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Results for The Swatch Group

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The Swatch Group

Largest Swiss watch employer (~17,000 staff). 18 brands from Breguet/Blancpain at the top to Swatch at entry. ETA SA + Nivarox-FAR. Hayek family controls.

First Look – Energising Summer Colours for the Rado Captain Cook High-Tech Ceramic Skeleton Monochrome
Rado Captain Cook High-Tech Ceramic Jun 12, 2024

First Look – Energising Summer Colours for the Rado Captain Cook High-Tech Ceramic Skeleton

Rado is synonymous with high-tech ceramic, which is used to great effect on its sleek, geometric designs and vintage models alike. Rado’s 1962 Captain Cook dive watch, resurrected in 2017, was given a high-tech plasma ceramic makeover in 2021. Not only did it feature a ceramic case and bracelet, but its dial was also skeletonised […]

Introducing – The Flieger Verus 40 Baumuster B, the Modern B-Uhr by Stowa Monochrome
Stowa Jun 7, 2024

Introducing – The Flieger Verus 40 Baumuster B, the Modern B-Uhr by Stowa

Founded in 1927 and headquartered in Pforzheim, Germany, Stowa is mainly known for producing accessible and robust military- and pilot-inspired watches. Its Flieger line, based on a classic B-Uhr concept, is both its cornerstone collection and its most relevant range, as Stowa was one of only five watch manufacturers commissioned to build these military watches […]

Anoma Makes 1950s Asymmetrical Style Affordable SJX Watches
Patek Philippe or dive watch While Jun 6, 2024

Anoma Makes 1950s Asymmetrical Style Affordable

Newly established “micro” brand Anoma follows a familiar template: making particular vintage designs or genres affordable. But it’s approaching the concept with a different flavour. Instead of “sector” dials or Breguet numerals, the brand’s inaugural watch, the A1 First Series, is a clean, geometric form inspired by 1950s furniture. Initial thoughts The A1 is refreshing change from the typical “micro” brand offering that is too often a remake of a vintage Patek Philippe or dive watch. While the A1 won’t have the broad appeal of a conventional round watch, it is an interesting alternative for someone on a budget. The A1 is more typical of “micro” brand offerings in its fit and finish. It is done well for the price, but some compromises had to be made to achieve the affordability. The gap between the case middle and back, for instance, is quite obvious. This isn’t a criticism but a fact true of all brands in this genre. Vintage flavour Founded by Matteo Violet Vianello, a management consultant who’s a watch entrepreneur on the side, Anoma aims to be a “experimental and daring vision of watch design”. The A1 is not modelled on a watch, but instead a triangular table designed in the 1950s by French architect Charlotte Perriand. Earlier in her career Perriand worked at Le Corbusier’s studio, where she helped design several now-famous pieces of furniture, including the B 306 chaise longue. The watch reproduces the outline of the table with the cas...