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The Swatch Group

Largest Swiss watch employer (~17,000 staff). 18 brands from Breguet/Blancpain at the top to Swatch at entry. ETA SA + Nivarox-FAR. Hayek family controls.

[VIDEO] Recapping the Paulin Mara Dive Watch Showroom Launch Event with Jason Heaton Worn & Wound
Sep 11, 2025

[VIDEO] Recapping the Paulin Mara Dive Watch Showroom Launch Event with Jason Heaton

Most recently, in our ongoing series of events at the Windup Watch Shop’s Brooklyn Showroom, we partnered with Paulin to celebrate the launch of their first dive watch: the Mara. The Scottish brand’s latest release is a rugged, spec-heavy timepiece built for daily adventures and more demanding expeditions. Paulin chose our showroom for its laid-back atmosphere, reputation within the NYC watch community, and its ability to host both hands-on watch time and intimate Q&As;-an opportunity they fully embraced. The evening began with the public unveiling of the Mara, a 300-meter diver in stainless steel measuring 39.7mm across. Its robust case features lugs that angle inward for a distinctive stance, while the playful, geometric hour markers give the dial a unique personality. The Mara comes in blue or black, each paired with a domed sapphire bezel-bright blue for the former, a ghostly grey for the latter. Both drew plenty of admiration from attendees. The room was set with imagery from Scotland’s beaches, Land Rovers, and underwater scenes, complemented by a Bruichladdich whisky tasting station. Guests mingled with Paulin designer Katie Muir and Jason Heaton-diver, journalist, podcaster (The Grey NATO), author (The Tusker Novels), and Explorers Club member-who had field-tested the Mara on Scotland’s rugged shores and starred in the watch’s launch campaign. After plenty of whisky and watch talk, Jason sat down with Worn & Wound’s Head of Partnerships, Kyle Sna...

Grand Seiko Adds a New Dress Watch with the 9SA4 Caliber to the Collection, Plus a New Tentagraph Worn & Wound
Grand Seiko Adds Sep 11, 2025

Grand Seiko Adds a New Dress Watch with the 9SA4 Caliber to the Collection, Plus a New Tentagraph

Almost as soon as Grand Seiko released the SLGW002 and SLGW003 at Watches & Wonders 2024, we started to wonder what this new class of manually wound dress watch from one of our favorite brands might look like in different variants. This seemed like a natural platform for expansion, and we figured it was just a matter of time before we saw some alternative dial options and new metals. In the year and a half or so since Grand Seiko introduced these watches, and the 9SA4 caliber powering them, things have been quiet on the manually wound dress watch front. That is, until this week, when we finally got a peek at the new SLGW007, Grand Seiko’s first new launch with this case and movement since the big debut at Watches & Wonders last year.  While the most obvious update on the surface here is certainly the new dark blue dial, it’s actually the case itself that really has my interest. The SLGW003, you’ll recall, was crafted from Grand Seiko’s Brilliant Hard Titanium. This is a very cool material, for sure, but has a niche appeal in a classically styled dress watch like this thanks to its ultra light weight and the associations we all have with titanium and tool watches. The SLGW007 is in stainless steel, and I’m incredibly curious to see how this might change the character of the watch on the wrist. One would certainly expect it to be a bit heavier, but I imagine the finishing will also have a slightly different, perhaps more traditional look to it, at least in the con...

Introducing: The Breguet Marine Hora Mundi 5555 - Connecting Earth, Sky, And Sea In A Top-Notch Travel Watch Fratello
Breguet Marine Hora Mundi 5555 Sep 10, 2025

Introducing: The Breguet Marine Hora Mundi 5555 - Connecting Earth, Sky, And Sea In A Top-Notch Travel Watch

Breguet is on quite a streak in its 250th year of existence. The fifth release to celebrate the watchmaker is the Breguet Marine Hora Mundi 5555. This limited edition of 50 pieces debuts in an 18K Breguet Gold case and shows an entirely new two-layer dial. Its two superimposed layers - one guilloché, the other […] Visit Introducing: The Breguet Marine Hora Mundi 5555 - Connecting Earth, Sky, And Sea In A Top-Notch Travel Watch to read the full article.

Papar Introduces the Cenote, their First Dive Watch Worn & Wound
Sep 10, 2025

Papar Introduces the Cenote, their First Dive Watch

As the world of dive watches continues to grow, it’s easy to get stylistically complacent. We see similar colors, dial and case design, and construction techniques. So when a dive watch comes along that looks out of the norm, it’s an exciting prospect. Cue the Papar Cenote, a first in the dive category for the upstart brand. Like their first watch, the Anillo GMT, the Cenote is an aesthetic break from the norm that challenges the conventions of the diver category. As a reflection of the brand and its founder Josh Blank’s roots in both the US and Mexico, The Cenote draws visual inspiration and its nomenclature from the cenotes of Mexico’s Yucatán. The octagonal titanium case features sharp angles and a 40mm diameter, and measures in at 47mm lug-to-lug with a 10.9mm thickness. A ceramic bezel insert offers functionality, and a sailcloth strap with a matching titanium buckle adds a final touch of cohesiveness to the design.  The dial, though, holds the Cenote’s coolest feature. The indices appear as cutouts, a crescent moon with end tips pointing up marks the 12 o’clock position, and the hour and minute hands are sharp triangles. The wow factor is more than just cool design, though: the indices change color over the course of the month, giving the Cenote a continuously dynamic appearance.  Two colorways are available for the Cenote, in a limited run of 100 watches. The first option, Rose Gold Titanium, features a starkly appealing combo of rose gold PVD coating...

Behrens And Vianney Halter Team Up For The KWH Watch Fratello
Behrens Sep 9, 2025

Behrens And Vianney Halter Team Up For The KWH Watch

I have said it before, and I will happily say it again: Behrens is one of the most exciting independent brands working today. Few companies make me lean forward in my chair when their emails pop into my inbox, but Behrens is one of them. The Shenzhen-based team has built a reputation for making watches […] Visit Behrens And Vianney Halter Team Up For The KWH Watch to read the full article.

Is The Tudor Black Bay 54 “Lagoon Blue” A Perfect Summer Watch? Fratello
Tudor Black Bay 54 “Lagoon Sep 8, 2025

Is The Tudor Black Bay 54 “Lagoon Blue” A Perfect Summer Watch?

When Tudor released a new “Lagoon Blue” take on the Black Bay 54, I knew I had to get my hands on it. You see, Tudor is a brand I keep coming back to. Unlike Rolex, which pursues constant iterative improvement above all else, Tudor seems to get more leeway to experiment and play with […] Visit Is The Tudor Black Bay 54 “Lagoon Blue” A Perfect Summer Watch? to read the full article.

Ed Jelley’s Accidental Small Business: How a 3D Printing Experiment Led to the Miniphone Ultra, an EDC Inspired Case for the Apple Watch Ultra Worn & Wound
Sep 5, 2025

Ed Jelley’s Accidental Small Business: How a 3D Printing Experiment Led to the Miniphone Ultra, an EDC Inspired Case for the Apple Watch Ultra

When does an Apple Watch go from being a watch to being something else? I’m sure, for some, the answer is something like, “As soon as you walk into an Apple Store,” but (as I’ve discussed before) the Apple Watch has, especially in its last few iterations, really come into its own. Thanks to additions like GPS and cell service, it’s even become a decent phone replacement for those days when you want to leave your phone at home. Personally, I love the freedom I feel walking out of the house for a hike or bike ride without my phone, secure in the knowledge that if someone really needs to get a hold of me, they can (that I could also theoretically call for help isn’t the worst thing either). But despite that wonderful feeling, I still don’t love wearing an Apple Watch, especially not when it so often comes at the expense of wearing one of the many other watches I’ve picked up over the years to fill that bottomless hole that exists somewhere deep inside every collector. That’s where the Miniphone Ultra comes into play. Designed by our close friend and Worn & Wound Contributing Editor, Ed Jelley, the Miniphone Ultra is a case that transforms the Apple Watch Ultra (or Ultra II) into a kind of phone replacement, freeing up your wrist space, but still giving you the flexibility to leave the phone at home. Admittedly, using one screen to limit your use of another would sound ridiculous to our great-great-grandfathers, but it’s an elegant solution to what is a ver...

Introducing – Trilobe Probes the Luxury Sports Watch Arena with the New Trente-Deux Collection Monochrome
Trilobe Sep 4, 2025

Introducing – Trilobe Probes the Luxury Sports Watch Arena with the New Trente-Deux Collection

Trilobe, the young French indie brand, is marking its seventh anniversary with the release of the Trente-Deux, a luxury sports watch collection that retains the unconventional time display created by the brand’s founder, Gautier Massonneau. While the dial borrows design cues from the Nuit Fantastique, the sporty yet elegant stainless steel case and integrated bracelet […]

Introducing: The Gérald Genta Minute Repeater - A Small Watch With A Big Sound Fratello
Gerald Genta Sep 4, 2025

Introducing: The Gérald Genta Minute Repeater - A Small Watch With A Big Sound

It looks like a watch, and it sounds like a musical instrument. The Gérald Genta Minute Repeater is a resonating 40 × 9.6mm yellow gold grand complication with a black onyx dial. And according to the watch’s creators, a musical instrument comes alive when you sound the time. The watchmakers behind this masterpiece set out […] Visit Introducing: The Gérald Genta Minute Repeater - A Small Watch With A Big Sound to read the full article.

Creating Cultural Moments at the Windup Watch Shop’s Brooklyn Showroom with the “Giles” Film Premiere Worn & Wound
Sep 3, 2025

Creating Cultural Moments at the Windup Watch Shop’s Brooklyn Showroom with the “Giles” Film Premiere

When we first opened the doors to our Windup Watch Shop’s Brooklyn-based showroom in December of last year, the idea was simple: create a space where people could engage with watches and gear in a more meaningful way. Over the past nine months, that idea has grown into something larger-a cultural hub where community, creativity, and horology all intersect. Recently, the showroom took on a new role as a screening space for the documentary short Giles. Directed by filmmaker and documentarian Taylor Scott Mason, and featuring the work of photographer-turned-watchmaker Giles Clement, this doc dives into the process of designing and building a watch from scratch. On the night of the premiere, the showroom transformed into a small theater with seating for our special guests. Collectors, enthusiasts, and friends of the brand gathered for the screening, which was followed by a live Q&A; with both the director and subject of the film. The conversation offered a behind-the-scenes look not only at the making of the film, but also at both the creative and quirky ups and downs of bringing a watch concept to life in Brooklyn. Taylor Scott Mason brings a rich, global perspective to the film. Originally from Washington state and now based in Brooklyn, Mason moved to New York City in 2006 and has since built a diverse body of work across documentary, commercial, and editorial filmmaking-working in over 50 countries and highlighting his robust experience in storytelling through visual ...

First Look – The Furlan Marri Disco Volante Diamonds Onyx, a Brilliant Flashback Watch Monochrome
Furlan Marri Disco Volante Diamonds Onyx Sep 3, 2025

First Look – The Furlan Marri Disco Volante Diamonds Onyx, a Brilliant Flashback Watch

When you hear the word ‘Disco’, your mind will probably wander to the era of bell-bottom jeans, platform shoes, funky music and glitter balls. But with the Disco Volante, indie watchmakers Furlan Marri travel back in time even further, rekindling design codes from the 1930s. You see, the ‘Disco’ part refers to a saucer, and […]

Introducing – The Singer Caballero, the Brand’s Take on a Time-Only Watch with the New Calibre-4 Monochrome
Sep 3, 2025

Introducing – The Singer Caballero, the Brand’s Take on a Time-Only Watch with the New Calibre-4

Singer Reimagined has spent the past eight years experimenting with what independent watchmaking can look like. The Geneva-based brand, founded by Rob Dickinson of Singer Vehicle Design and designer Marco Borraccino, established its name with the radical Track 1 chronograph, powered by Agenhor’s Agengraphe. It was followed by the stripped-down Flytrack, the diving-oriented Divetrack, and […]

First Look – The Lang & Heyne Hektor II, the Evolution of the Brand’s Elegant Sports Watch (Incl. Video) Monochrome
Lang & Heyne Sep 2, 2025

First Look – The Lang & Heyne Hektor II, the Evolution of the Brand’s Elegant Sports Watch (Incl. Video)

A luxury sports watch with an integrated bracelet from Dresden that looks like nothing else on the market, with a highly distinct personality, is how we could define the Hektor, the more casual, everyday-friendly offering by Dresden-based, high-end manufacture Lang & Heyne. The watch was first introduced in 2021 and marked a fundamental shift in […]

The Power of Community: Expanding My Watch Family at the Brew Summer Popup Worn & Wound
Brew Summer Popup Whether you’re Sep 1, 2025

The Power of Community: Expanding My Watch Family at the Brew Summer Popup

Whether you’re a collector or working in the watch industry, the experience is never just about the watches themselves – it’s about the people you meet along the way and finding a sense of community. Not to sound dramatic, but when you do, it changes everything. There are so many subsets of the watch world, and discovering the people that align with you to nerd out, swap stories, and take wrist shots is what makes this hobby and this work fulfilling and, above all, fun.  First off, let’s get a little personal: a lot of people both within the industry and the community may not know I’ve been working in the watch sphere for 13 years. In that time, I’ve experienced firsthand that exclusivity is an inherent and at times more problematic part of horology and that there can be barriers to feeling a part of this incredible watch world, particularly as a woman.  For me, getting here – having opportunities for my voice to be heard on influential platforms like Worn & Wound that are vital to this industry and collector community – has been a slow burn. It took time for me to carve out my place in watches as a woman, as a millennial, and as a freelancer.  Early on, there were a few people who became the foundation of my watch community – people who didn’t care to measure my value by the number of outlets where you could find my byline or the number of watches in my personal collection. They saw my genuine curiosity and infatuation with timepieces and my abiliti...

Watch Brands Of Yesteryear: Whatever Happened To The Heroes? Fratello
Aug 30, 2025

Watch Brands Of Yesteryear: Whatever Happened To The Heroes?

I wrote this article after hearing a 1977 punk/rock song on the radio and reading an introduction to a new watch. The song “No More Heroes” from British band The Stranglers asks, “Whatever happened to all the heroes? All the Shakespearoes?” The song was still playing in my head when I read an introductory article […] Visit Watch Brands Of Yesteryear: Whatever Happened To The Heroes? to read the full article.

The Watch Preserve Brings Vintage to the Windup Watch Shop Brooklyn Showroom Aug 28, 29 & 30 Worn & Wound
Aug 28, 2025

The Watch Preserve Brings Vintage to the Windup Watch Shop Brooklyn Showroom Aug 28, 29 & 30

Buying your first vintage watch is a little like stepping into a time machine. Every case has patina earned over decades, every dial tells a story of design choices made in another era, and every movement keeps time with the stubborn persistence of mechanical ingenuity. For three days this August, the Windup Watch Shop showroom in Brooklyn will become exactly that kind of space-an immersive experience curated by The Watch Preserve. Buying your first vintage watch is a little like stepping into a time machine. Every case has patina earned over decades, every dial tells a story of design choices made in another era, and every movement keeps time with the stubborn persistence of mechanical ingenuity. For three days this August, the Windup Watch Shop showroom in Brooklyn will become exactly that kind of space-an immersive experience curated by The Watch Preserve. The post The Watch Preserve Brings Vintage to the Windup Watch Shop Brooklyn Showroom Aug 28, 29 & 30 appeared first on Worn & Wound.

The Nodus Sector II Dive GMT Is The Best Affordable Traveler’s Watch Fratello
Nodus Aug 27, 2025

The Nodus Sector II Dive GMT Is The Best Affordable Traveler’s Watch

With the Contrail GMT, Nodus delivered one of my favorite affordable GMT watches that is currently available. The Los Angeles brand showed that an awesome travel watch does not have to cost more than €1,000. On top of that, the quality and level of finishing of the Contrail is nothing short of impressive. Stating that […] Visit The Nodus Sector II Dive GMT Is The Best Affordable Traveler’s Watch to read the full article.

There’s No Single Right Approach To Watch Enthusiasm - Shaping The Watch Hobby How You Want It Fratello
Aug 27, 2025

There’s No Single Right Approach To Watch Enthusiasm - Shaping The Watch Hobby How You Want It

I recently published an article on whether social media causes a monoculture in watches. The article went into how mere exposure to the same stuff makes us all chase it. This makes it feel as if there is a singular way in which the watch hobby must be practiced. In this article, I would like […] Visit There’s No Single Right Approach To Watch Enthusiasm - Shaping The Watch Hobby How You Want It to read the full article.

Introducing – Vianney Halter and Massena LAB Launch the Old Soul Watch with Vintage Minerva Movement Monochrome
Massena Lab Launch Aug 26, 2025

Introducing – Vianney Halter and Massena LAB Launch the Old Soul Watch with Vintage Minerva Movement

The soul… This is what somehow defines independent watchmaking. Watches that have been designed and manufactured by individuals who have infused their soul into a timepiece that feels unique. On the topic of soul, design studio Massena LAB is presenting today its latest creation, a watch made with renowned and revered independent watchmaker Vianney Halter. […]