Results for The Swatch Group

Mattar bin Lahej × BVLGARI: When Arabic Calligraphy Meets the Octo Finissimo (Arabic)

First Look – The New Louis Erard x Monica Bonvicini NOT FOR YOU

It’s fair to say that under Manuel Emch’s leadership, Louis Erard has evolved from being a somewhat obscure brand into a dynamic platform for creative collaborations. Offering highly original content at affordable prices, Emch has partnered with high-profile watchmakers such as Alain Silberstein, Vianney Halter, and Konstantin Chaykin, while his passion for contemporary art has […]

Business News: Used Watch Prices Post Broad Gains For First Time In Years As Secondary Market Strengthens: Morgan Stanley And WatchCharts

Prices rose for all major watch group brands as primary market prices climbed, but value retention remains weak for most Richemont, Swatch, and LVMH brands, according to the report.

Announcements: The Horological Society Of New York Announces 2026 Global Financial Aid Opportunities for Watchmaking Students

New Independent Watchmaker Grant Joins Expanded Scholarship Portfolio.

The New Omega Speedmaster Looks Better, But Costs More. Is It Worth the Jump?

Omega’s new Speedmaster looks sharper and more refined, but it costs more. We examine what’s changed and whether it’s worth paying extra.

Introducing: Four New Seiko Limited Editions To Celebrate The Brand's 145th Anniversary

From a diver to a very vintage dress watch, Seiko is tapping into its history for a quartet of new LEs.

Introducing: The Omega Speedmaster Professional Moonwatch Black & White, With Lacquered Dials And Ceramic Bezels (Live Pics)

Two new Moonwatch variations bring a shiny, modern twist to a classic design.

The Journey from Spring Drive to U.F.A.

Seiko Introduces the Tonneau Shaped SPB537 to the Presage Collection

While it’s tempting to build a collection of just tool watches and divers with beefiness and durability in spades, having a good dress watch is a boon for any collector. Not only can a dress watch give you an excuse to put on that dress or suit and accessorize, it can also help remind you that function isn’t everything then it comes to timepieces; style matters too.  Seiko’s Presage collection has long been a stalwart for dress watch shoppers on a budget who don’t want to sacrifice craftsmanship, and the new SPB537 reference is a tonneau-shaped addition to the Classic Series line. The enamel dial, paired with the tonneau case, is the major selling point for the SPB537, as it was designed by master artisan Mitsuru Yokosawa and his apprentice, Kazunori Uchiyama. This extra level of prestige elevates the SPB537, and adds a sort of intimacy to the design, despite it being introduced as a non-limited, continuous production model. The dial is white, a gentle contrast to the 46mm by 35.9mm stainless steel case and bracelet, and features sharp black Roman numerals, with a black minute track around the outer edge. A matching 24-hour sub-dial at 6 o’clock balances the dial, with the Seiko Presage logo just below 12.  Blued steel hands provide a colorful accent, with a balancing half moon on the tail end of the seconds hand. The blue, though on the subtler side, is a welcome addition to the otherwise very business-like dial, and it furthers the artisan craftsmanship promi...

Essays: 2026 Is the Year We Fight AI Slop To Reclaim Human Craft

Finding relief in watchmaking and print in an era shaped by algorithms.

New: Seiko 5 Sports Thong Sia Group Exclusive Limited Edition

Seiko releases an special edition of their popular Seiko 5 Sports series in a special exclusive limited edition series with their retail partner Thong Sia.

The Next Frontier: Rolex Oyster Perpetual Land-Dweller

Cartier Makes The Case for Titanium

Photo Report: Inside Rolliefest 2025 - The 'Met Gala' of Watches (200+ Photos)

We go inside amazing venues, good friends, and yes, look at a whole lot of Rolex (and more).

The Best GADA Watches After 10 Years of Hands-On Testing

Our hands-on GADA watch picks: durable, comfortable daily watches we’ve tested in real life (commutes, travel days, and weekend work) with specs and tradeoffs.

Hands-On: The Rolex Submariner Desk Clock Ref. 909010LN

It's a true Sub (for your desk), and you won't believe what's inside.

In-Depth: Up Close And Personal With The Vacheron Constantin La Quête Du Temps Clock With Automaton

A further look at one of Vacheron's most ambitious collaborative projects to date.

The 5 Watches That Almost Wrecked My 2025 Budget

Five watches that tested my discipline in 2025-why they were tempting, why I walked away, and what resisting them revealed about how I collect today.

The Horological Society Of New York To Hold Classes In Atlanta and Washington, D.C.

These next rounds of classes will be hosted by Atlanta Watch Society and Tiny Jewel Box.

Hands-On: Breguet's New Classique 7225 Features Some Of The Industry's Most Impressive Watchmaking

Technicality and beautiful design is what Breguet was all about, today as much as 250 years ago.

Review: 'About Time: A Children's Guide To The History And Science Of Time'

As reviewed by a 9-year-old.  

Letter From The Editor – SOLD OUT: All 33 pieces of our Montre de Souscription 4 are sold, and a few more…

This morning, we all had a very pleasant message when we woke up… all 33 pieces of our fourth collaboration with Habring² were gone. Maybe it didn’t sell as fast as our first MdS, when all 33 pieces sold out in just 17 minutes, but still, we’re super happy and grateful that all 33 pieces […]

Holiday Horology: Something Old, Something New, Something Special - Tracey Llewellyn, Group Editorial Director

The Art of Bovet

The Revolutionary List: 25 Watchmakers and Construction – Bernhard Lederer