter one (a rare event given the brand’s annual production of just around 200 watches total) I’m blown away by the way it distills the essence of the brand into a completely wearable, compact, package. I’ve always been a fan of the Urwerk philosophy, but until I tried on a UR-100 I always felt the watches themselves might be too ungainly or oddly shaped for me personally. There’s something about this case though, mostly its impressive thinness, that makes it feel like a “normal” watch on the wrist but still something otherworldly when you look down to check the time. That, to me, feels like a sweet spot.  The latest from Urwerk brings a new watch into the UR-100 lineage with the UR-100V LS Ceramic. This is effectively a new variant of the original UR-100V LS (short for “light speed,” which we’ll get to momentarily) that appeared in 2024. The new watch features a white ceramic case, a first for the brand and more complex than it first appears, and the same whimsical ideology of its predecessor, and many other Urwerk watches, which are all in one way or another a commentary on timekeeping itself.  All Urwerks (well, almost all) share a common wandering hour satellite time telling mechanism that has become their calling card. It’s actually a rather mechanically elegant way to tell the time, basically with a wandering hour “pointer” to a fixed ...

Introducing – The New Sarpaneva Stardust Pluto and Stardust Mars Monochrome
Sarpaneva Feb 6, 2026

Introducing – The New Sarpaneva Stardust Pluto and Stardust Mars

Since founding Sarpaneva Watches in Helsinki, the independent Finnish watchmaker Stepan Sarpaneva has consistently explored an approach shaped by the Nordic visual universe, mechanical honesty and a powerful sense of narrative. Best known for his Korona case design and expressive moon displays, Sarpaneva has built a recognisable catalogue which offers a combination of traditional watchmaking […]

Hands On: TAG Heuer’s Seafarer Navigates the Tides SJX Watches
TAG Heuer s Seafarer Navigates Feb 6, 2026

Hands On: TAG Heuer’s Seafarer Navigates the Tides

One of the most talked-about watches of this year’s LVMH Watch Week, the TAG Heuer Carrera Seafarer reimagines Heuer’s quirky midecentury tide-tracker in the contemporary Carrera ‘Glassbox’ format. With its warm hues and vibrant teal accents, the Seafarer captures much of the charm of the original while incorporating most (if not all) of the brand’s latest technical upgrades. Initial thoughts The Carrera Seafarer belongs to the tradition of historical reissues, in the same vein as watches like the Omega Speedmaster “First Omega in Space” and Breitling Navitimer Cosmonaute B02 that give new life to past icons. While these reruns can get tiring, there continue to be instances in which the original model has become too iconic to not be given another go.  Such is the case with the Seafarer, a quirky creation from the 1940s originally sold under the Abercrombie & Fitch name, which was, at the time, a premium sporting goods retailer trusted by the likes of Ernest Hemingway. Interestingly, the original was never a true commercial success, but its novel complication and vibrant colourways have since made it highly collectible in recent years.  Much like early Rolex Daytonas, the original Seafarers were under appreciated in their time but later gained a niche following. Dressed in the modern Carrera Glassbox case, the Seafarer shines with its champagne-coloured dial, blocky typeface and playful chromatics. Thankfully the reissue stays true to the original’s purpos...

Introducing – Around the Dial in 24 Hours with the New Farer World Timers Monochrome
Farer World Timers British indie Feb 5, 2026

Introducing – Around the Dial in 24 Hours with the New Farer World Timers

British indie brand Farer was founded in 2015 by four friends with backgrounds in watch retail. Using Swiss-made mechanical movements, Farer offers a portfolio of confident designs with an eccentric British twist and competitive prices, thanks to the brand’s direct-to-consumer approach that eliminates intermediaries. The name Farer, derived from Old English terms like seafarer and […]