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Quartz Crisis

1969-1985 industry collapse triggered by the Seiko Astron. Cost Swiss watchmaking two-thirds of its workforce; rebounded via Swatch Group consolidation and Biver's Blancpain.

Wiki · Guide
The Quartz Astron Launch Seiko

Christmas Day 1969: Seiko launches the world\'s first quartz wristwatch and detonates the Swiss watch industry.

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Limited edition Seiko turtle HBB002: PADI's 60th in sunburst Blue

Seiko's Prospex Turtle HBB002 marks PADI's 60th anniversary. Electric sunburst blue dial, ceramic bezel, 200m water resistance, 8,000-piece limited run.

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The Best vacation watches for 2026: ten picks from a kollokium to a G-Shock

One Swiss surprise with a hand-painted island dial, one Seiko you can lose in a beach bag, one G-Shock for pool days, and eight more in between. Ten watches to actually enjoy on holiday, from $99 to $8,800.

Watches, Stories, and Gear: The Jot N Pop, Stirling Timepiece’s Jarvis GMT, and The Return of Iconic Designs From Tom Bihn and Giant Mouse Worn & Wound
Seiko Aug 30, 2025

Watches, Stories, and Gear: The Jot N Pop, Stirling Timepiece’s Jarvis GMT, and The Return of Iconic Designs From Tom Bihn and Giant Mouse

“Watches, Stories, and Gear” is a roundup of our favorite content, watch or otherwise, from around the internet. Here, we support other creators, explore interesting content that inspires us, and put a spotlight on causes we believe in. Oh, and any gear we happen to be digging on this week. We love gear. This week’s Watches, Stories and Gear is sponsored by Stirling Timepieces. Check out the new Jarvis Diver GMT and a link to their website below. Notorious EDC and Big Idea Design Create the Jot N Pop Photo courtesy of Dave Svarte These days, collaboration is the name of the game. Whether it’s teaming up with a famous soda brand (looking at you Seiko and Jack Mason), or two EDC powerhouse brands creating something entirely different. When our team was at Blade Show this year, we got a sneak peak of the first Jot N Pop prototype and knew it was going to be something special.  According to Tom Medovich, “The Jot N’ Pop is what happens when you mash up Big Idea Design’s Pocket Pro with the Beer Bomb. A titanium pen that’s built to do whatever you throw at it, as long as whatever you throw at it is writing stuff down or opening bottles.”  Regardless of how they came up with this idea, we can’t think of a more perfect tool for staying hydrated and taking notes! Built upon the design of the Pocket Pro, the new Jot N Pop is entirely machined from Grade 5 titanium (no plastic parts!), with a pocket clip made from grade 4 Ti for spring tension. Arguably the mos...

Seiko vs. Citizen: Comparing the Icons of Japanese Watchmaking Teddy Baldassarre
Citizen Aug 28, 2025

Seiko vs. Citizen: Comparing the Icons of Japanese Watchmaking

Seiko and Citizen are the two undisputed titans among Japanese watch brands, known and admired worldwide for their technical excellence, design acumen, and legendary price-to-value ratio, not to mention the role that both brands have played in the technological and cultural evolution of watchmaking in general. And while these world-renowned companies have been fierce competitors from the beginning, they have a lot in common as well. Here we present a side-by-side comparison of Seiko vs. Citizen, starting with their earliest days and concluding with an overview of what each brand is doing today.  Seiko vs. Citizen: Origins of Two Japanese Watch Pioneers With its very high-tech lineup and avant-garde designs, one might be inclined to think Citizen Watch Company is a relatively new player on the worldwide watch scene, but one would be mistaken. The company today known as Citizen was founded in 1918 by Kamakechi Yamazaki as the Shokosha Watch Research Institute. The name “Citizen” first appeared on the dial of a pocket watch that Shokosha produced in 1924; it is believed to have been suggested by Yamazaki’s close friend Shinpei Goto, then the mayor of Tokyo, who believed such a watch should be universally appealing and accessible to all “citizens” of Japan.  Shokosha merged with the Schmid company, a Japan-based manufacturing firm founded by expatriate Swiss watchmaker Rodolphe Schmid, in 1930 to become Citizen. Joining the expertise of Shokosha’s Japanese watchm...

King Seiko SPB389 Review Teddy Baldassarre
Seiko Aug 22, 2025

King Seiko SPB389 Review

Everyone knows about Seiko and Grand Seiko, but…what exactly is King Seiko? Well, King Seiko is one of those cult-classic throwbacks that dodges easy categorization or market segmentation. The 1960s elegance and sheer retro vibes exuded by this collection is charming and a little quirky in a world where big brother Grand Seiko has reached downright mainstream status. In 2021, the King Seiko KSK SJE083 resurrected the historic KSK model and the collection has slowly grown since then under the Seiko Luxe collection of higher-end offerings. Here we see the Seiko SPB389, which is a mid-century-inspired watch that will appeal to the kind of person who loves being early to a trend. Seiko Luxe Explained First off I wanted to address the Seiko Luxe collection, because I know not everyone is up to date with the tiers of Seiko. Where standard Seiko is your more classic, accessible fare, the Seiko Luxe collection is the higher-end series that consists of offerings like King Seiko as well as Presage watches with special touches like enamel dials and the more refined pieces in the Prospex collection. Seiko Luxe generally starts around the $750 mark and goes up to over $3,000, so the range is quite broad. Personally, the only Seiko watch I’ve ever purchased is from the Seiko Luxe collection (an enamel dial Presage I reviewed here) and it really is so much watch for the money. King Seiko SPB389 Case and Bracelet When King Seiko first returned to the scene a couple of years back, it w...

eBay Finds: Another Cool Vintage LED, a Gorgeous Grand Seiko, and an Art Deco Bulova Worn & Wound
Grand Seiko Aug 15, 2025

eBay Finds: Another Cool Vintage LED, a Gorgeous Grand Seiko, and an Art Deco Bulova

eBay Finds is back! This bi-monthly installment will feature a selection of watches currently listed on eBay that have caught the eye of editor Christoph McNeil (@vintagediver). If you come across any hidden gems on the ‘Bay drop us a note at info@wornandwound.com for potential inclusion. Shreve & Co LED  Another week, another cool vintage LED! I honestly don’t know why there are so many of these coming out of the woodwork, but I’m glad they are. This one is a vintage Shreve & Co. with a nice space-age chunky look. The 36.5mm steel case is in great shape with sharp edges and unpolished. The bracelet is original and complements the watch perfectly. The display works and the watch runs as it should. Nice 1970’s goodness from a seldom seen brand. View auction here Vintage Grand Seiko 6146-8000  We have a real winner here, a vintage Grand Seiko 6146-8000 dress watch. This 61GS epitomizes Grand Seiko’s Grammar of Design aesthetic. The broad planes, sharp edges and mix of brushed and polished finishes is simply sublime. The silver dial is clean and has the classic simple stick markers and a day/date window at 3 o’clock. The dauphine hands have gorgeous bevels, a testament to the precise craftsmanship of the Grand Seiko line. The 6146 movement is hi-beat, pulsing at 36000 beats per hour. The deeply grooved crown is original and signed with the GS logo as it should. The gold GS caseback medallion is in really nice condition as well. Really a beautiful piece here. Vie...

The Ultimate Guide To The Seiko 5 'SKX' GMT (2026) Teddy Baldassarre
Seiko Aug 13, 2025

The Ultimate Guide To The Seiko 5 'SKX' GMT (2026)

If you’ve been in the watch game for long enough, there is a better-than-zero chance that you’ve owned, had someone recommend for you to own, or have at least come across the Seiko SKX series. The Seiko SKX (notably the black SKX007 and Pepsi-style SKX 009) once served as the go-to value proposition in all of watches. You can still find them trading on the open market for upwards of $500, but there was a time where one could be had easily for $150-$200. A 42mm, ISO-certified, bona-fide dive watch, the SKX represents the last vestige of a true tool watch that predates hype and everything that comes with it. I own one, and continue to wear it, scratch it and bang it around fearlessly. Seiko filled the dive-adjacent void once filled by the SKX, now discontinued, with a series of Seiko 5 models in all manner of colors that resemble the SKX but never quite took the idea across the finish line. And that’s because the SKX was a cult classic for a reason. It married function and form (except for accuracy, but that’s hardly why you buy a sub-$300 diver) in a way that we only hear about in tales from our “elders” who used to buy Rolex Submariners and GMT-Masters for $150 five decades ago. It’s been a number of years now since the SKX has been a production model in the broader Seiko lineup. But just two summers ago, the venerable, vertically integrated, Japanese juggernaut of a brand unveiled something new in the Seiko 5 range –  a travel-ready, SKX-looking release ...

Introducing The Seiko 5 Sports × Pepsi Limited Editions - Are These The First Watches With Official Pepsi Bezels? Fratello
Rolex s GMT-Master was Aug 12, 2025

Introducing The Seiko 5 Sports × Pepsi Limited Editions - Are These The First Watches With Official Pepsi Bezels?

When people mention Pepsi in the watch world, they refer to the red and blue colors on a GMT or dive bezel. Rolex’s GMT-Master was the first watch with such a bezel, but Seiko also made numerous watches with red and blue bezels. In a surprising turn of events, Seiko has now launched two new […] Visit Introducing The Seiko 5 Sports × Pepsi Limited Editions - Are These The First Watches With Official Pepsi Bezels? to read the full article.

Sunday Morning Showdown: Zenith Chronomaster Sport Vs. Grand Seiko Tentagraph Fratello
Grand Seiko Tentagraph Sunday morning! Time Aug 10, 2025

Sunday Morning Showdown: Zenith Chronomaster Sport Vs. Grand Seiko Tentagraph

Sunday morning! Time for a cup of coffee and another Sunday Morning Showdown. This week, Mike and Jorg go head-to-head in a battle of the titanium high-beat chronographs. Mike’s pick this week is the titanium Grand Seiko Tentagraph. The first blue dial model was released in 2023 and got a follow-up this year. However, the […] Visit Sunday Morning Showdown: Zenith Chronomaster Sport Vs. Grand Seiko Tentagraph to read the full article.

Introducing: The Seiko Alpinist EU Limited Edition In Blue Fratello
Seiko Alpinist EU Limited Edition Aug 9, 2025

Introducing: The Seiko Alpinist EU Limited Edition In Blue

There’s no shortage of Seiko releases these days, but few pique our interest quite like a new Alpinist. The rugged field watch has earned cult status over the years, balancing quirky charm with real-world capability. Now, with the introduction of the Seiko Alpinist SPB531, the brand adds a Europe-only edition in a deep, moody blue. […] Visit Introducing: The Seiko Alpinist EU Limited Edition In Blue to read the full article.

Insight: Hairspring Materials and Evolution Part II SJX Watches
Seiko SPRON 610 hairspring Lastly Aug 8, 2025

Insight: Hairspring Materials and Evolution Part II

Part I of our story on the evolution of hairspring materials covered temperature compensation along with the development of the first specialised balance spring alloy, Elinvar. The story brought us to the 1920s, when scientist and horologist Charles-Edouard Guillaume (1861-1938) finished his work on nickel-iron alloys and watchmakers begun embracing Elinvar springs paired with mono-metallic balances. In this second part we turn to newer hairspring alloys, like the now-ubiquitous Nivarox. Then we look at today’s landscape and the future, touching on research done by the Swatch Group with alternative, niobium-based alloys and also the specialised but obscure Seiko SPRON 610 hairspring. Lastly we discuss silicon springs, which are growing more prevalent across a range of timepieces. Elinvar’s weaknesses Elinvar was by far the greatest breakthrough in self-compensating alloy hairsprings at the time. Guillaume considered Elinvar good enough and not needing further improvement - unsurprisingly since he was its inventor - but other watchmakers and engineers continued to experiment with iron-nickel compounds because Elinvar’s inherent properties made it a good, but imperfect, material. Even though the alloy behaved predictably with temperature changes, its physical properties were not ideal to begin with. Elinvar was a soft metal, which posed its own suite of problems for spring applications. The importance of softness in terms of hairspring performance is not related ...

The Pepsi Challenge: Seiko Continues their Summer of Licensing Worn & Wound
Seiko Continues their Summer Aug 6, 2025

The Pepsi Challenge: Seiko Continues their Summer of Licensing

A few months ago when Seiko unveiled their Jaws watch, I didn’t really think much of it. Jaws is one of the most popular movies ever made, and it’s celebrating a big anniversary this year. In a world where watch brands collaborate with all kinds of silly entities for all kinds of silly reasons, it seemed like a pretty normal release. Then, just in the last week, Seiko announced a trio of watches bearing the Datsun name. OK, a Japanese car – a cult classic car at that – doesn’t require a whole lot of mental gymnastics to figure out. But then yesterday, when I opened Instagram over my morning coffee and saw the new Seiko “Pepsi” watches, reader I have to admit: it broke my brain a little.  At first I thought it must be a prank or a joke. Maybe Seiko’s account got hacked and one of these new AI engines built an entire marketing campaign around the most on-the-nose “collaboration” yet? But no, a little digging revealed that the two new Seiko 5 Sports watches with blue and red Pepsi bezels were indeed an endeavor bearing the name of the number 2 cola in the country. We’ve been referring to bezels in this colorway as “Pepsi” bezels for longer than I’ve been involved in the watch industry, as a hobbyist and certainly as a professional. It certainly never occurred to me that one day the beverage company would sign on as what amounts to an official partner with a watch brand. But it’s a testament to the ultra-corporatized watch world we’re all livin...

From Homage to Heritage: Why I Traded My Seiko SPB317 for the 6105-8000 Fratello
Seiko SPB317 Aug 6, 2025

From Homage to Heritage: Why I Traded My Seiko SPB317 for the 6105-8000

Every once in a while, a big box with Seiko watches arrives at the Fratello office. It contains the brand’s releases for the upcoming months and allows us to review and photograph them ahead of time. I still remember when I discovered the Seiko SPB317 in there, back in 2022. I immediately fell in love […] Visit From Homage to Heritage: Why I Traded My Seiko SPB317 for the 6105-8000 to read the full article.

Introducing - The Seiko 5 Sports x Pepsi SSK047 and SRPL99… The Watches That You Can Now Rightfully Call Pepsi Monochrome
Seiko 5 Sports x Pepsi Aug 5, 2025

Introducing - The Seiko 5 Sports x Pepsi SSK047 and SRPL99… The Watches That You Can Now Rightfully Call Pepsi

If it were only for the watches themselves, this would have been average news… But what properly got the ice-cool factor is that for once, we’ll be able to officially name watches with a red and blue bezel: Pepsi! You know the idea, we, watch enthusiasts, love to give nicknames to emblematic watches, something particularly […]

Seiko Introduces Six New Speedtimers, Including Three Limited Editions Celebrating the Datsun 240Z Worn & Wound
Seiko Introduces Six New Speedtimers Aug 5, 2025

Seiko Introduces Six New Speedtimers, Including Three Limited Editions Celebrating the Datsun 240Z

We’re several years deep into the era of collaborative, limited edition watch releases, and while a lot of the hype has subsided around some of these drops, there’s no sign that the overall strategy is shifting anytime soon. Brands both large and small are still keen to slap partner logos on dials and casebacks, and draw parallels between watches and, well, you name it. Obviously, the automotive world is ripe for these collaborations, and is the window through which a trio of new Seikos come into our lives. Three limited edition references made in partnership with Datsun are the headline here, but in a smart move, Seiko is simultaneously announcing corresponding regular production models that riff on the same themes without all the branding. So there’s something here for the Datsun enthusiast (of which we know there are many) as well as those that are more inclined to shun this type of commercial cross-polination and just want their watch to be a watch and not an exercise in remembering a very specific link to a carmaker’s history.  The premise for all these watches (or rather, for the limited editions) is Seiko’s relationship with Datsun, which dates back to the early 1970s when Seiko supported the 240Z in races across the world. Most notably, Seiko was a sponsor of the #11 car that won the East-African Safari Rally, a 6,200 kilometer race that is generally regarded as one of the most challenging on the international circuit.  All of the watches discussed here...

Has Seiko Reignited A Little Magic With Its New Limited Edition 5 Sport? Fratello
Seiko Reignited Aug 5, 2025

Has Seiko Reignited A Little Magic With Its New Limited Edition 5 Sport?

Seiko is an absolute titan in the watch industry. The number of key timepieces in the brand’s catalog is too long to list here. Nevertheless, it’s a brand that has faced an identity crisis over the last half-decade or so, I would argue. The new SRPL91 and SRPL93 Seiko 5 Sports series show just how […] Visit Has Seiko Reignited A Little Magic With Its New Limited Edition 5 Sport? to read the full article.

Introducing - The Europe-Exclusive Seiko Prospex Alpinist Night Sky SPB531 Monochrome
Seiko Prospex Alpinist Night Sky Aug 4, 2025

Introducing - The Europe-Exclusive Seiko Prospex Alpinist Night Sky SPB531

One of the oldest Seiko watches still in production, the Alpinist was introduced in 1959 (note that the Laurel, released in 1913, is even more enduring), and it has since become a staple of the brand’s catalogue. Considered Seiko’s first professional watch, it was designed specifically by Seiko for Yama-Otoko, or mountain men. The collection […]

eBay Finds: Great Vintage Watches from Seiko, Citizen, and More! Worn & Wound
Citizen Aug 1, 2025

eBay Finds: Great Vintage Watches from Seiko, Citizen, and More!

eBay Finds is back! This bi-monthly installment will feature a selection of watches currently listed on eBay that have caught the eye of editor Christoph McNeil (@vintagediver). If you come across any hidden gems on the ‘Bay drop us a note at info@wornandwound.com for potential inclusion. Vintage Seiko LCD How about a full-kit vintage Seiko LCD to start us off this week? This gem heralds from 1984 and looks every bit the 80’s watch! The squarish stainless steel case is excellent, unpolished and sharp with the original finish. The crystal looks clean, and the LCD display works well. The original bracelet is superb as well, with the Seiko SQ signed buckle. The caseback even has the original little oval sticker. This watch looks new old stock, and maybe it is. It comes complete with the inner and outer boxes, instruction booklet, price tag and hangtag! Can’t beat this gem! View auction here Vintage Citizen Leopard Super Beat 8  Next up is a seldom seen vintage Citizen Leopard Super Beat 8. The Super Beat has a hi-beat movement for better accuracy. The oval/cushion case looks unpolished, and has light wear to it but looks more like a nice steel patina than wear for me. The gray dial is excellent, with raised stick markers that have lume, skinny hands and a vertical day/date at 6 o’clock. The crystal is a mineral glass that has some scratches. The crown is original and signed with the Citizen logo, and the mesh bracelet is original as well and also signed. The movement...

Seiko Samurai Review: Smaller And Better Than Ever Teddy Baldassarre
Seiko Aug 1, 2025

Seiko Samurai Review: Smaller And Better Than Ever

Last year, we saw a trio of new Seiko Samurai watches that aimed to broaden the collection’s appeal within the Prospex family. It’s fairly well understood that the Samurai has been seen as the odd man out among the “Seiko with a nickname” family, but why exactly is that? Well, it doesn’t have that vintage heritage, having only debuted in 2004. Also, the second generation has been around since 2017, and since then, tastes have certainly changed. The 44mm-wide case is a little too big for today’s tastes, where conventional wisdom puts anything above 42mm safely in the “huge” category (the case has been pretty thick, as well) . And while models like the Turtle, SKX007, or Willard (or even Tuna and Arnie) have rounded cases, the Samurai’s case has a very sharp and almost aggressively angular design that, again, is not for everyone. Wisely, Seiko’s third-generation Samurai addresses that persistent case-size issue while giving the dial a refresh too. Fortunately, the angular case is a bit more refined, yet no less geometrical. Sorry, that’s just part of the Samurai’s identity. Seiko Samurai Case and Bracelet First off, yes - the new Seiko Samurai has taken design cues from the Shogun. If that makes it not a “true Samurai,” then so be it, but the end result is one good-looking watch. The case improves over that of the second generation in just about every meaningful way (the older case is still available alongside this new iteration). First off, it ...